Welcome to your morning dose of denim news, links, sales, and inside info! Catch up on what’s happening and browse our personal picks for the most interesting what-not that turns up during our morning web crawl. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!
1. Rihanna‘s second capsule collection for Armani Jeans includes a pair of tartan-accented denim shorts, and a distressed denim jumpsuit. We can totally see RiRi wearing this looks, but the bigger question: can you see yourself wearing them?
2. Swiss photographer Karlheinz Weinberger‘s taking his denim photographs a step further with Jeans, a photo book of black-and-white portraits of people wearing, well, jeans.
3. Selectism is giving away a pair of Levi’s 511 black jeans. Tell them why you need a pair and you could win!
4. G-Star Raw‘s fall/winter women’s lookbook is FIERCE. Denim on denim, overalls, slouchier styles–get excited.
5. Oakland denim brand Roy Denim is a one-man shop. Roy Slaper takes us behind the scenes in this vid.
—Brie Hiramine
Tags: Armani Jeans, black and white photos, denim giveaway, G-Star Raw, karlheinz weinberger, levis 511, rihanna
Last week we announced that we were giving away two fresh pairs of Meltin’Pot jeans (one for guys, one for gals) in the spirit of their latest campaign, “Tune Into Summer“. Now, we’re ready to hand them out! Scroll to find out if you were one of our winners, and don’t forget to stay tuned in to Denim Therapy and Meltin’Pot for more exciting events, giveaways, and exclusives!

And the winners are…
Men’s denim: François Provost
Women’s denim: ShopSaveSequins
Congrats!
The women’s denim winner will receive…
MARINE WASH AND FABRIC D1419 UP497 11.5 oz denim. “Super washed”, broken and mended to create a shading effect from blue to grey. A sophisticated jean with a unique appeal. Everything that makes a pair of Meltin’Pot jeans.
Available in sizes 24 – 33.

The men’s denim winner will receive…
The MP002. This broken twill denim reveals beautiful iridescent shades bleached down from dark blue to white. Random scrapings and white stains on the surface give a 3D effect. The dark stonewashing creates a sophisticated chromatism going deep into blue for a cult like used outcome.
Available in sizes 28 – 38.

Congratulations to our winners (we’ll email you shortly), and thanks to all who entered!
Didn’t win this time? No worries! Denim Therapy has more chances on the way for you to own amazing denim products for your stylish spring excursions.
Stay tuned…
Tags: denim contest, denim giveaway, Denim Therapy, free jeans, Italian denim, meltin'pot, mens denim, womens denim
Welcome to your morning dose of denim news, links, sales, and inside info! Catch up on what’s happening and browse our personal picks for the most interesting what-not that turns up during our morning web crawl. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!
1. R29 re-posted (from Style Like U) a perfect summer outfit on heiress Hannah Bronfman in a pair of high-waisted cut-off jean shorts. If you’re not aware of this pro-active, multi-tasking It-girl, read up on her asap.
2. A (not really that) quick look at the history of denim and how it became a staple in virtually everyone’s wardrobe.
3. There are two reasons why G-Star Raw’s Bread & Butter dance/performance runway show is awesome. First, it’s wildly creative. Second, it proves that you can (more than) live your life freely in these clothes.
4. United Stock Dry Goods has a spring 2012 lookbook that embodies a whimsical (but still dude-approved) kind of summer freedom. See a model prance through a field in the handsome clothing, and check out the opening photo. THAT is how crotch blow-outs happen!
5. Need jeans? Want them to be awesome? You’re in luck. We’re giving away two pairs of Meltin’Pot jeans this week—one for the gents, one for the ladies—and all you have to do is a little social media follow and a comment on our blog post. Zing!
—Michelle Christina Larsen
Tags: cut-off denim shorts, denim giveaway, free denim, G-Star Raw Bread & Butter, Hannah Bronfman, high-waisted shorts, history of denim, meltin'pot jeans, spring 2012 lookbook, united dry stock goods
We’re really feeling the spirit of Meltin’Pot‘s latest campaign, “Tune Into Summer”, and we’re ready to do exactly that. In the spirit of tuning into our favorite season of the year, we’re giving away two fresh pairs of jeans by Meltin’Pot: a light wash jean for women and a dark wash jean for men.
About Meltin’pot: “Our enduring passion for denim draws from a rich heritage and sophisticated expertise that give us the means to transform the perfect jeans from mere dreams into vivid reality. Our story is one of a long journey from the golden years of Italian manufacturing excellence to present-day inspiration and commitment to the highest quality, in terms of materials, details and, of course, style.”
To Enter…
1. Follow Denim Therapy on Twitter.
2. Follow Meltin’Pot on Twitter.
3. Comment on this post with your email… it’s that easy!
Don’t forget to post your email so we can contact you if you win!
Entries close on Friday March 3rd—so don’t wait! We’ll be announcing the winners on the Denim Therapy facebook page on Wednesday! Be sure to check out the Meltin’Pot facebook page for the latest on their latest campaign and exclusives.
The prize for women: MARINE WASH AND FABRIC D1419 UP497 11.5 oz denim. “Super washed”, broken and mended to create a shading effect from blue to grey. A sophisticated jean with a unique appeal. Everything that makes a pair of Meltin’Pot jeans.
Available in sizes 24 – 33.
The prize for men: The MP002. This broken twill denim reveals beautiful iridescent shades bleached down from dark blue to white. Random scrapings and white stains on the surface give a 3D effect. The dark stonewashing creates a sophisticated chromatism going deep into blue for a cult like used outcome.
Available in sizes 28 – 38.
Winners will be chosen at random from the comments that fulfill the above guidelines. We’ll be announcing the winners on the Denim Therapy facebook page on Monday, March 4th! We’ll announce it on the blog, too.
Contest open to WORLDWIDE DENIM LOVERS!
Questions? Email us! Good luck!
—DT Staff & Meltin’pot.
Tags: denim contest, denim giveaway, Denim Therapy, free jeans, Italian denim, meltin'pot, mens denim, womens denim
Now you can follow your favorite denim blog / repair service using everyone’s favorite iPhone photo app! @denimtherapy uploads photos we snap around the city, in the office, and wherever else we find inspiring denim looks each day, and you can follow us using the Instagram app (or on Tumblr, if you’re more of a Blackberry kinda person). And, keep an eye out for future Instagram-inspired DT contests and giveaways!
—Sarah Greene
Tags: denim giveaway, denim instagram, denim jean repair, denim photo album, Denim Therapy, denim therapy on instagram, denim tumblr, new york denim fashion photos
On Monday we announced that we were giving you the chance to win a pair of Cult of Individuality jeans (for men and women!) The line, inspired by classic cuts, vintage washes, and Japanese selvedge, is weathered and worn as if they’ve already been in your rotation of favorites from the day you buy them. Many entered, two will win… so scroll to find out if you’re one of ‘em!

And the winners are….
Men’s denim: Bggiovan
Women’s denim: Sara Beard
The women’s denim winner will receive…
Cult Of Individuality Tight Very Stretch Onewash
32″ Inseam, 9″ rise, 98% cotton 2% elastane. High-waisted styling. Available in sizes 24 – 32.

The men’s denim winner will receive…
Cult Of Individuality Hagen Relaxed Jean in Harbor wash
Retails at $139, 100% Cotton Japanese Selvage Denim, 18″ leg opening.
Available in sizes: 25-31

Congratulations to our winners (we’ll email you shortly), and thanks to all who entered!
Didn’t win this time? No worries! Denim Therapy has more chances on the way for you to own amazing denim products for your stylish winter excursions.
Stay tuned…
—DT Staff & Cult Of Individuality
Tags: Cult of Individuality, denim contest, denim giveaway, free denim, free jeans, Hagen Relaxed Jean in Harbor wash, jeans giveaway, Karma Straight Jean in Waverly wash, mens denim, womens denim
Read the opening lines of the Cult of Individuality philosophy, and you won’t be hard pressed to figure out why we love them. They’re all about owning a pair of jeans that become more like a comrade and confidante. The line is inspired by classic cuts, vintage washes, and Japanese selvedge. The denim is weathered and worn as if they’ve already been in your rotation of favorites from the day you buy them: ”Everybody has a pair of favorite jeans. That one pair they’ve loved the most and the pair that has seen the good times and the bad. This pair, no matter how old and beat up they may be, just can’t seem to be let go. These jeans are a canvas of the owner’s life experiences.”
If this philosophy rings a bell, you might want to get in on our three day Cult Of Individuality denim giveaway, launching today. We’re giving away denim for men and women on Wednesday—check the details below!
To Enter…
1. Follow Denim Therapy on Twitter.
2. Follow Cult Of Individuality on Twitter.
3. Comment on this post with your email… it’s that easy!
Don’t forget to post your email so we can contact you if you win!
Entries close on Wednesday, December 7th—so don’t wait! We’ll be announcing the winners on the Denim Therapy facebook page on Wednesday!
The Prize for Women…
Cult Of Individuality Karma Straight Jean in Waverly wash
Retails at $129, 98% Cotton 2% Spandex, 34″ inseam.
Available in sizes: 25-31
The Prize for Men…
Cult Of Individuality Hagen Relaxed Jean in Harbor wash
Retails at $139, 100% Cotton Japanese Selvage Denim, 18″ leg opening.
Available in sizes: 25-31
Winners will be chosen at random from the comments that fulfill the above guidelines. We’ll be announcing the winners on the Denim Therapy facebook page on Wednesday, December 7th! We’ll announce it on the blog, too.
Contest open to US residents only.
Questions? Email us! Good luck!
—DT Staff & Cult Of Individuality
Tags: Cult of Individuality, denim contest, denim giveaway, free denim, free jeans, Hagen Relaxed Jean in Harbor wash, jeans giveaway, Karma Straight Jean in Waverly wash, mens denim, womens denim
Last week we gave you the chance to score one of five pairs of Cheap Monday Tight Very Stretch Onewash Skinny jeans as a little Thanksgiving gift (thankful for jeans? Oh yes, we always are). We explained that we adore Cheap Monday—the Swedish-born brand originally created within the walls of a designer denim and second-hand boutique in Stockholm for customers searching out great fitting, affordable denim. We even threw a Cheap Monday Q&A at you so you could get some behind-the-scenes perspective. Now, it’s time to announce the winners! Read on to see if you’re one of them!

And the winners are….
Winner for Monday’s pair of jeans: Kiley
Winner for Tuesday’s pair of jeans: Mel
Winner for Wednesday’s pair of jeans: Yvonne
Winner for Thursday’s pair of jeans: Deana Kneen
Winner for Friday’s pair of jeans: Lyn
Winners will each receive…
CHEAP MONDAY Tight Very Stretch Onewash
32″ Inseam, 9″ rise, 98% cotton 2% elastane. High-waisted styling. Available in sizes 24 – 32.


Congratulations to our winners (we’ll email you shortly), and thanks to all who entered!
Didn’t win this time? No worries! Denim Therapy has more chances on the way for you to own amazing denim products for your stylish winer excursions.
Stay tuned…
—DT Staff & Cheap Monday
Tags: Cheap Monday, dark-wash jeans, denim giveaway, free denim, free jeans, high rise jeans, skinny jeans, Tight Very Stretch Onewash
We love Cheap Monday! Is it any secret? We’re all about affordable denim with great fit—so much that we want you to have some too, which is why we’re giving away five pairs of Cheap Monday jeans this week. We had the chance to chat up Örjan Andersson, Founder and Creative Director, to find out what’s up with the brand for next season, and get a little more back story on their origin. Read on, and get ready to kick the Monday Blues!
Denim Therapy: What inspired you to get this brand off the ground?
Cheap Monday: Me and a couple of friends had a small store called Weekday in an alley, in central Stockholm. The store carried high-fashion and exclusive denim brands mixed with second-hand clothing. In 2003 I felt that there was a need for a cheap alternative to the expensive LA jeans brands that were sold in the store. I designed a pair of jeans in unwashed stretch denim that sold really well. After that it was natural to continue designing (hadn’t done it that much before).
DT: How do you differentiate yourself from the hundreds of popular denim brands afloat right now?
CM: We are the only brand that calls us “cheap”, we are often sold side by side with expensive designer brands, we have our own look (the Cheap Monday ass), we were really early to get fashion guys wearing stretch jeans and our collections have always had a high fashion-level.
DT: Describe the person who represents your ideal target customer—the customer you have in mind when you’re planning a collection.
CM: A young student that’s into music.
DT: Can you give us hint about what’s next for upcoming season?
CM: For SS-12: lots of coloured denim
DT: What are the most popular washes/fits in the line?
CM: Tight fits in dark denim.
DT: What are your favorites, and how would you style them?
CM: Our original fit tight is my favorite. I use them with a nice t-shirt and a pair of sneakers.
DT: Do you have any favorite/least favorite denim trends right now?
CM: The 70’s look is one of my favorites right now.
DT: How many pairs of denim do YOU own?
CM: Haven’t counted them, but it’s a lot.
Check out Cheap Monday online, and be sure to enter our contest by Friday!
—Jackie Racer
Tags: Cheap Monday, cheap monday giveaway, denim giveaway, Örjan Andersson, Urban Outfitters
We love the story behind Cheap Monday—the Swedish-born brand originally created within the walls of a designer denim and second-hand boutique in Stockholm for customers searching out great fitting, affordable denim (ie: everyone). The band officially hit the scene in 2004 with its frenzied skull logo and basic denim fits for men and women, as well as sportswear and runway-ready style. They continue to cater to a global legion of fans who are ecstatic that they don’t have to shell out tons of money for amazing jeans. But you, lucky reader, have a chance to get your hands on some Cheap Monday jeans without shelling out a thing. ‘Cause we’re giving away five pairs of women’s skinny jeans. Read on to enter!
To Enter…
1. Follow Denim Therapy on Twitter.
2. Check out Cheap Monday online.
3. Comment on this post with your email… it’s that easy! Don’t forget to post your email so we can contact you if you win!
Entries close on Friday, November 25th—so don’t wait! We’ll be announcing the winners on the Denim Therapy facebook page on Monday, November 28th!
The Prize… (We’re giving away five of them!)
CHEAP MONDAY Tight Very Stretch Onewash
32″ Inseam, 9″ rise, 98% cotton 2% elastane. High-waisted styling. Available in sizes 24 – 32.
Winners will be chosen at random from the comments that fulfill the above guidelines. We’ll be announcing the winners on the Denim Therapy facebook page on Monday, November 28th! We’ll announce it on the blog, too.
Contest open to US residents only.
Questions? Email us! Good luck!
—DT Staff & Cheap Monday
Tags: Cheap Monday, dark-wash jeans, denim giveaway, free denim, free jeans, high rise jeans, skinny jeans, Tight Very Stretch Onewash