How many students can you squeeze into a pair of jeans? How many ways can you wear jeans? Peace-loving artsy magazine Battle in Vain recently tested these questions using fun-loving volunteers from University of Salford (Greater Manchester, England), friends and random volunteers. “The idea was to get [the jeans] away from being the trusty sidekick and have them centre stage; getting people to get together and celebrate their differences while wearing their trusty loved denim,” said magazine founder Aaron McCammon.
When you watch the video, you sort of feel like it’s a freestyle battle of who can be the most crazy with their jeans. Oh, and the extra baggy jeans in the video is a BKLYN Denim vintage treasure belonging to McCammon. Of course, when you bring total strangers together who also contribute their own jeans for an experimental photo shoot, comedy (or havoc) is likely to ensue; but, we’ll let you be the judge.
Read the latest issue of Battle in Vain online.
—Kathy Ng Hassan
Tags: art magazine, baggy jeans, Battle in Vain Magazine, BKLYN Denim, denim video, people trying on jeans