We’re totally grooving to the party beat in 7 For All Mankind‘s second fashion campaign video, “Birthday Party,” which features lots of cool party people celebrating a birthday party, California style. So even if the winter blues are getting to you, watch the video to escape and be transported to a warmer time, a spring and summer of endless partying in skimpy bikinis, denim cutoffs and unbuttoned chambray shirts; flipflops optional, and lampshade hats are provided.
If you missed it, watch Episode 1 featuring Lily Donaldson. Stay tuned for more denim fashion campaign videos!
—Kathy Ng Hassan
Tags: 7 for All Mankind, chambray shirts, denim cutoffs, endless summer, James Franco, lightweight denim, spring fashion, what to wear to a birthday party
Remember last week, when we posted about Los Angeles-based men’s streetwear label Chambers, featuring battered and bruised models, complete with busted lips and intimidating glares? Their next lookbook, for Spring-Summer 2012 continues to feature the Downtown man (sans bruises), who looks like he could care less about what you think; but, he still cares about tailoring and what goes on his body. We’re loving how every shirt and jacket really goes well with jeans, but we especially like the low-profile touches from contrast plaid-solid reversible woven shirts to tailoring touches such as shorter shirt hems and semi-hidden button columns. If you’re an Average Joe who wants to clean up nice without looking like you’ve stepped out of a mall, then put Chambers on your hit list.
Photography: Joshua Spencer. For more information, go to Chambers online.
—Kathy Ng Hassan
Tags: Chambers, Chambers Los Angeles, chambray shirts, denim jackets, LA streetwear, mens streetwear, shirt jackets, woven shirts
Having just debuted at L.A. Fashion Week, Los Angeles-based menswear clothing brand Chambers is changing the game on lookbooks. If you are going to convey the essence of your fashion line in your freshman year as streetwear for men who work hard and play just as hard, then Chambers has certainly hit the nail on the head. Featuring woven denim and chambray shirts in tandem with outerwear, you sort of feel this laid back and gentlemanly collection provides an interesting contrast against the battered and bruised models who look ready to throwdown at a moment’s notice.

—Kathy Ng Hassan
Tags: Chambers, chambray shirts, Denim shirts, Los Angeles clothing brand, mens streetwear
Outclass‘ fall 2011 lookbook is a mix of casual-cool and relaxed yet put together style that gives off a sense of sophistication that isn’t exclusive to big city living. In fact, the Canadian brand takes the urban guy into the wild where red jeans, chambray shirts, and fall-perfect double breasted coats look ace—proving that style is key no matter where you are. We’re all about guys looking sharp and cool without going overboard and these are definitely some looks to take note of! Hint, hint!

Images from Outclass.
—Sandoval Gomez
Tags: big city fashion, big city style, casual sophisticated style, casual-cool denim looks, chambray shirts, Denim Menswear, denim menswear fall 2011, double breasted coats, men's fashion, men's style, Outclass, Outclass Fall 2011, Outclass Fall 2011 Lookbook, red denim, red jeans, urban style, wearable men's fashion
“Eye” is a sub-line of the Japanese brand Optitude, housing collections of fresh sportswear with clean cuts and fashion-forward details. The line aims to outfit the population with clothing that is distinctly in good taste without frills or fuss, while preserving classic beauty and tailoring. Despite this epic statement, the clothing looks simple and chic. The denim separates included in this collection, such as the chambray shirt dress, low-waisted denim trousers and denim soft-pleated skirt, add a touch of casual to the otherwise potentially stuffy palette.
Images via We Are Selecters.
—DT Staff
Tags: chambray shirts, eye by optitude, spring summer 2011 lookbook, summer denim, summer fashion
The West is Dead—is alive and well. Featuring raw denim (with interior seams tape-sewn in the “precious” locations for comfort!), fitted chambray shirts, fitted denim jackets cut like peacoats, cotton duck pants cut like jeans and reversible cotton sweaters, we think your manly man won’t be able to resist The West is Dead’s collection of functional clothes made with minimal design and premium material. If you like your denim raw, then you won’t be disappointed.
Jeans retail from $185 to $265; denim jackets are $245, and chambray shirts are $130 to $135. The West is Dead is available at specialty boutiques like Steven Alan Brooklyn, Atrium NYC, Fred Segal Man and What Goes Around Comes Around (L.A. & NYC). Go to The West is Dead online to shop their entire collection.
—Kathy Ng Hassan
Tags: chambray shirts, denim jacket, denim workwear, double denim, Made in USA, raw denim, raw jeans, selvedge jeans, slim jeans, The West is Dead