Welcome to your morning dose of denim news, links, sales, and everything else we couldn’t help but share. Check out what’s happening (and totally not happening) in the world of denim now. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!
1. Target Australia’s denim campaign video, “Denim Nation”, gives new meaning to the term “living in your jeans”. Don’t try this at home, kids!
2. We’ve got a bunch of photos coming your way from the d.brand launch party at Gunbar (can you say sea of beautiful Swedish women?) but here’s a little something to hold you over.
3. The Denim Guy posted details on how to “Win an amazing journey to Nowhere” via Meltin’Pot. Pack your bags and read details on how to enter.
4. Levi’s X Surpreme Autumn/Winter features a denim vest that looks like it’s ready to withstand a NYC winter. Gents, take note (and check out the lookbook).
5. The 2011 Supima competition was hosted by Rachel Zoe and judged by model Coco Rocha (as well as big names like Charlotte Ronson and Nicole Miller). Denim dresses were a current in each of the finalists’ collections. You can watch the entire show here.
—Michelle Christina Larsen
Tags: beautiful swedish women, coco rocha, d.brand party photos, denim nation, meltin'pot, Nicole Miller, Rachel Zoe, supima 2011 runway, target denim campaign
Yes, jumpsuits are a singular sensation as WWD reports. It is nice to hear that they will continue to be a hot trend for Spring 2010 so I can keep on wearing the ones I have and, of course, add a few more! I absolutely love anything from Zero + Maria Cornejo and what about that Rachel Roy…she has some great affordable pieces out.
Steve Madden continues the madness of the Olsen twins fashion takeover with a licensing deal to do shoes and accessories for the Olsenboye line for J.C. Penney. These girls are on fire with their multiple lines and what a smart move for Steve Madden to jump on the gravy train.
Bergdorf celebrated the 25th birthday of the famous eatery, Indochine, with Narciso Rodriquez co-hosting. Definitely a NYC institution that had iconic artists, fashionistas, celebrities and let’s not forget us common folk, eat, drink and be merry there in the hey days of the 80s and 90s. Happy Birthday Indochine!
Live Strong! Lance Armstrong has proven to do so and then some. On Friday night Lance opened the new Nike-sponsored Stages exhibit at Deitch Projects in SoHo, which supports the cyclist’s foundation. New York based artists who participated were Ed Rusha and Tom Sachs, who I adore. Make a trip down to Deitch Projects to view the show.
Get ready, FrostFrench, a label founded by Sadie Frost and Jemima French, are back in full force! Next week, the label will unveil a boutique on Noel Street in London??™s Soho.
Read today’s highlighted articles below.
–Nikki Cho Russo
***
Styled by
Jumpsuits have taken a flying leap back into the spotlight, returning in versions that range from utility looks that recall intrepid paratroopers to second-skin glamorous styles.
(Left to Right – Photo By: Kyle Ericksen)
1) Zero + Maria Cornejo??™s linen and viscose version. Frye boots.
2) Sue??™s stretch silk and spandex jumpsuit. Dr. Martens boots; belt from Barbara Flood??™s Closet.
3) San & Soni??™s belted cotton, linen and ramie jumpsuit. Eric Javits hat; vintage boots.
Photo By: Kyle Ericksen
1) Nicole Miller Collection??™s cotton and elastane jumpsuit. Frye boots; belt from Barbara Flood??™s Closet.
2) Halston??™s metallic polyester and viscose jumpsuit. Frye boots; Ranjana Khan necklace; Badgley Mischka cuff.
3) Rachel Roy New York??™s polyester matte crepe jumpsuit. Vintage boots.
***
by

A shoe by Olsenboye. Photo by Courtesy Photo
Distributed exclusively at J.C. Penney Co. Inc., Olsenboye targets the junior market and offers denim, bottoms, tops, dresses, skirts, shorts, jackets, handbags and shoes retailing from $20 to $50. Olsenboye accessories will be available in select Penney??™s stores and on jcp.com starting for the holiday season, with a full launch set for spring.
???We believe that Olsenboye will be an excellent addition to our growing portfolio of footwear and accessories brands,??? said Edward Rosenfeld, chairman and chief executive officer of Madden.
Shoe styles by Olsenboye include colorful suede flats and casual canvas sneakers. Handbags come in slouched shapes as well as smaller bucket bags and feature acid wash and plaid prints.
In addition to Olsenboye, Steve Madden is the footwear and accessories licensee for such brands as Fabulosity, Elizabeth and James and Betsey Johnson.
***
by
Bergdorf Goodman??™s third floor was transformed into Indochine on Thursday night to celebrate a new book chronicling the downtown eatery??™s 25 years in business.
Co-host Narciso Rodriguez, who??™s held several fashion week parties at the restaurant, reminisced about his favorite spot. ???Some of the best times that I??™ve had in New York have been there,??? he said. ???I opened the book and it was such nostalgia. It was so sentimental. My friends and peers, it was fabulous.???
But when asked to elaborate about any wild nights in particular, Rodriguez was unsurprisingly mum. ???They were very fun,??? he said. ???But, like everybody else, I can??™t tell you about them.???
***
by

Lance Armstrong. Photo by Scott Rudd
On Friday night, Lance Armstrong opened the new Nike-sponsored Stages exhibit at Deitch Projects in SoHo, which benefits the cyclist’s foundation. For the show, several New York-based artists created works inspired by the signature yellow hue associated with Armstrong’s LiveStrong initiative.

Atmosphere at Deitch Projects in Soho. Photo by Scott Rudd
Ed Ruscha contributed a goldenrod painting that read ???Vital to the Core??? and Tom Sachs pimped out a cruiser bike with bottles of Cuervo and called it ???Lance??™s Tequila Bike for Girls.??? It turns out the cyclist is an avid contemporary collector (or so says gallery owner Jeffrey Deitch, since Armstrong declined to talk about the show or his charity). ???He has works by a number of these artists,??? Deitch said. ???There is a parallel between what he does and what artists do, pushing themselves to the limit and surpassing themselves.???
Deitch was pleased with the magnitude of the works on display, some of which were valued at $700,000. ???There is no group more generous than artists,??? he said. ???It??™s the nature of what they do, they share their work with the public. I see this as the start of something important.???
Click here to view the slideshow
***
by
Tags: Badgley Mischka, Cyndi Lauper, Deitch Project, Dr. Marten, Ed Rusha, Edward Mapplethorpe, Eric Javits, FrostFrench, Frye, Lady Gaga, Lance Armstrong, MAC, Nicole Miller, Nike, Olsenboye, Patti Smith, Rachel Roy, Ranjana Khan, San & Soni, Steven Madden, Sue, Tom Sachs, Zero + Maria Cornejo