The masterminds behind the much buzzed-about J Brand ready-to-wear line discuss the aesthetic and the customer that inspired them. Keywords include subtly sophisticated, uncomplicated, and “super sexy”. We’re seriously digging the floor length skirt (imagine it with a beat up vintage jean jacket). Watch below.

Untitled from J Brand on Vimeo.
Shop the collection at J Brand.
—Michelle Christina Larsen
Tags: J Brand, J Brand Jeans, j brand video, Jeff Rudes, ready to wear, sportswear
J Brand CEO, Jeff Rudes has a thing or two to say about what every gal needs in her denim inventory this fall.
“Which jeans should every woman have in her closet? She should have 3 skinnies, 1 flare, a few colors, always a corduroy and 1-2 fashion styles – who’s counting!”

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—DT Staff
Tags: colored denim, denim style, denim tip, fall denim trends, fall fashion, fall fashion tips, Intermix, J Brand, Jeff Rudes, style tips
From WWD: “Fashion newspaper, WWD hosted a denim forum as a venue for denim brands to share information about their companies and design innovations they may be working on. Of the brands in attendance, Jeff Rudes, the CEO of J Brand shared about the past and future of the brand.
J Brand has already experienced rousing success in the denim markets, the brand plans to expand to sportswear. While the sportswear line will be directed by a separate team and will be a separate line, it will still have the same J Brand aesthetic. Rudes commented it would be, “simplistic minimalist with great fabrics and fit.”
The line will be launching in 100 stores in 2012.”
Article via WWD.
—DT Staff
Tags: J Brand, Jeff Rudes, sportswear, WWD
On Tuesday, Women’s Wear Daily (WWD) held a Denim Forum at the Hollywood Roosevelt Hotel in Los Angeles, to bring together some of the fashion industry’s top denim designers, innovators and emerging influencers for keynotes on trends, markets to watch and marketing strategies. Speakers included the denim industry’s pioneers and top executives: Maurizio Donadi (Levi’s XX), Fran?ois Girbaud (Marith?+Fran?ois Girbaud), Adriano Goldschmied, Ron Herman, Peter Kim (Hudson Jeans), Paul Marciano (Guess, Inc.), Stefano Rosso (Diesel SpA), Jeff Rudes (J Brand), and many others.

From left: Adriano Goldschmied, Paul Marciano and Fran?ois Girbaud.
Stay tuned for further coverage of the WWD Denim Forum, coming to you next week!
—Kathy Ng Hassan
Tags: Adriano Goldschmied, Citizens of Humanity, Denim Forum, denim summit, Diesel jeans, Francois Girbaud, Guess jeans, Hudson Jeans, J Brand, Jeff Rudes, levi's xx, Maurizio Donadi, Mister Freedom, Paul Marciano, Peter Kim, Ron Herman, Stefano Rosso, WWD