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Levi’s x Filson – A Perfect Blend


levis-workwear-by-filson-shirtA Levi’s workwear from Filson shirt (Photo: Courtsey Photo)

Continuing on the hot trend of men’s workwear, Levi’s and Filson, an outdoor supplier, launched their co-branded range of men’s workwear and bags toady. It’s a perfect fusion using each others design and materials and the outcome are iconic pieces reinterpreted.  Some bold pieces in the collection include a Levi’s Trucker jacket fabricated with Filson’s signature oil-finish tin cloth or the Filson Cruiser jacket in Levi’s rigid denim. Bags include two tote styles and a small duffel. Prices in the collection range from $50 to $228.  The two brands are planning to collaborate again on a spring 2011 offering.

“The Levi’s and Filson workwear collaboration celebrates each brand’s hallmark qualities,” said Bill Kulczycki, chief executive officer of Filson, which is manufacturing the collection in its Seattle factory. (WWD)

The collection will be sold at Levi’s and Filson stores, as well as their respective e-commerce sites, beginning next week.   Gentlemen, get your wallets out!

–Nikki Cho Russo

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Posted Aug 03 2010 in Uncategorized

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