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Toh! Magazine Editorial Mixes High & Low Mens’ Denim

Italian magazine TOH! takes us inside the hotel room of a young party boy, styled in a mix of high-and-low denim brands for their latest editorial, “Blue Jeans Baby.”  The international mix of established American labels (Calvin Klein, Levi’s, Polo Ralph Lauren and Wrangler) is paired with international labels (Frankie Morello, Love Moschino, Vivienne Westwood Anglomania by Lee and Uniqlo).  Its rebellious devil-may-care message seems to send the simple message that it’s not about the label. It’s about the denim.  By the way, TOH! (which translates from togliere, meaning to remove or to take away) begs the question: what are you taking away from this editorial?

Toh! Magazine Editorial: Blue Jeans Baby

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Model: Josh Tuckley at Whynot Models. Photography by Simon. Styling by Alex Vaccani.

—Kathy Ng Hassan


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Posted Apr 23 2012 in Denim Fashion » Denim Menswear » Editorials

Denim Dose: News & Links

Welcome to your morning dose of denim news, links, sales, and inside info! Catch up on what’s happening and browse our personal picks for the most interesting what-not that turns up during our morning web crawl. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!


1. Justin Theroux (who pretty much only wears Nudie Jeans) was on Ellen’s TV show showing off some break dancing moves in the jeans. That’s a whole new kind of endorsement!

2. UNIQLO has a great array of brand new colored ankle-length skinnies for spring. Our mouths are watering.

3. Hiut Denim Co, a new British denim brand that has set up shop in rural Wales, is officially open for business.

4. From February 29 (today) to March 12, Lord & Taylor will donate 5% of every regular-price denim purchase to the American Red Cross Disaster Relief Fund. Read more about it at Denim Hunt.

5. Denimology pays tribute to AG Jeans’ Ikat jeans (and we just wanted to mention that we saw a girl wearing them in Brooklyn the other day and they’re some of the only graphic jeans that don’t look forced).

—Michelle Christina Larsen

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Posted Feb 29 2012 in Denim News

What to Pack For a Weekend Getaway

As we approach the holiday madness time of the year, you may be itching to get out of town for one last non-family getaway.  Whether you’re planning a weekend trip to somewhere warm or heading north for some crisp, cool air, denim is the one fabric you can pack that will work for all occasions and all climates. Sticking with lower-waist and boot cuts are ideal for women, while men should pack their favorite relaxed fit, darker-wash duds. Here’s a look at our favorite picks for your beach bolts and snowy sabbaticals that will look great and be comfortable for traveling.

vacayjeansBDG Ankle Cigarette Mid-Rise, UNIQLO Men’s Relaxed-Fit Straight, 7 For All Mankind Original Bootcut

—Sarah Greene

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Posted Nov 10 2011 in Denim Fashion » Denim Menswear » How to Wear It

The History Of Jeans, According To Uniqlo

Uniqlo‘s latest mini-booklet that has been widely distributed in celebration of their new global flagship opening has a couple pages on denim that provides a super brief overview of its evolution:

A very brief cultural history of denim: workwear in the old American west, industrial workers in the early 20th century, rebel youth in the 1950s, hippies in the 1960s, and soon after that, everyone else. Jeans remain indelibly linked to ruggedness and to youth culture, and probably always will. Jeans ate the perfect article of clothing.”


From Uniqlo.

—DT Staff

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Posted Oct 20 2011 in Denim Therapy

Denim Dose: News & Links

Welcome to your morning dose of denim news, links, sales, and everything else we couldn’t help but share. Check out what’s happening (and totally not happening) in the world of denim now. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!


1. Uniqlo is opening up their huge 5th ave location this Friday—and to celebrate, you can pick up a pair of limited edition skinny jeans for just $9.90. Wanna look inside the store before the masses pile in?

2. Christa Michalaros has been named the DKNY Jeans President. Having left footprints at Tommy Hilfiger, Liz Claiborne, and other noteworthy brands. “DKNY Jeans has such amazing brand recognition and it reaches so many women at many different levels,” Michalaros said. “I believe there is tremendous opportunity by bringing the brand back in-house.”

3. It’s so nice to see models smiling! So nice, that it’s the concept of Blanco’s “Autumn Smile” Campaign—featuring Rianne Ten Haken & Giedre Dukauskaite (and some great denim).

4. Still in the market for the perfect denim tote bag this fall? Rawr Denim introduced us to the Pure Blue Japan Selvedge 5 Pockets Tote Bag, and we want one bad.

5. Earnest Sewn is hosting a raffle for a denim iPAD case this Friday at their Fashion Island store in Newport Beach. Want in on this? Stop by between 9AM – 9PM with a receipt for your new iPhone 4S from the apple store to receive a raffle ticket for a chance to win!

The Earnest Sewn Co.
1075 Newport Center Dr.
Newport Beach, CA

—Michelle Christina Larsen

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Posted Oct 13 2011 in Denim News

Uniqlo’s Fall Winter Lookbook: The Perfect Skinny Jeans To Layer With

The great thing about the Uniqlo 2011-2012 Fall Winter Women’s Lookbook is the coloring: rich shades that will make you pop no matter how drab the upcoming weather chooses to be. From the classic blue wash to autumn colors like champagne and apricot, these skinny jeans are easy to fall in love with. For us though, the cargo skinny jean adds that bit of detail that makes the buy really worth it. Uniqlo definitely encourages layering for next season, which is always a good way to keep warm and stylish…especially when rocking those badass (but not cold-weather friendly!) sheer tights. The trick that they reveal here, is to keep the top half somewhat structured–wear a fitted top, add in a belt, or accessorize with a scarf & you will avoid that blob-like look that can be (unfortunately) easy to fall into when layering.


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Images via Designer Denim Jeans Fashion.

Elyssa Linden

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Posted Aug 31 2011 in Denim Fashion » Lookbooks

Orlando Bloom in Uniqlo’s Winter Campaigns

Orlando Bloom is currently one of UNIQLO‘s featured faces in more than one fall/winter lookbook, for both the HEATTECH, and Slim Fit Jeans campaigns. The actor poses on the site’s palette of fake snow flakes and stars (including Charlize Theron) in the latest Japanese denim, sportswear, and outerwear, providing some menswear style direction for the duration of the cold months.


Check out the breakdown of the UNIQLO Slim Fit Jeans below…


Check out the UNIQLO site for more, including an introduction to the brand to get you started.

—Michelle Christina Larsen

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Posted Jan 15 2011 in Campaigns » Denim News

15 Must-Have Apps For Denim Lovers


Resistance is futile.   If you have a smartphone of any sort, then you know that shopping for apps can be a lot of fun.  Don’t fight it.  Acquiesce with some of these cool apps for your smartphone, hand-picked for denimphiles who are on the go and trolling for deals.  Now, if only the folks at ASOS would get the ball rolling on their app.  I drool.

Denim Jeans Theme.   $3.99USD – BlackBerry
Jeans Theme – $5.99USD – BlackBerry
CoolPapers.  Plaster a pair of William Rast or Siwy Jeans on your iPhone wall.  Go crazy. Free. (CoolPapersPro – $2.99USD)

UNIQLO Calendar. Clips and music from Uniqlo’s artistic perspective. So beautiful. So zen. Free.
Amazon Remembers.  Snap a photo of a pair of jeans you just saw on someone.  In no time flat, you’ll receive an email for a similar, if not identical pair of jeans (or anything else) on Amazon. Compare prices, store your wishlist. You can shop within the app without being sent to a new browser. Free.

G-Star’s NY Raw City Guide.  Launched in February as part of New York Fashion Week, this guide shows you where to go and what to do at some of the coolest places in New York City. Free.

AllSaints Spitalfields.  View LookBooks and new arrivals. Free.
ZARA. View LookBooks, new arrivals and even prices!  Free.   (iPhone/iPod/iPad/BlackBerry)
Denim Department by BlackBook.  Get discounts (usually 20% off) and perks (e.g. personal denim fitting) at your local upscale denim boutique. Free.
Gap StyleMixer. Hook yourself up on the latest discounts.  Free.
Metropark. Access the store’s entire online offerings of apparel and premium denim. Free.
Miss Sixty. Free.
Net-a-Porter On The Go.  Scoring that coveted pair of Chloe jeans before it goes on backorder was never so easy. Free.
The Find. Shop, compare prices and find the jeans in your size at a store near you! Free.
YOOX. Free.

— Kathy Ng Hassan

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Posted Jun 29 2010 in Uncategorized

WWD News: Big and Little Retailers Join Forces, Maria Luisa Opens in Printemps, Rolling Girl: Front Row at Costume National


Big and Little Retailers Join Forces


From WWD ISSUE 10/05/2009


little-retailersPARIS ??” After designer collaborations and celebrity tie-ups, it??™s now time for stores to pair up ??” even Davids with Goliaths. 

As fashion retailers continue to feel the pinch from the worst recession since World War II, they??™re becoming increasingly creative to offer more exclusive products and experiences that can persuade regular shoppers to open their wallets and hopefully attract new customers as well. 

Over the weekend, Gap and edgy Parisian boutique Merci wrapped up a monthlong project in which each hosted a selection of the other??™s products in their New York and Paris stores. Also over the weekend, Parisian department store Printemps christened the opening of a Maria Luisa location within its recently revamped Boulevard Haussmann flagship here. 

Uniqlo recently set up shop in hip Paris concept store Colette as a teaser for the arrival of its Paris flagship, which opened last week. 

And Target is mulling a one-off collaboration with Britain??™s Liberty to launch clothing and accessories bearing the store??™s trademark flower prints. 

???In an effort to lure back the consumer, retailers are increasingly having to be more creative by devising events and promotions that promote the concept of uniqueness, exclusivity and scarcity. The partnership with an exclusive brand is just one example,??? said Patricia Pao, founder of New York-based fashion consultancy The Pao Principle. ???I think we are going to increasingly see more of the big brand-little brand pairings.??? 

Through these kinds of partnerships, large retailers acquire a degree of exclusivity and scarcity, as well as the prestige of carrying the smaller but highly desirable brand. The smaller retailers gain brand awareness and a degree of exposure they couldn??™t afford to buy on their own, as well as trialing their products on new consumer segments. 

???I do think it??™s the next thing,??? said Robert Burke, president of Robert Burke Associates, a New York-based consulting firm. ???The designer collaborations have been played out quite a bit. This is a new angle. It??™s one of those win-wins.??? 

He noted that for giant stores, ???there??™s a great deal of cachet with these small retailers, particularly French retailers.??? Whether big or small, all retailers jockey to carry exclusive designer brands and products. Now big retailers are competing to gain access to buzzy specialty store banners, Burke said. 

Indeed, according to market sources, Galeries Lafayette recently made overtures to Dover Street Market, the quirky multibrand emporium in London masterminded by Rei Kawakubo of Comme des Gar?§ons, which has everything from vintage Cutler & Gross sunglasses and Christopher Kane dresses to Rose Bakery pound cakes under one roof.

???It allows us to bring in new talents, which can??™t really stand commercially on their own feet in a big space, but which we think have potential for our customers,??? said Maurizio Borletti, chairman of Printemps Holdings, which controls France??™s Printemps and La Rinascente in Italy.

Industry experts pointed out there has to be synergy between each brand??™s customers, because both brands still need to produce and sell merchandise to their core customer. 

???These arrangements need to be more than merely puff and noise. It requires consistency in terms of brand identities so the hype around the event and cobranding does not dilute any of the brands,??? said Florian Gonzalez, a London-based brand consultant. ???Hopefully, by sharing their customers, products or retail spaces, brands experience cross-fertilization, rather than cannibalization or confusion.???

Click here to read the full article



Maria Luisa Opens in Printemps



From WWD ISSUE 10/05/2009



maria-luisaWhen Maria Luisa Poumaillou opened her eponymous boutique in Rue Cambon in 1988, her address became famous for carrying not just the best of fashion, but also many small, edgy brands that are now household names. 

Department store Printemps hopes to renew that success as a branch of Maria Luisa formally opened Saturday within its sprawling Boulevard Haussmann flagship. 

With Poumaillou??™s involvement, Printemps, which has just emerged from a major refurbishment in a move to rebrand itself as an upmarket shopping destination, will make directional designers available in a department store for the first time in France. 

???That??™s why we wanted this partnership,??? said Tancrede de Lalun, merchandise manager for men??™s and women??™s wear at Printemps. 

Decorated in ivory and charcoal-gray large stripes with a powder pink ceiling, the boutique occupies a 2,583-square-foot space at the core of the second floor, where the main designer lines are located. 

The reason for placing the shop-in-shop at the center of the store was to complement Printemps??™ more mainstream designer offering with edgier labels like Gareth Pugh, Rick Owens, L??™Wren Scott, Manish Arora and Martin Margiela, as well as with a number of exclusives like Victoria Beckham, Pierre Hardy and Manolo Blahnik. 

Click here to read the full article



Rolling Girl: Front Row at Costume National

by WWD Staff

From WWD ISSUE 10/05/2009

richardsonAlexandra Richards is ratcheting up the modeling credits. Along with sister Theodora, she is fronting the latest French Connection campaign shot by Terry Richardson, and she is soon due to appear in ads for Diesel, J. Crew and Seven Jeans. Despite the hectic modeling schedule, Richards seems to have found time for music. ???I am DJing at Bungalow 8 in London,??? she said at Costume National on Sunday.









–Nikki Cho Russo

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Posted Oct 05 2009 in Uncategorized

08.31.09: Robin’s Jeans



Before I sat down with Robin Schwartz she whipped out 9 pairs of jeans from the top of her closet to be in photos. Yes, this girl was perfect for a spotlight jean closet. Robin is many things, one of my closest friends for starters, so I didn’t have to look far for a subject. Robin also hates the taste of coffee and watches the food network obsessively. Between working at Kate Spade in Soho, interning at Beyond Vintage and gearing up to start her senior year at the Fashion Institute of Technology, Robin had a few minutes to chat with me about jeans in particular.

What is your favorite brand of jeans?
Uniqlo, because they are inexpensive and don’t have a lot of ornamental details so they match with everything. Also they fit very well.


What is your go to outfit when you are running late?
V-neck t-shirt, dark Uniqlo jeans and flats.

How does being a fashion student affect your shopping?
I over think. How much did it actually cost to make this, and I’m paying how much?? Also I think about fabric quality more.

If you could steal a celebrity’s jean collection who would it be?
Jennifer Aniston, I feel like she is always wearing jeans and looks good.

What is you’re advice for other denim lovers?
Always try something different. I used to only wear Seven for All Mankind, but then I started to branch out.

robins_stripedjeansfromhm1Any advice for men about jeans?
[Laugh] Aka, my boyfriend.  I took him to Macy’s because they have a lot of variety–be prepared to try a bunch on.  Don’t wear them too big, also not too tight.  I don’t want to see the outline of your…

Yes Robin we get the picture. Just from this short conversation, I think it’s pretty obvious why I’m friends with her, apart from her killing jean collection, of course.


Laura Kealey

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Posted Aug 31 2009 in Denim Fashion
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