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White Jeans You Can Wear Without Worry


You know the scenario… it’s mid-spring, you’re psyched for your first day in weather-appropriate spring attire, and you knock your latte over right in the lap of your new white jeans. Sound familiar? We know, we’re cringing too. That scenario is enough to make you swear off wearing white forever! But Joe’s Jeans has a solution: a stain-proof white denim collection dubbed Spotless. The collection tagline urges customers to “play dirty” but “stay spotless”. Elle did a good job getting us psyched, but we’re waiting for the video of models wearing the white skinnies, cut-off shorts and cropped pants, dousing themselves in coffee, soda, and wine.

joes-jeans-spotless-white-jeans

…Still waiting!

Shop the entire collection here.

—Michelle Christina Larsen

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Posted Apr 25 2014 in Campaigns » Denim News

It’s Just A Perfect Day In Joe’s Jeans Newest Campaign


Joe’s Jeans released their spring campaign in a new video titled “Just A Perfect Day”. The protagonists are liberated New Yorkers who live against the grain of society’s standards, which in some cases means becoming a runaway bride (with jeans hidden below a wedding dress), and doing the morning “walk of shame”, without any shame at all. Joe’s wants to encourage their customers to let go of the standards for how we should be living, and start living up to our own personal standards. What does that mean? Well, we suspect it might cause a few cab riders to veer off course and do what they really want to do with their day.

joes-jeans-denim-perfect day

Watch the video here.

—DT Staff

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Posted Feb 20 2014 in Campaigns » Denim News

How To Keep Boyfriend Jeans Looking Sophisticated


If you’re into boyfriend/drop-crotch jeans but don’t want to go outside looking like a Gwen Stefani fan from the early ’90s, there’s a way to pull off the look in a sophisticated fashion.

Redbook says, “Boyfriend jeans (baggy and cuffed) are the trendiest right now but can be sophisticated, too — just avoid the torn, ultra-distressed, low-rise styles that scream “teen.” They’re also versatile: Dress them up with a tailored shirt and heels or down with flats and a favorite tee.”

1. MiH Jeans Phoebe Slouch Leg Jeans 2. Joe’s Jeans Easy Ankle Jeans 3. Madewell The Boy Jeans

boyfriend-jeans-denim-shopping

—DT Staff

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Posted Mar 13 2013 in Denim Therapy » Denim Tips

6 Perfect Pink Jeans You’ll Want To Wear Now


Maybe you’ll want to wear pink jeans for Valentine’s Day or maybe not. But, with spring coming around the corner, this cheery hue can evoke so many thoughts: a stroll through a botanical garden, eating cake or even looking up at a neon sign while out with friends—you’re all looking fabulous of course, in your denim. Want to find your perfect pair of pink jeans? From mid-rise to ankle skinny jeans, we think we found a few.

Isabel Marant Mid-Rise Skinny / J Brand Christopher Kane / Stella McCartney Zip Jean
Perfect Pink Jeans You'll Want To Wear Now

A.P.C. Petite Standard in Rose / Joe’s Jeans Skinny Jeans / True Religion Halle Legging

Perfect Pink Jeans You'll Want To Wear Now


Frankie B My BFF Legging / Rag & Bone/JEAN The Legging Jean / MICHAEL Michael Kors Colored Skinny
 
Perfect Pink Jeans You'll Want To Wear Now

 

—Kathy Ng

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Posted Feb 04 2013 in Denim Fashion

Joe’s Jeans Summer 2012: Bold Prints Meets Laid Back Fashion


If you recall, Denim Therapy covered Joe’s Jeans’ Spring Lookbook, and now their Summer Lookbook featuring jeans for women and men are out.  Instead of pastels, expect to see more color variations in the collection, such as deeper earthen tones, large floral, bleached out and rocker-chic printed jeans.  We’re already a bit obsessed with their ikat printed jeans for women, even as the men’s jeans remain relatively tame by comparison.  However, a stand out is a brown jean that will insert itself into the male consciousness soon enough.  Check out the gallery to view some of our favorite picks.

Joe's Jeans Summer 2012: Women's and Men's Collection

Womens:

 

Mens:

 

—Kathy Ng Hassan

 

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Posted Jul 09 2012 in Denim Fashion » Denim Menswear » Lookbooks

MC Reviews Joe’s Jeans 55 Color Skinnies In Lily Pad


MC reviews her Joe’s Jeans 55 Colors Skinnies in Lily Pad—a pair of subdued pastel jeans that she suspects will stay in her wardrobe for years to come. Why? Scroll and find out!

mc-joes-jeans-skinny-lily

 

What was your first thought when you tried them on?

I’m pretty mesmerized by the color, so I was hoping as I tried them on that the light hue of the jeans wouldn’t make me look heavier (I know this is a concern for a lot of denim shoppers), but I don’t think they do! I think they look awesome. So I was reeeeally glad about that.

Where/when would you wear these?

You might think these are spring-only because of their color, but imagine pairing these with a chunky sweater and cute boots in the winter! The denim is thick enough to be a cool weather fabric, and I think they’re more versatile since they’re desaturated. I’d say these are all-year-round jeans. Right now I am obsessed with the way they look worn with 80%20 shoes (shown here).

How’s the fit?

Super skinny, they feel pretty tight (I think it’s safe to say they run about 1/4—1/2 small in size). But they are mid-rise and there’s no discomfort around the waist band. After wearing them a couple times (sans-wash) they fit like a glove. Highly recommended!

Grab a pair of Joe’s Jeans 55 Colors Skinnies in Lily Pad for yourself!

—DT Staff

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Posted Apr 30 2012 in Denim Fashion » Reviews: Product

Joe’s Jeans SS’12 Men’s & Women’s Lookbooks


The Joe’s Jeans spring 2012 lookbooks for men and women are out, and it looks like a clean, casual look is in order. The women’s line is a bit more rock’n'roll with some ripped open knees and dangerously short hemlines. Even well-behaved silhouettes like the high-waisted dark wash skinny and fire-red flare-leg are oozing sex appeal. The men’s line plays it more safe, with preppy colors, nautical stripes, and some great basics knits.

joes-jeans-mens-womens-lookbook-ss12

Women’s:

 

Men’s:

 

—Michelle Christina Larsen

 

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Posted Mar 28 2012 in Denim Fashion » Lookbooks

Denim Dose: News & Links


Welcome to your morning dose of denim news, links, sales, and inside info! Catch up on what’s happening and browse our personal picks for the most interesting what-not that turns up during our morning web crawl. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!

1. You might need to take a breather after watching this Joe’s Jeans video–it makes printed denim look hot, hot, hot (which, in case you didn’t know, it already is for fall).

2. In her latest music video, for the new song “Girl Gone Wild,” Madonna wears BLK DNM‘s Jeans 8 in DLNCY BLACK. Stretchy, high-rise, and danceable? Good to know we have some Material Girl-approved dancing denim options!

3. Diesel‘s “Our Glory” men’s denim collection launched last week in San Francisco, complete with a performance by PAPA and lots of awesome pieces made from vegetable indigo and shuttle looms.

4. Can’t wait to see this! J Brand is planning to open its first flagship stores in the next 15 months in New York and London.

5. Get your hands on David Bitton’s new premium denim line, aptly named DAVID BITTON, for clean, sophisticated (and oh so colorful) jeans.

—Brie Hiramine

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Posted Mar 27 2012 in Denim News

Joe’s Jeans Printed Denim Collection & Video Short Features Florals, Tribal & Pop Art Prints


Printed jeans are in full force this season, and Joe’s Jeans is out to show us how we can rock their latest Printed Denim Collection for Spring 2012. Expect to find floral jeans inspired by interior design and Pop Art; a tribal print, a muted leopard jean and a snake print skinny. Famed photographer Tao Ruspoli was commissioned to shoot this short film, featuring models strutting around a mansion, really nailing the fierce printed jeans look. Creative Director, Joe Dahan shares, “This collection is very playful yet sophisticated. We drew inspiration from impressionists and other art forms including music, the streets, nature and interior design.” His favorite print, Electric Blue Pop Art Daisy, blends abstract and pop art elements for a high fashion statement piece. Check out the film below for more insight.





There are more styles from The Joe’s Jeans Printed Denim Collection, available at Neiman Marcus online.

—Kathy Ng Hassan

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Posted Mar 26 2012 in Denim Fashion » Lookbooks

Denim Dose: News & Links


Welcome to your morning dose of denim news, links, sales, and inside info! Catch up on what’s happening and browse our personal picks for the most interesting what-not that turns up during our morning web crawl. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!

dd-mint-green-jeans-pastel-1

1. Need mint green jeans right now? Check out 9 perfect pairs and pick one (or two) to call your own! Kim Kardashian did.

2. Check out this utilitarian Dover Street Market uniform, designed by Bleu de Paname.

“The jacket has a french workwear feel while the trousers are a lightweight denim number which go a little off course with the ribbed cuff at the ankle. Aside from that, a nice take on a shop floor uniform.”

3. Denim shirt over a wedding dress = coolest outfit ever.

4. If you’re curious about what the production process of raw denim really looks like, here’s a pretty rad video that’ll show you how it’s done. Check out that beautiful, steaming indigo.

5. Get the details on Joe’s Jeans new printed denim collection—more options for you when shopping skinnies in floral and animal print.

—Michelle Christina Larsen

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Posted Mar 26 2012 in Denim News
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