Jean Shop has the right idea for advertising outside the SoHo location at 424 West Broadway (between Prince St & Spring St). They know that most people are suckers for small, cute things, and have opted for a tiny pair of jeans to lure passer’s by into their sale! Speaking of sale, it’s going on right now—up to 60% off select items. As for the luring tactic? It obviously worked on us.
—Michelle Christina Larsen
Tags: 60% off, denim sale, Jean Shop, miniature jeans, nyc, polaroids, soho