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Free People Launches Boho Denim Line With Street Style Gallery

The free-spirited boho clothing brand Free People, party of Urban Outfitters Inc., is announcing the launch of their newly expanded women’s denim line this morning, with a customer street style gallery. There are over 100 new styles to choose from including a relaxed boyfriend fit, stovepipe skinnies, and shredded cut-off shorts. Fans can upload photos to the gallery via Twitter or Instagram using hashtags associated with 17 specific styles or to the overall campaign hashtag: #MyFPDenim. Check out some of our favorite styles below!


1. Vermejo Embellished Boyfriend Jean

2. Lacey Denim Cutoff Shorts

3. Ditsy Floral Ankle Crop

Shop Free People for effortless boho summer style and be sure to browse their expanded denim collection.

—Michelle Christina Larsen

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Posted Jul 24 2012 in Denim News

Street Style: How To Wear Colored, Metallic, & Printed Jeans

Liz Cherk of Late Afternoon is springing forward with three denim looks we’re obsessed with. The fashion blogger’s first look is a pair of white jeans with color slashes of pastel from Rag&Bone, a celebrity favorite that spices up any outfit with a graphic pop. Her next look is iridescent and irresistible: a pair of tapered gold skinnies from Zara is the perfect finishing touch to dress up an outfit for a night on the town. Her last look rings true to her blog’s name: a bold pair of yellow jeans from Urban Outfitters to wear on a nice afternoon. Which getup would you rock on a sunny afternoon?

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Images via Late Afternoon.

—Stephanie Powell

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Posted Feb 16 2012 in Denim Fashion » Street Style Watch

An Exclusive Q&A With Cheap Monday

We love Cheap Monday! Is it any secret? We’re all about affordable denim with great fit—so much that we want you to have some too, which is why we’re giving away five pairs of Cheap Monday jeans this week. We had the chance to chat up Örjan Andersson, Founder and Creative Director, to find out what’s up with the brand for next season, and get a little more back story on their origin. Read on, and get ready to kick the Monday Blues!

Denim Therapy: What inspired you to get this brand off the ground?

Cheap Monday: Me and a couple of friends had a small store called Weekday in an alley, in central Stockholm. The store carried high-fashion and exclusive denim brands mixed with second-hand clothing. In 2003 I felt that there was a need for a cheap alternative to the expensive LA jeans brands that were sold in the store. I designed a pair of jeans in unwashed stretch denim that sold really well. After that it was natural to continue designing (hadn’t done it that much before).

DT: How do you differentiate yourself from the hundreds of popular denim brands afloat right now?

CM: We are the only brand that calls us “cheap”, we are often sold side by side with expensive designer brands, we have our own look (the Cheap Monday ass), we were really early to get fashion guys wearing stretch jeans and our collections have always had a high fashion-level.

DT: Describe the person who represents your ideal target customer—the customer you have in mind when you’re planning a collection.

CM: A young student that’s into music.

DT: Can you give us hint about what’s next for upcoming season?

CM: For SS-12: lots of coloured denim

DT: What are the most popular washes/fits in the line?

CM: Tight fits in dark denim.

DT: What are your favorites, and how would you style them?

CM: Our original fit tight is my favorite. I use them with a nice t-shirt and a pair of sneakers.

DT: Do you have any favorite/least favorite denim trends right now?

CM: The 70’s look is one of my favorites right now.

DT: How many pairs of denim do YOU own?

CM: Haven’t counted them, but it’s a lot.

Check out Cheap Monday online, and be sure to enter our contest by Friday!

—Jackie Racer

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Posted Nov 23 2011 in Denim News » Interviews

Get The Look: Fall For Fall In Corduroy & Denim

Keeping up with all the trends might seem overwhelming, but Krystal, a fashion blogger from California shows you how simple it can be. She brings some color into her look with warm cranberry colored corduroy pants from The Gap, and this doesn’t stop her from showing off her love of denim! Cords are a great option to pair with this light-wash denim workshirt, especially if you’re worried about not getting the denim-on-denim look right. To top it all off with the navy newsboy cap gives this outfit the extra touch to make it into a really casual pulled-together look. Check out below some options for you on how to get this great fall style.


Get the look…


1. Madewell Perfect Chambray Ex-Boyfriend Shirt ($68) – buy it at Madewell

2. Bdg Cord Cigarette Mid-Rise Pant ($54) – buy it at Urban Outfitters.

3. Goomoo Navy Blue Corduroy Newsboy Ivy Hat ($15) – buy it at Goomoo.


Images via What Is Reality Anyway.

Elyssa Linden

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Posted Nov 16 2011 in Denim Fashion » Street Style Watch

Denim Dose: News & Links, Sale Edition!

Welcome to your morning dose of denim news, links, sales, and everything else we couldn’t help but share. Check out what’s happening (and totally not happening) in the world of denim now. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!


1. Over 200 styles are on sale now at Madewell, including online exclusives and new products that just dropped! Our personal fav? This chambray button-up skirt.

2. Raven Denim is having a sale on women’s prooducts only—take an additional 30% off all clearance and sale items as well as regular priced. The sale ends this Sunday, so jump on it! Use promo code WOMENSSALE at checkout.

3. Hey LA, there’s a Siwy Denim sample sale next week on Friday, August 26th. Also sold? Black Orchid, LnA, and Raven. Click for details.

4. The Urban Renewal denim convertible backpack is on sale now for $19.99 at Urban Outfitters (used to be $59.00!)

—Michelle Christina Larsen

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Posted Aug 18 2011 in Denim Buys » Sales

Levi’s Celebrates The Release Of The 511 Commuter With Biking Campaign

Urban Outfitters & Levi’s have teamed up to celebrate the release of the 511 Commuter, a biking-inspired line of jean jacket and bottoms that can handle your bike riding with function and style. They’ve rigged up a mobile bike shop to take on the road from city-to-city, featuring bike tuning with their expert mechanic, customized tailoring for your Levi’s 511 Commuter jeans, a DIY workshop, and more. Sound exciting? Check out when this tour will hit your town, and shop the Commuter series now!

levis urban outfitters commuter series

Click here to learn more!

—DT Staff


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Posted Aug 02 2011 in Campaigns » Denim News

Bleulab Snakeskin Reversible Denim Shorts = The Best Thing Ever!

Snakeskin is all the rage for summer, and by the looks of it all it’s going strong all through fall.  So, what better way to embrace this hot  trend than in pair Bleulab snakeskin reversible denim shorts? Black, sexy, slithery faux snakeskin on one side (totally PETA friendly) and killer acid wash denim on the reverse both finished off with a raw-edged hem. Definitely the best of both worlds and totally the best thing ever!

Image of Bleulab reversible snakeskin and denim shorts

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Get yourself a pair (technically two) at Urban Outfitters for $168!

Sandoval Gomez

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Posted Aug 02 2011 in Denim Fashion » Reviews: Product

Pick Your Poison: Urban Outfitters Fall Jeans Glossary Makes Denim Shopping Easy!

Ready to get your denim shopping on for fall? Urban Outfitters is ready to make it painless (and maybe even fun!) with their denim glossary, divided by styles like flare-leg, skinny, high-rise, and jegging. They’re stocked with the ultimate spectrum of autumn color story denim, from maroons to pinks and deep blue-washes. You’ll find brands like Levi’s, Silence & Noise, Diesel, and Cheap Monday—an all-star lineup! We especially love the BDG Repaired Straight-Leg Jean and the understated Silence & Noise High-Rise Flare Jean in light blue. Want a pop of color? You’ll turn heads with the Diesel Matic Skinny Low-Rise Jean in hot pink. Whether you go inconspicuous-stylish or saturated this fall, you’ll find the denim staples you need to build your wardrobe off of here.


For some inspiration, check out a video lookbooks of their newly arrived jeans.

—Michelle Christina Larsen

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Posted Aug 01 2011 in Denim Buys

Men’s Summer Denim Style: Pastels & Bright Blue Jeans

This may look to some like a throwback to the 2007 post-electro neons & pastels craze, but the bright blue jeans and YSL kicks add a fresh layer to this look. We’re encouraging the guys to bust out the saturated colors for their spring & summer style, and keep it casual with fun graphic T’s! Want to learn how to rock this look? Scroll down for some seriously fun style.

summer style denim jeans for men ysl opening ceremony

1. GUESS Kennedy jeans in Jones wash ($89) – buyt it at Guess.

2. Rainbow Wayfarer Sunglasses ($14) – buy it at Urban Outfitters.

3. COMME DES GAR?ONS small leather half-zip wallet ($100) – buy it at Mr. Porter.

4. Warriors of Radness big wet tee in pale pink ($40) – buy it at Opening Ceremony.

5. Yves Saint Laurent leather high-top sneakers ($297—50% off!) – buy it at Mr. Porter.

—Michelle Christina Larsen

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Posted Jun 15 2011 in Denim Fashion » How to Wear It

Urban Outfitters Urban Renewal Hand-Crafted Clothing

Urban Outfitters’ Urban Renewal line features hand crafted separates created from vintage, deadstock, and surplus materials. The line promotes the repurposing of clothing and fabrics as an alternative to creating additional waste (and wasting resources). We love the concept, and the designs are just as cool. We’re obsessed with this shoulder-less denim workshirt and in-season high-waisted flare leg jeans.

—DT Staff

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Posted Apr 25 2011 in Denim Buys
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