Denim Therapy

3 Fresh Ways To Wear A Denim Dress


White Jeans After Labor Day? Try This Head-To-Toe Look


Denim Therapy Featured in Glamour


A Little Bit Of Summer: Gisele Bundchen For Colcci

Gisele Bundchen is featured in the newest campaign of Brazilian brand Colcci, showcasing the new “power” skinny jeans line. And appropriately enough! If there’s one thing we can say about the sex appeal in these images, it’s definitely powerful. Gisele wears a variety of washes and colors in an uber-tight skinny cropped style. The full set of images, which you can see at Fashion Gone Rogue, is making us long for summer in a big way.



Image via Fashion Gone Rogue.

—DT Staff


Tags: , , , , , ,

Posted Nov 26 2014 in Campaigns » Denim News

Gisele Bündchen Turns Around & Bends Over For BLK DNM

Gisele Bündchen‘s latest appearance in the BLK DNM campaign may not be so obvious at first, unless you’re one of those people who know her backside as well as you know her face. And yes, we’re sure there are some of you out there. The campaign features the super model bending over an open car hood, as if she’s going to figure out what’s wrong with it and fix it. But what do we know? Maybe she’s a trained mechanic in addition to looking that good in a pair of jeans.

Gisele Bundchen BLK DNM

—DT Staff

Tags: , , , , ,

Posted May 29 2013 in Campaigns » Denim News

Denim Dose: News & Links

Welcome to your morning dose of denim news, links, sales, and inside info! Catch up on what’s happening and browse our personal picks for the most interesting what-not that turns up during our morning web crawl. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!

1. Say what? Turns out scratch-n-sniff jeans are actually a thing, courtesy of Naked & Famous Denim. For $150, the men in your life can wear denim covered in raspberry-scented micro-capsules that release when scratched. Yum, yum.

2. Workers specializes in vintage-inspired reproductions, and their latest collection includes a denim tote that was inspired by a pair of Hercules overalls. It’s unexpected, and pretty excellent.

3. Gisele Bundchen looks smoking in the spring/summer 2012 Versace Jeans ad. Sure, she’s topless–but we don’t mind!

4. Wrangler has a new campaign video showcasing its youthful spring/summer line. Watch out! It might give you vertigo.

5. With the help of model Krystal Glynn and filmmaker Taylor Steele, denim brand OneTeaspoon created this visually haunting short film of a girl who encounters a denim-wearing clan in the Australian forests.

—Brie Hiramine

Tags: , , , , , , ,

Posted Feb 08 2012 in Denim News

Gisele Bündchen In Pink Denim for Isabel Marant

In the new Isabel Marant spring/summer campaign, Gisele B?ndchen shows us exactly why colored denim is all the rage this season. Gisele makes beauty effortless in the low-rise pink denim cut-off shorts and a pair of super-chic cropped jeans. Both items feature the unique accent of a lace up closure instead of the common zipper or snaps—making these pieces a definite must-have. We love the nod to vintage, and we love the way these babies make an outfit pop. The only thing we might lose are those shoes.



Images via Denimology.

—Elyssa Linden

Tags: , , , , , ,

Posted Jun 29 2011 in Campaigns » Denim News

Sao Paulo Fashion Week Inverno 2011 Round Up


? Click below to see our picks! ?

Tags: , , , , , , , ,

Posted Feb 04 2011 in Denim Fashion » Runway

Sao Paulo Fashion Week: Gisele and Ashton Walk Colcci Inverno 2011


Backstage images via Colcci.

Leaping from Paris and Milan Fashion Week, we hop on over to S?o Paulo Fashion Week (SPFW) where iconic Brazilian brand, Colcci just closed out their Inverno 2011 (winter 2011) runway show last Sunday.  Gisele B?ndchen also returned to the catwalk, making her comeback of sorts as the face of Colcci.  Accompanying her on the runway were Ashton Kutcher (no stranger to modeling) and Alessandra Ambrosio, who stepped in for Gisele during her maternity leave.  Demi Moore and Talullah Willis were front row, looking fabulous in their matching nude tone heels.  Denim Therapy first covered Colcci in 2008, when the men’s denim collection was just emerging.  It seems Colcci is now taking serious steps to develop the men’s collection further with a well-known male celebrity like Ashton.

For SPFW 2011, Colcci produced a denim-centric collection which speaks to the Brazilian taste for distressed streetwear and sexy silhouettes to enhance curves.  We also noticed the use of purple, coral and nude tones, but not surprising for Brazilian fashion, as its fashion designers have a penchant for incorporating vibrant color and patterns for the runway.  On-trend fur, wedge lace-up ankle boots and drop-crotch jeans signal Colcci’s desire to appeal to the European market.  Look for denim on denim, crinkle and bleached out effects.  View some of our favorite denim looks from the Colcci runway presentation!







All images via, except as noted.  View more Colcci Inverno 2011 runway photos at FashionBubbles.

— Kathy Ng Hassan

Tags: , , , , , , ,

Posted Feb 02 2011 in Denim Fashion » Runway

Denim News: Colcci – Gisele is Back, Alessandra Steps In

colcci homepage 


Last summer, I wrote about a series of Brazilian denim labels, which included Colcci.  Gisele is still under contract as the brand ambassador, and it seems her popularity hasn’t wained a bit.  Even after she marries an American football player.  Even after she has a baby with him.  What are they calling the couple now?  Br??ndchen?  Brady-B??ndch?  Check out Colcci’s current Funktified Web site for the latest on this global brand.  Meanwhile, here’s the buzz…


From Modelinia:Though Gisele B??ndchen only gave birth in early December, she??™s already planning to return to model shape and get back to work. She??™s set to pose for photographer David Sims for the Fall Colcci campaign in late January, which gives her just two months??”simple for a super… Click here to read the full article.


Kathy Ng Hassan


Tags: , , ,

Posted Jan 09 2010 in Uncategorized

Denim Deals: Denim of Virtue Under $99 at BDB

DENIM OF VIRTUE Style 3012. Justice Flap Pocket in Champagne.

DENIM OF VIRTUE Style 3012. Justice Flap Pocket in Champagne.

Celebrity favorite denim label Denim of Virtue has landed at Billion Dollar Babes’ (BDB) online sale.  Okay, supermodels like ’em, too.  Have you seen Gisele Bundchen rock ’em?

Now through 4/25 (Saturday night), you’ll be able to snag its Justice, Kindness, Liberty, Patience, Peace and Reverence jeans for under $100.

Prices range from $77-$99, but you can save an additional $25 off Denim of Virtue jeans $75 or more, through the special Twitter coupon code: TWITTERDOV.

That means, you can score Denim of Virtue jeans for about $52-$74, and nobody needs to know it.  I’d like to think of it as free shipping.  Bonus!


Kathy Ng Hassan

Tags: ,

Posted Apr 24 2009 in Uncategorized

From TalkingShopping: What Brand Is Custom Cutting Jeans for Supermodel Gisele?

By TS Staff 02/18/09 at 04:05 PM


When you’re supermodel Gisele Bundchen fashion labels jump at the chance to get you in their clothes, and they’re willing to make some alterations when needed. While visiting with Miss Me at MAGIC Marketplace, the TalkingShopping gals were interested to learn that a pair of their jeans had caught Gisele’s eye and since she just had to have them, they were more than willing to custom cut Gisele her very own pair. According to Sarah Pollack, a rep for Miss Me, Gisele needed just a few extra inches in length thanks to her very long legs. Check out the video below to see the jeans she can’t wait to get her hands on. The best part is that they’re less than $100!

MISS ME Jeans at MAGIC, Las Vegas, NV.

MISS ME Jeans at MAGIC, Las Vegas, NV.


Kathy Ng Hassan

Tags: ,

Posted Feb 18 2009 in Uncategorized
  Follow us   Join us   Subscribe
© Denim Blog - Denim Therapy. All rights reserved.