Welcome to your morning dose of denim news, links, sales, and inside info! Catch up on what’s happening and browse our personal picks for the most interesting what-not that turns up during our morning web crawl. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!
Brazilian denim line John John’s spring 2012 line offers bleached and studded denim vests, casually cuffed threads, distressed denim shorts, and flared jeans, complete with a devil-may-care attitude. But it’s always best to see these looks in action! Part I of John John’s most recent video campaign takes us along on a road trip through the dusty desert, ending with a pool party of epic proportions, while Part II is a Venice Beach paradise of surf, sun, and skateboarding. And all these fun times happen while wearing jeans (that’s just how we roll too).