During our visit to the Henry & Belle showroom to see the spring 2013 line, we were introduced to Henry & Belle’s wonderful new charity program, aimed at giving back to communities in need around the world. It’s called The Right Amount of Give, and it’s a program designed to create connections between the customer’s and the recipients of the company’s charitable donations. “We wanted to give our customers the opportunity to have a say in how and where we donate and keep them informed about how they’re helping us change people’s lives”, says Rob Mann, Henry & Belle’s founder.
In addition to allowing its customers to have a say in where the company donates, Right Amount of Give offers Henry & Belle’s customers the option to receive updates directly from recipients about how the company’s donations are affecting them, bringing the idea of giving back full circle. Once you purchase your jeans and log onto the site you’ll be greeted with these instructions:
“With every sale of Henry & Belle, a portion is set aside for charitable causes—your purchase code gives you a voice in how we give. Once you’ve chosen a cause, we can send you updates from the recipients. Your voice matters. So, choose with care.”
By participating in a simple 3 step process, the customer has the opportunity to be a part of Henry & Belle’s story and give their style an extra sense of purpose.
Visit Henry & Belle now to pick your favorite pair of jeans and give to a good cause. We did, and it felt great.
Tags: donate to charity, Henry & Belle, right amount of give