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From NY Mag: Justin Timberlake Is Showing at Fashion Week!


From New York Mag:

Dancity dance dance!Photo: Getty Images

As
of right now we’re taking Justin Timberlake’s line William Rast
seriously, without an ounce of sarcasm. Why? Because he’s not only
showing his line at Roseland Ballroom during Fashion Week (just a few
short weeks away!), but he’s also going to perform when the models walk down the runway wearing it.
And, well, we want a good seat. We confess we were starting to get
skeptical about the success of William Rast, which just expanded to a
full line of sportswear, because it hasn’t really taken off since it
was first presented in L.A. almost two years ago (not to mention it’s
fronted by a celebrity, which increasingly is the kiss of death). And
its new creative directors cooked up fancy promotional efforts for the
newly expanded line, including a film to launch on the Internet
starring Erin Wasson and Timberlake ??” but that’s still not online a
month after it was supposed to be, and we were wondering if maybe
something was awry at JT’s house. But if they’re staging a Timberlake concertrunway show at Roseland, they must not just have their ducks in a row but dancing ‘NSync. (Sorry, had to.)

Posted Aug 12 2008 in Uncategorized

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« Opening Ceremony’s 72-Hour Bash; Ben Cho Bats a Mean Ping-Pong       New York Mag article: Good Jeans »
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