While known for sourcing some of NYC’s downtown crowd’s most coveted vintage denim, What Goes Around Comes Around is also responsible for a core collection of handsome basics that pay homage to Americana style. The latest in their menswear collection revealed soft chambray button-down workshirts with subtle details like pin stripes, nautical anchors, and polka-dots. We can see these looking great under roomy wool sweaters or tailored vests.
Like what you see? You can shop WGACA’s collection online while you’re waiting for these staples to hit the market.
Photos by Raffael Flores-Contreras.
—Michelle Christina Larsen
Tags: Chambray Shirt, denim workshirt, menswear, nautical, polka dots, Project NY, WGACA, What Goes Around Comes Around
What’s a Fourth of July barbecue without denim shorts, sparklers and good eatin’? We don’t even want to go there, really, so we’ve got plan D on the burners: score some denim for under $100, under $50 and even under $20 this week! This week, lots of online shopping sites will be capitalizing on Independence Day shopping fever, but we’ve selected a sampling of what to look out for in your neighborhood, too.
House of Cassette Men’s Slim Caddy (left, $56.99) and WGACA vintage denim cutoff shorts ($78).
80′s Purple – Save 25 to 75% off now for men and women online. Look for mark downs on jeans from House of Cassette, Cheap Monday, Diesel, Ever, Orisue, Post’age, WeSC and more.
Guess Factory Onsite Store – Yep, if you’re dying to nab some cheap jeans and anything Guess? for less, then this is the place. Note: hours for July 3 is 10 a.m. to 5 p.m. and 9 a.m. to 6 p.m. on July 4.
Address: 1901 East 15th Street – Gate 3, Los Angeles, CA 90021. (213) 765-3230
Number A – While there are a few selections at Number A online for jeans under $100, you might want to stop by the boutique in Little Tokyo to check out their ever-present sale rack and look for Kill City, Blink, Nevermind, KREW, and Cheap Monday jeans.
Address: 374 E. 2nd St. (Little Tokyo), Los Angeles, California. (213) 626-6155
Madison - Save 30% off on select denim online, including Current/Elliott, Genetic Denim, Goldsign and more.
WGACA - What Goes Around Comes Around recently opened up their new Los Angeles outpost on La Brea, but if you’d rather shop in your underwear, there’s a 40% off sale on the WGACA Collection, which includes vintage denim shorts, vintage Boyfriend jeans and more.
—Kathy Ng Hassan
Tags: Blink, Cheap Monday, Current/Elliott, Diesel, Ever, Genetic Denim, Goldsign, Guess, House of Cassette, Kill City, KREW, Nevermind, Obey, Orisue, Post'age, Wesc, WGACA, What Goes Around Comes Around
It was a pretty sexy week here at Denim Therapy, from Valentines Day date denim to the newest Diesel campaigns. Missed out on anything? We make catching up easy with our round up of the most exciting blog posts we cooked up for you in the past seven days. You’re welcome!

1. Pink & Red Denim To Wear on Valentines Day—Because every girl needs a bit of pink and red in her closet (and because Valentines Day is fast approaching), we’ve rounded up some denim in hues from flirty candy-pink to fire-hot red, all in the spirit of making sure you look your most stellar on cupid day…Keep Reading! ?
2. G by GUESS: Love Is Louder For Valentine’s Day—Looking for fun ways to spread the love before Valentine’s Day and help raise awareness on worthy issues? For every e-card you send at G by GUESS, G by GUESS has pledged to donate $5 to Love is Louder…Keep Reading! ?
3. Get Into The Powder Of Diesel—This Spring the Diesel woman gets tough and powderfull! And though she’s never quite been the ing?nue, in this campaign for the brands new Powder & Dirty Denim Collection she’s definitely the action-packed, ass-kicking, bonafide heroine…Keep Reading! ?
4. Mother Denim Releases Nine New Styles For Spring—Listen to your mother! Mother Denim, at least. Born of designers from Seven for All Man Kind and Citizens of Humanity (a rivalry gone business venture? We love it!), the label has just launched a nine-style collection and fierce lookbooks to get us hyped…Keep Reading! ?
5. Window Shopper New York City: Madewell—Madewell in Soho, NYC always goes above and beyond the call of generic window display, with crafty, kitschy, vintage inspired concepts. From their jars full of metal sewing notions to the vintage film cameras and spools of yarn, we get inspired just peering through the glass…Keep Reading! ?
6. WGACA Fall 2011 Runway Show Reveals Denim Trends—In the warm, luxe interior of the Soho Grand Hotel, we caught What Goes Around Comes Around’s Fall 2011 runway show on the first official day of NYFW. The rustic-nordic-meets-bohemian cues were a perfect fit with all out glamorous ’70s retro style… Keep Reading! ?
—Michelle Christina Larsen
Tags: best denim blog, best denim posts, diesel spring 2011 campaign, G by Guess, Madewell, mother denim, New York Fashion Week, valentines day, WGACA, window shopper
In the warm, luxe interior of the Soho Grand Hotel, we caught What Goes Around Comes Around‘s Fall 2011 runway show on the first official day of NYFW. The rustic-nordic-meets-bohemian cues were a perfect fit with all out glamorous ’70s retro style. Denim trends included a loose vintage stove pipe fit, thick cuffs, and (our favorite), hem slits with vertical button closure. The ladies paired their cuffs jeans with sky high red platform shoes. Boys styled white jeans with military jackets, loose gray washes with camel colored leather accessories, and a whole lot of fur.





Stay tuned for more from the tents!
—Michelle Christina Larsen
Tags: '70s, denim trends fall 2011, mens denim trends, military jacket, New York Fashion Week, nyfw, retro, VinTage, WGACA, What Goes Around Comes Around