(Source: By SAMANTHA CRITCHELL AP Fashion Writer - ABC News)
Resurgence of `fashion’ denim: Styles for today, tomorrow and to wear together
Denim never goes out of style, but there are seasons when your old, reliable five-pocket jeans simply aren’t enough. This is one of those seasons.
The jeans legging ??” aka jegging ??” is still going strong, and denim designers are also talking up the chambray shirt, asymmetrical motocross jackets, cutoff shorts and, still, the boyfriend pant. There are trouser styles and waistcoats for work, and, “rip-and-repair” jeans are a must for weekends.
Ralph Lauren had overalls on the runway and showed jeans under an evening gown. Even babies are getting premium denim.
And a denim-on-denim outfit, sometimes considered a fashion faux-pas in the past, is a bona fide trend.
“The American denim look is everywhere ??” it’s in the air, it’s all over the world,” says Patrick Robinson, creative director at Gap. “The workwear feel is hot, especially for guys, and there’s a sexy look for women. … It’s about cool Americans and how they live and we’re trying to export that around the world.”
Denim is proving a strong springtime seller in stores, says Stephanie Solomon, vice president of fashion direction at Bloomingdale’s. She is particularly fond of the shorts and leggings paired with striped T-shirts.
“It probably has never had a larger impact on what we wear every day,” agrees Durand Guion, men’s fashion director for Macy’s. “We had gotten just about as casual as we can get without getting in our pajamas, so we’re looking to incorporate denim into our lives at least five days a week, but not just Saturdays. We’re looking to step it up. You can wear a button-down denim shirt with a tie.”
Helmut Lang co-creative director Nicole Colovos thinks people like that they can put their own spin on denim. And no pair of jeans looks the same on two different people.
“It’s so individual, from how you wear it in, how you style it. The fit is molded to your shape,” Colovos says. “You don’t want someone else wearing your jeans.”
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–Nikki Cho Russo
Tags: ABC News, Bloomingdale's, Durand Guion, Gap, Helmet Lang, Macy's, Nicole Colovos, Patrick Robinson, Ralph Lauren
Amidst another approaching fall season and the realistic concerns of the U.S. recession, GAP creative director Patrick Robinson has developed a new premium denim line at non-designer prices. With 14 different styles and washes for men and women, the 1969 Premium Jeans Collection will only feature pieces under sixty dollars.
GAP creative director Patrick Robinson.
With a vibrant launch party last Thursday that included such guests such as Joel Madden, Ashley Simpson and Halle Berry, the line will officially be released at all GAP stores this week. Robinson devoted over one year to researching and perfecting this luxury line for the everyday fashionista, and he stands confident that the only difference these quality fabrics and sleek cuts will find with “designer” denim is the price tag. Watch out, denim world.
– Saara Lankarani
Tags: Ashlee Simpson, GAP 1969 Premium Jeans Collection, Halle Berry, Joel Madden, Patrick Robinson