Our favorite women’s street style look at the PROJECT NY show? This red hot combo of a crayon-colored hat and cut-off shredded hem shorts, paired with black spike-studded boots. The American flag in the background was a lucky coincidence.
We love Gilded Age‘s spray-dyed and worn in vintage denim, but it was their newest men’s t-shirt collection that caught our interest at PROJECT today. The designer opted to pay homage to vintage car companies with each style, screening the company logo on a desaturated tee and including information on the hang tag (such as the lifespan of the company and what models they produced). He chose lesser known companies—like The Horseless Age, Simplex, and Knox—some of which only stayed in business a few years. We rounded up our favorites below.
Remember Ziggy Denim’s FW12 lookbook, featuring paper bag-clad models and body paint? We just got an up-close look at the collection and fell hard for their wild printed floral denim and intense color palette. Upon closer examination we discovered inconspicuous skeletons dancing between the flowers… spooky!
The super playful brand (with fit names like the “super tight ankle biter”) is making their US debut at a below-$100 price point, which surprised us after we got our hands on how amazing the jeans and chinos feel. Check out some of the spring 2013 womens’ styles below.
It’s day one of PROJECT NY! We arrived this morning and were greeted by staff outfitted in True Religion denim workshirts before stepping into a veritable plethora of sportswear, accessories, denim, and PROJECT’s trademark workstations and interactive exhibits. Stay tuned for extensive coverage over the next three days…
DT is back for our third round of live-blogging PROJECT NY this month from July 22nd through the 24th thanks to Marcus Troy and his curated BLOGGER PROJECT. This time we’re being sponsored by Dell Computers and have received a gorgeous XPS laptop to blog the show from.
We’ll be bringing you the latest brand innovations and exciting developments in the denim and clothing industry from the floor for three solid days (not to mention wacky behind-the-scenes antics like tequila x skateboarding, etc). Stay tuned!
Been missing out? Check out our past two video round-ups from PROJECT NY below, and check out our PROJECT NY tag for a stream of great posts.
We first spotted Springa’s shoes at PROJECT NY via Organico Showroom, and we’re still drooling over the fact that these Italian-made sneakers are created from 100% recycled materials. (Yes, that includes denim.) Each pair of shoes is produced in the Tuscan countryside using 1950s vulcanization equipment, for an extra-special handcrafted touch. So even though the raw materials–Hawaiian shirts, striped cotton, tire inner tubes–may be sourced from Berlin, New York, or Paris, the process is quintessentially Italian.
Check out our exclusive interview with Organico Showroom’s Marc Ernst about the line and what’s next for fall 2012!
Most popular shoe style so far?
Springa Aloha (vintage hawaiian shirt lining) and Springa Camo (camouflage in cotton canvas) are the two most popular Spring 2012 styles–each features one of a kind trim and details that are Springa signatures.
What exactly makes Springa’s shoes distinctly Italian?
Each Springa sneaker is made by hand using restored 1950′s vulcanizatto machinery–the cotton canvas, suede, and linings are individually selected to ensure that each shoe is one of a kind–assembled in a process that takes more than two hours for each shoe using artisan manufacturing techniques passed down from generation to generation.
Are there plans to expand the variety of materials used in the future?
Dead stock 13 oz denim, vachetta (vegetable dyed) leather, Carhartt pants, silk neckties, and cotton sailcloth (cotton canvas from sailboats) are recycled and hand finished in Springa’s Fall 2012 collection.
What kind of person do you see wearing these shoes?
Springa is for the individual–our mantra is “escape the industrial mindset”–people immune to mass trends.
How would YOU style a pair of these shoes?
Springa is all about personal style–mixing and matching pattern, color, and materials. For him, mixing the Camo with a tonal herringbone or plaid pant and for her, the Aloha hawaiian print with a batik dress or mini skirt.
When we chatted with Kuro Denim at PROJECT NY we were really impressed with the detail and thoughtfulness that we saw in each pair of the Japanese brand’s jeans. They launched with a spring 2010 line under the name Kuro (which translates to black). A blurb in their latest lookbook explains that the name Kuro was chosen because the word represents “darkness and loneliness with an image of great mystery and great strength.” Fabrics include two variations coined Nihon Menpu and Yoshikawa Orimono, and the line comes in a range of fits, from slim tapered to skinny to wide straight.
The real magic is in the detailing and wash of their jeans, our favorite of which looked like they’d been worn lovingly for many years. Artistic, yet modest and clean stitching on the back waistband and “dirty” facades created using fading, distressing, and splashes of paint are just two examples of innovative (but not over-used) approaches we were shown. Some of the jeans are made to look like the factory worker’s jeans, reinforcing the origin of denim as a utility fabric for the working class. After getting up close to the denim, we left feeling like Kuro is a pricey denim brand that delivers a product worth investing in.
We’ll definitely be keeping up with them, so stay tuned. Check out the men’s denim styling tips we picked up from them during this same visit.
Welcome to your morning dose of denim news, links, sales, and inside info! Catch up on what’s happening and browse our personal picks for the most interesting what-not that turns up during our morning web crawl. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!
We had a blast at PROJECT NY last week, blogging in the Blogger Project (curated by Marcus Troy). We browsed denim, sportswear, and accessories while checking out the intense craftsmanship of some DIY operations on the main floor, shoe-making, hand-tailoring, and beer-brewing not withheld. Check out our wrap up video below and click through to some of our favorite posts, in case you’re just tuning in.
Doctrine Jeans has a red hot men’s denim style in the queue for fall 2012, and according to the inside sources, buyers are going nuts over it. Here’s your exclusive sneak peek! It’s the men’s Teflon coated 100% cotton jean. They’re being manufactured in the slim straight fit, with an option of three color ways: rum raisin (pictured), carafe, and charcoal grey. And because it’s the little things that add up to everything, these jeans feature a coin pocket conveniently big enough for your cellphone. We have your first look at this soon to be VIP style below (they officially drop in late summer 2012).