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Zace Denim Behind the Scenes

Zachary Myers, founder and CEO of independent premium denim brand Zace Denim (pronounced “Zacky”) takes us behind the scenes on what steps are taken to produce jeans. For those of you who have ever wondered how to sew jeans, this video demonstrates a taste of all the work that goes into one pair of jeans. For smaller denim companies like Zace Denim, much of the work is still handmade. In this case, the jeans are handmade in Ohio.

It’s a pretty cool video that we’re sure denim heads could appreciate, but for non-denim geeks, we think it puts things into perspective whenever we see high price tags on designer jeans: a lot of blood, sweat and tears go into every single pair!

Also to note: Zace Denim recently did a re-brand of their logo. We are digging the new sleek, minimal look. For more information on Zace Denim, keep checking the Zace Denim Web site for new developments.

—Kathy Ng Hassan

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Posted May 02 2011 in Denim News
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