If you’re looking for new It Jeans this spring that aren’t too trendy but have just the right amount of pizzazz, then look to Mother Denim. They’ve produced a denim range which incorporates all the most popular jeans fits in unadorned, unembellished styles. From vintage washes to fun metallic jeans, it won’t be too hard to find your go-to jean for the better part of the year. We’re particularly in love with the Curfew fit (a skinny thigh which gradually opens up to a subtle bell-bottom leg) and the tasteful color scheme from buttery yellow to muted blues, purples and reds. And, for context, check out their “Mood Book” of images which include pants printed with summery graphics.
By the way, check out Denim Therapy’s recent visit to Mother Denim’s showroom
for a behind-the-scenes peek.
—Kathy Ng Hassan
Tags: bright jeans, colored jeans, denim coveralls, Denim Overalls, mother denim, Mother Denim Spring-Summer 2012, Mother jeans, purple jeans, red jeans, vintage jeans