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At The Stroke of 11PM Tonight, Zac Posen for Target Launches!


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(All photos by Courtesy Photos)

Calling all 24 hour shopping people!  Zac Posen’s Target Go International collection will be launching for a 24-hour shopping spree event-cum-party at 481 Eighth Avenue and 34th Street tonight at 11pm. The entire collection will be available until Friday, 11pm, that is,  if it doesn’t sell out first. My favorite pieces are the brocade tie-dress, ruched black pencil skirt and floor-length tropical gown, all retailing for under $80! Otherwise, Posen??™s collection is due in Target stores and on target.com April 25th.

With Target??™s muscle, Posen was able to work with top talent on the advertising and marketing campaign for Zac Posen for Target. Ellen von Unwerth photographed the campaign. ???We got funding to make a short film with Gia Coppola,??? he said. ???I wanted to be very involved in the whole brand image.??? The film follows the girl band The Like as they dress ??” in Zac Posen for Target ??” in a hotel room before a concert. There??™s a Fifties quality to their hair and makeup ??” no surprise, since Coppola said she was inspired by old footage of the Beatles. (WWD)

pic1pic4Not a lot of denim pieces, but here are two denim looks that are part of the collection, very cute, yes?

Click here to read the full WWD article


–Nikki Cho Russo

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Posted Apr 15 2010 in Uncategorized

Denim News: Z Spoke by Zac Posen


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pic 1With much anticipation for Zac Posen’s Go International line for Target, due out April 25th, I am more excited for his new secondary line, Z Spoke, that recently launched at Saks Fifth Avenue.  In Z Spoke’s collection, Posen channels the styles of fashion icons that influenced him, such as Jackie-O and Catherine Deneuve, with a fresh American retro vibe.

Denim fans should get excited about the fall collection, which marks a denim push with clean-cut tailored jackets, trousers and shift dresses, some with grosgrain ribbon trim, as well as little viscose knit dresses with trompe l??™oeil details.  All incredibly chic at affordable prices.

???The collection has its own identity along the lines of a Miu Miu. It??™s for the gallerina, the hipster growing up and going to work. It??™s for her, her mother and her grandmother,??? said Posen.

Posen said he designs Z Spoke for the ???hipster that grew up??? in both price and size: ???I wanted to create a collection that??™s age diverse and body diverse — we go from 0 to size 14. Next season we go up to size 16. Our obi belts [$165] give shape and contour. Z Spoke is not just a diffusion of our top line, it??™s quirky minimalist sportswear with American sophistication.” (LA Times)

Z Spoke’s prices start at $78 for a logo T-shirt and go to $445 for patterned stretch-knit dresses. Included in the collection are belts and soon to be added handbags.  Z Spoke is available now at Saks Fifth Avenue.


–Nikki Cho Russo

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Posted Mar 27 2010 in Uncategorized

WWD News: Sonia Rykiel Previews H&M Lingerie Line, Zac Posen to Design for Target


The French designer of whimsically romantic, ultra-feminine clothing, Sonia Rykiel, will hit H&M stores this week!  Prices will start at 7.95 euros, or $12 at current exchange rates, for thongs, rising to 19.95 euros, or $30, for bras and 79.95 euros, or $114.5, for homewear items.

Zac Posen to design for Target’s Go International line, which will launch April 25th!

Read the WWD articles below.

–Nikki Cho Russo

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Sonia Rykiel Previews H&M Lingerie Line

by ELENA BERTON

sonia-rykiel-for-hmPARIS ??” Sonia Rykiel has given WWD a preview of the first looks from its lingerie collaboration with H&M, which will hit stores this week.

The one-off collection marks a first for the successful series of collaborations that the Swedish fast-fashion giant has secured with high-profile fashion designers.

The 70-piece collection will be available on Saturday in 1,500 H&M stores worldwide and will go on sale at the same time at Rykiel boutiques ??” the first time a guest designer for H&M will do so. The French firm counts 44 boutiques worldwide, along with 52 in-store shops.

???I wanted to show that I am very proud of this collection,??? Sonia Rykiel??™s daughter, Nathalie, who is president and artistic director of the fashion house, told WWD. ???I also wanted to entice women who love our brand, but who may be hesitant to visit our boutiques.???

Click here to read the full article


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Zac Posen to Design for Target

by SHARON EDELSON

Zac Posen, who has dressed stars such as Kate Winslet, Gwyneth Paltrow and Jennifer Lopez, will be the next limited edition designer of Target??™s Go International series.

Posen??™s Go International collection will be available at most Target stores nationwide and online at Target.com from April 25 through May 30.

Go International, which focuses on young or emerging designers, has, since 2007, featured Erin Fetherston, Jovovich-Hawk, Rogan, Richard Chai, Jonathan Saunders, Thakoon and Tracy Feith. Next month, Target will introduce Rodarte, the collection designed by sisters Kate and Laura Mulleavy.

Target did not disclose prices for Posen??™s collection, but previous Go collections have been in the $14.99 to $149.99 range. Posen??™s own collection is priced from $900 to $12,000, with custom pieces fetching upward of $20,000.

Click here to read the full article

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Posted Nov 30 2009 in Uncategorized
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