Giving back to the community always resonates a wonderful feeling with us here at denim therapy and we’re quite sure it does with you also. Which is why when we came across the Habitat for Humanity Eco- friendly denim drive, we were ecstatic to pass along the news. Just in case you weren’t aware, for every 500 pairs of donated denim, Habitat for Humanity is able to fully insulate one home in the New Orleans region, for families displaced by Hurricane Katrina.
The denim drive first began back in 2006 when National Geographic Kids magazine asked readers to donate their old jeans. Donations, collected from retail stores, such as the Gap and Barneys were sent to cotton inc, setting a Guinness World Record by collecting 33,088 pieces. Since then Cotton Inc has received over 270,000 pieces which has insulated over 540 homes for Habitat for Humanity. So, think twice before you trash your old denim, because donating them could do a world of good.
Images via Denim Hunt.
— Ashlee Mellowes
Tags: Barneys New York, charity, cotton inc, Denim insulation, eco friendly denim, Habitat for humanity, hurricane katrina, New Orleans, old worn denim, The Gap