Denim Therapy

3 Fresh Ways To Wear A Denim Dress


White Jeans After Labor Day? Try This Head-To-Toe Look


Denim Therapy Featured in Glamour


How To Freeze “Dry Clean” Your Jeans

Freezing your jeans as a method of cleaning is a topic we’ve discussed a few times over the years, but it’s always worth a re-visit  for the sake of newly converted denim-heads looking for a way to clean their jeans sans-water (also, when we saw the gorgeous silver jeans in this Intermix blog pic, we knew we needed an excuse to re-post it). Here’s the run-through…


“To ensure your go-to denim stays fresh, we encourage freezing your jeans rather than washing. Associate buyer, Barbie Cavaleri, swears by this chilling technique and calls it her “at-home dry clean.”

The ‘freeze clean’ method will remove bacteria, preserve dark dyes and special finishes, and restore shape. After investing in this season’s trends, like coated jeans and leather detailing, be sure to use this method to maintain your denim’s waxy look and shine! Here’s how…

5 Easy Steps  to ‘Freeze Clean’ Denim:

Step 1: Spot clean stains and let jeans dry completely
Step 2: Fold lengthwise twice, then smooth out wrinkles
Step 3: Place jeans in zip lock bag and close tightly without air
Step 4: Place jeans in freezer for a minimum of 24 hours
Step 5: Thaw, wear, repeat!”

Instructions via Intermix.

—Michelle Christina Larsen

Tags: , , , , ,

Posted Feb 29 2012 in Denim Therapy » Denim Tips

Daily Denim Tip: Curing Raw Denim That Smells By Freezing

This one is paramount, raw-denim lovers! You want to be loyal to your jeans, but you don’t want to be stinking up the streets as you stroll. This latest denim tip teaches you how to wash without washing, and de-odor without screwing up your fit process.

If you think your own Raw Denim Project is starting to smell foul, throw your (dry) jeans in a large zipper bag with some baking soda tied in a handkerchief and freeze it overnight.  Freezing brings down the odor and baking soda absorbs odor. Note: if you have stains, spot clean before freezing.

raw denim freezer wash

Pictured: Nudie Jeans from our very own Gordon of the Raw Denim Project.

—Kathy Ng Hassan & DT Staff


Tags: , , ,

Posted Jun 15 2011 in Ask the Denim Therapist » Denim Therapy

Apartment Therapy Shows How To Freeze & Clean Your Jeans

CEO and Founder of Apartment Therapy, Maxwell Gillingham-Ryan approaches the “myths” of freezing raw denim (and realizes it really works). He uses a pair of G-Star Raw black jeans, claiming that this is the most money he has ever spent on denim.

“When I first started freezing my jeans,” he comments, “I ran into a lot of resistance at home. Not only because they found it ridicilous but they also didn’t like that the freezer was full of pants.”

His conclusions?

1. Everybody’s doing it.

2. It’s a quick process. Lay jeans flat, empty pockets, fold, stick in an air tight back, and put them in the freezer overnight.

3. Denim freezing folks should “be sensitive”. Freezing jeans takes up room.

4. Freezing jeans reduces the bacteria levels substantially. So, it seems to work.

Check out the step-by-step video to learn exactly how it’s done.

—DT Staff

Tags: , , , , , ,

Posted Apr 25 2011 in Ask the Denim Therapist » Denim Therapy
  Follow us   Join us   Subscribe
© Denim Blog - Denim Therapy. All rights reserved.