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Video: Inspiration Behind J Brand’s Ready-To-Wear Collection


The masterminds behind the much buzzed-about J Brand ready-to-wear line discuss the aesthetic and the customer that inspired them. Keywords include subtly sophisticated, uncomplicated, and “super sexy”. We’re seriously digging the floor length skirt (imagine it with a beat up vintage jean jacket). Watch below.

j-brand-video-sportswear

Untitled from J Brand on Vimeo.

Shop the collection at J Brand.

—Michelle Christina Larsen

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Posted Feb 13 2012 in Denim News

Which Jeans Should Every Woman Have In Her Closet?


J Brand CEO, Jeff Rudes has a thing or two to say about what every gal needs in her denim inventory this fall.

“Which jeans should every woman have in her closet? She should have 3 skinnies, 1 flare, a few colors, always a corduroy and 1-2 fashion styles – who’s counting!”


This style tidbit is brought to you by the Intermix Blog.

—DT Staff

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Posted Sep 14 2011 in Denim Therapy » Denim Tips

J Brand Will Launch Sportswear Collection Available In 2012


From WWD: “Fashion newspaper, WWD hosted a denim forum as a venue for denim brands to share information about their companies and design innovations they may be working on. Of the brands in attendance, Jeff Rudes, the CEO of J Brand shared about the past and future of the brand.

J Brand has already experienced rousing success in the denim markets, the brand plans to expand to sportswear. While the sportswear line will be directed by a separate team and will be a separate line, it will still have the same J Brand aesthetic. Rudes commented it would be, “simplistic minimalist with great fabrics and fit.”

The line will be launching in 100 stores in 2012.”

Article via WWD.

—DT Staff

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Posted May 26 2011 in Denim News

WWD Denim Forum Draws Pioneers


On Tuesday, Women’s Wear Daily (WWD) held a Denim Forum at the Hollywood Roosevelt Hotel in Los Angeles, to bring together some of the fashion industry’s top denim designers, innovators and emerging influencers for keynotes on trends, markets to watch and marketing strategies.  Speakers included the denim industry’s pioneers and top executives: Maurizio Donadi (Levi’s XX), Fran?ois Girbaud (Marith?+Fran?ois Girbaud), Adriano Goldschmied, Ron Herman, Peter Kim (Hudson Jeans), Paul Marciano (Guess, Inc.), Stefano Rosso (Diesel SpA), Jeff Rudes (J Brand), and many others.


From left: Adriano Goldschmied, Paul Marciano and Fran?ois Girbaud.

 




Images courtesy Stefanie Keenan/Women’s Wear Daily. Special thanks to Johnny Pinto, The Denim Guy.

 

Stay tuned for further coverage of the WWD Denim Forum, coming to you next week!

—Kathy Ng Hassan

 

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Posted May 13 2011 in Denim News » Events
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