Alissa Emerson and Valerie Feigen are the co-founders of EDIT the uber-chic townhouse boutique (designed by renowned architect Christopher Barriscale) on the Upper East Side in New York City. The store is undoubtedly perfectly edited from the selection of designers to the flooring. Alissa had previously owned the store Tuesday’s Child in Scarsdale. Valerie had been one of her best customers for many years (as well as her own experience as an analyst in the apparel sector for JP Morgan and Lehman Brothers, where she specialized in luxury brands), before they decided to open a store together. Their goal was to create a warm and inviting homelike feeling. One where customers would want to come ‘home’ weekly (and you certainly can buy all that you need in a one stop shop). There is a library upstairs where you can set your husband/boyfriend or the kids in front of a fireplace or pop in a video on the flat screen while you shop. The library overlooks a private garden which is ideal for hosting events. Adding to the homelike feel are the two resident dogs that seem to own the upstairs (basically you never want to leave because it’s better and probably bigger than your own residence). Denim Therapy had the opportunity to learn more about how to “edit” your wardrobe- Read on…
DT: Tell us a little bit about edit the store (townhouse)?
EDIT: The edit townhouse was designed to make clients feel like they are shopping in their best friend’s closet. Edit has a warm and inviting atmosphere where customers can feel at home and shop the top collections. Valerie and Alissa “edit” the seasons collections and fill the store with the best of the best. The edit shopping experience is luxurious and one every woman must experience!!
DT: What kinds of brands of denim do you carry?
EDIT: J Brand, AG, Current Elliot, Genetic
DT: Do you have any specific style\brand\trend of jean that you love?
EDIT: Valerie wears a straight leg or skinny, and Alissa is a 70s flare die-hard. For spring, we love clean trouser jeans with a flare. We’re all about polished denim, like Derek Lam’s spring collection, and would pair these tailored pieces with a platform heel.
DT: How do you wear denim (is there any specific category denim falls into)? Casual? Day to night? Where would you be going wearing denim?
EDIT: We wear our denim all ways!! Casual, day to night…with heels, boots and flats. We could be going to a fun downtown dinner or an uptown lunch. Denim has become seriously versatile, from distressed to minimal-chic.
DT: Who is your typical client?
EDIT: Our typical client is one who loves to where denim in all ways. With a great tee or an amazing top and blazer.
DT: Where do you see the future of denim headed to?
EDIT: Denim is becoming more tailored and dressed up, from trouser jeans to trench coats and chic blazers. It’s 70s styles rendered more clean and modern, paired with blousy tops and platform heels.
DT: Any (denim) style/muse you admire?
EDIT: Jane Birkin and Kate Hudson’s look in Almost Famous
Visit the Edit Boutique or shop online but just do it and we promise you won’t regret those credit card bills.
1368 Lexington Avenue (near 91st Street), New York City
— Jackie Racer
Tags: 70's style, AG, Almost Famous, current elliot, Derek Lam, edit, flare, Genetic, jane birkin, JBrand, kate hudson, New York, SHOPPING, skinny jeans, straight leg, townhouse
How many pairs of jeans do you have in your closet, ladies? If you’ve answered between 5-10 pairs we’d say you are spoiled- oh so luckily! But we’ve got it easy (except for the dressing room hassle); So many stores offer a variety of styles, fit, washes etc. Now let’s talk men- how many pairs do they own? Most likely less than you… So ladies, it’s time to make a change by giving your man a chance to check himself out in the mirror (he is doing the hard work and doesn’t he look so cute!).
Tagg is the new, super cool menswear boutique in Hell’s Kitchen, 720 Ninth Avenue, New York City. They carry brands from the most recognized designers such as Diesel and Jbrand. To the more hard to find and funky names such as Naked and Famous and Projek Raw.
If you sign up to be a Tagg Client you’ll receive a 10% discount towards your first purchase.
They say the surest way to your mans heart is through food but we say it’s through jean shopping (and who can’t use to lose a few pounds although, we know you’ll be loving him anyway.)
— Jackie Racer
Tags: Diesel, JBrand, naked and famous, projek raw, Tagg
Are you ready to rock ‘n’ roll? That’s exactly what you’ll want to do when you put on a pair of J Brand x Duarte Jeans. This is truly a high voltage collision between street style and bespoke denim. We are all familiar with the premium denim label, JBrand, coveted by many of you denim enthusiasts and for the rock ‘n’ roll royalty, Henry Duarte is the king of rock star clothing and denim.
Adored by such celebrity followers as Sheryl Crow, Stephen Tyler of Aerosmith and Gina Gershon, to name a few, Duarte most well known for his customized pants has partnered up with JBrand on a capsule collection inspired by Ziggy Stardust. The collection features three skinny styles: the Ziggy (exposed zipper and hardware, my fave), the Suffragette (with Duarte’s signature lace-ups) and the Raygun (moto touches). Currently available at JBrand and in various specialty stores Henry Bendel, Holt Renfrew and Ron Herman, prices range from $209 – $284.
In addition, Henry Duarte has a clothing collection called Duarte Q65 and will be releasing his new denim collection called Henry Duarte Denim. His denim line will feature seven styles, which include dark rinse indigo and grey jeans with his signature elaborate details such as zippers, lace-ups and 70’s style bell bottoms. The denim collection will range from $168 – $250.
–Nikki Cho Russo
Tags: Henry Duarte, JBrand
Straight from the runway of Balmain’s Spring/Summer 09 collection is a Sgt Pepper inspired jacket paired with distressed, slashed and acid washed jeans. Cool, chic and playfully rock ‘n’ roll! Perhaps a cue taken from the Beatle’s or could it be Coldplay? Nevertheless, this military/band inspired ensemble is truly a sizzling look for the spring season.
Can’t afford the Balmain price tag? Most of us can’t, but we certainly can be inspired and get the look for less.
Balmain Ripped Jeans, $1,199.54 Buy it now
Balmain Military Style Denim Jacket, $3,633.50 Buy it now
Giuseppe Zanotti for Balmain Studded Sandals, $1,546.94 Buy it now
JBrand 912 Thrasher Ripped Jeans, $218 Buy it now
3.1 Phillip Lim Cadet Jacket, $595 Buy it now
Bebe Charla Embellished Leather Gladiator Sandal, $139 Buy it now
Forever 21 Chelsie Frayed Straight Jean, $22.80 Buy it now
The Limited Military Style Jacket, $79.50 Buy it now
My Diva’s Closet Studded Gladiator Sandal, $22 Buy it now
For a more authentic version of the military/band inspired jacket, I would scour vintage stores and ebay. You will probably find a much more stylish and cheaper jacket such as this one at a starting bid of $9.99!
Click here to view this jacket on ebay
–Nikki Cho Russo
Tags: 3.1 Phillip Lim, Balmain, Bebe, ebay, Forever21, JBrand, My Diva's Closet, The Limited