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Joe’s Jeans SS’12 Men’s & Women’s Lookbooks

The Joe’s Jeans spring 2012 lookbooks for men and women are out, and it looks like a clean, casual look is in order. The women’s line is a bit more rock’n’roll with some ripped open knees and dangerously short hemlines. Even well-behaved silhouettes like the high-waisted dark wash skinny and fire-red flare-leg are oozing sex appeal. The men’s line plays it more safe, with preppy colors, nautical stripes, and some great basics knits.



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—Michelle Christina Larsen


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Posted Mar 28 2012 in Denim Fashion » Lookbooks

Pastels, Plaids, And Models Having Fun At The 7 For All Mankind Preview

At the 7 For All Mankind spring 2012 preview, it was evident that pastels, plaids, and classic cuts are strong points for next season. We saw classic dark wash skinnies and straight leg jeans, vintage-inspired flare legs for the ladies, easy to wear sportswear, ombre dip-dye tops, and printed cut-off shorts in great color ways. We loved the boho edge of the women’s collection (a knit scoop neck top with knotted fringe caught out eye) and the preppy, casual feel of the men’s. But our favorite part of the preview was when we had the models to ourselves and encouraged them to go a little nuts—they didn’t hesitate! See the evidence (and the looks) below.



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Photos by Raffael Flores-Contreras.

—Michelle Christina Larsen


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Posted Nov 07 2011 in Denim Fashion » Reviews: Brand

Frida Gustavsson’s Preppy Fall Style Has Us Swooning

A well dressed gal knows how to balance. A dramatic evening blazer with an a-line denim skirt may not sound incredibly fashion forward, but when that skirt has oversized white buttons running down the center and you add a chic pair of faux-animal skin shoes, that’s another story. Swedish model Frida Gustavsson proves over and over that she knows exactly how to play the notes of a mix-and-match outfit, and she’s perfected the aura of preppy-chic in these ensembles below.


The best part? We’ve broken them down so you can wear them too. You’re welcome!

Frida Gustavsson's Preppy Fall Style

Image via Stockholm Street Style.

Outfit breakdown:

denim-skirt-style-Frida-Gustavsson-2 copy

1. Free People Vintage Snap Front Denim Skirt ($98) – buy it at Free People.

2. CP Shades White Tory Beach Cover Up ($165) – buy it at Les Pomettes.

3. Calvin Klein Collection Cotton-Blend Blazer ($239—80% Off!) – buy it at The Outnet.

4. GUCCI Guilty Plate Side Logo Sunglasses ($390) – buy it at Flannels.

5. Madewell Perfect Leather Belt ($48) – buy it at Madewell.

In the second look, Frida mixes a bright peach sweater and boyfriend jeans (totally casual) with three important elements that glam it up: the statement necklace, the studded clutch, and the dreamy hair-do.

Frida Gustavsson's Preppy Fall Style

Image via Stockholm Street Style.

Outfit Breakdown:

denim-skirt-style-Frida-Gustavsson-31. A.P.C. Wool and cashmere-blend sweater ($345) – buy it at Net-A-Porter.

2. CURRENT/ELLIOTT The Boyfriend high-rise jeans ($90) – buy it at The Outnet.

3. Topshop Premium Mega-tribal collar ($90) – buy it at Topshop.

4. Valentino Envelope Clutch ($1192) – buy it at Far Fetch.

5. Tahari Veronica Suede Flat ($59.95) – buy it at DSW.

—Michelle Christina Larsen

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Posted Oct 10 2011 in Denim Fashion » How to Wear It
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