Looks like Justin Timberlake has taken his campaign for William Rast to an entirely new level. The newest photos for the campaign, ???My name is William Rast??? depict Justin in jail. Mugshots! He is rocking a mock black eye, peace sign and of some sexy William Rast denim.
For all of our friends in Las Vegas, People’s Liberation will be premiering the marketing campaign, erm film, tomorrow night. That’s Wednesday, August 27. Here’s the deets:
The People’s Liberation clothing line will launch a marketing campaign in the form of a movie called My Name is William Rast
starring Justin Timberlake. The movie is set in Tennessee and the story
of William Rast and his girlfriend Birdie, played by model Erin Wasson,
is told from the vantage point of the title character.