Need a vacation? Take a digital one with GUESS and their spring 2013 ad campaign. They’re bringing mint green jeans back on the scene with a pair of very fresh overdyed cut-off shorts. Shot in Bora Bora, the campaign features Gigi Hadid and Stephan Lambert in P-A-R-A-D-I-S-E. They sprinkled their brand with a bit of bohemian style this time around. We’re digging it.
Visit Guess online to shop denim.
—Michelle Christina Larsen
Tags: bleached denim, cut off shorts, destroyed denim, Guess jeans, mint green jeans, shop denim online, spring 2013
Nothing like inspiration from the New York’s twice-a-year fashion holiday! We’re in the midst of New York Fashion Week, and from Lincoln Center to Milk Studios, this style-obsessed city is positively crawling with amazing outfits. We snagged a few of our favorite snaps of denim street style from Oracle Fox to show you what we mean.
Images via Oracle Fox.
Which look is your favorite? Let us know on facebook or twitter!
—Michelle Christina Larsen
Tags: bleached denim, cut off shorts, Denim Overalls, denim shorts, denim street style, destroyed denim, New York Fashion Week, nyfw
Welcome to your morning dose of denim news, links, sales, and inside info! Catch up on what’s happening and browse our personal picks for the most interesting what-not that turns up during our morning web crawl. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!
1. Cali menswear brand Kent Denim just opened a new shop within a shop inside PAR-LA in West Hollywood.
2. So we’ve heard of denim furniture, but how about denim appliances? Smeg has created a 1950s-style refrigerator made from plasma-coated denim, the FAB28RDB. And apparently it’s not just in looks–the fridge also has a seam stitched in, so it’s just like a pair of jeans (kinda).
3. For the upcoming heat, MET-Denim has some rad pairs of jean shorts that you should definitely check out. We love different prints, washes, and studded accents! Celebs like Pippa Middleton and Alessandra Ambrosio are fans too.
4. We still love denim ties! These Italian-made bowties are made by Federico Batelli, and aren’t just produced from plain old denim. Different patterns, washes, and even bleached denim fabrics are part of the collection.
5. Need denim under $100? Here are some great deals, from Essie nail polish to denim trench coats!
—Brie Hiramine
Tags: bleached denim, denim bowties, denim refrigerator, federico batelli, jean shopping, Jean Shorts, kent denim, met denim
Wearing camouflage can be pretty tricky (and sometimes even impossible!). Stylish and always casual-cool Mohcine of Morocco shows us how to sport the print the right way without looking like you’re ready to get your Rambo on. He pairs a pair of bleached out jeans with a thoroughly buttoned shirt in an overall dark and subtle camo print. We really dig how the two textures give off a cool and modern vibe! Too much going on for your taste? Throwing on a cool hooded leather jacket will not only tone things down and anchor things but will add an extra bit of edge! We’ve broken the look down for you for some style direction, check it out bellow!
1. YMC P2A16 Placket camel cam shirt ($227) — buy it at Coggles.
2. Mr. Zero distressed bleached jeans ($82) — buy it at Yes Style.
3. Marc by Marc Jacobs washed leather bomber jacket ($890) — buy it at Mr. Porter.
4. Peter 2 black leather military boots ($170) — buy it at Topman.
5. Retro Super Future two-tone wayfarer sunglasses ($218) — buy it at ASOS.
Images via Lookbook.nu.
—Sandoval Gomez
Tags: bleached denim, bleached out jeans, camouflage print, Denim Menswear, how to wear camouflage, Men's Street Style
Gentlemen, let’s talk fall wardrobe staples. There are a few key pieces you’ll need for fall (basic knits for layering, fresh kicks, and maybe an unexpected pop-color scarf) but one thing is certain. A well-made, up-to-date denim workshirt is going to be the item you can go-to over and over this season when you’re putting together outfits. Whether it’s an ombre-dipped take on a classic, or a pinstripe industrial-inspired piece, you can’t go wrong with this essential. Below are six our recommendations for your closet this September.
1. The Real McCoy’s Joe Mccoy men’s western shirt (Approx $287) – buy it at Superdenim.
2. Scotch & Soda men’s blue striped denim shirt ($124) – buy it at Ron Robinson.
3. Topman blue dip-dyed striped shirt ($20 on sale) – buy it at Topman.
4. AllSaints light grey Crag Shirt ($135) – buy it at AllSaints.
5. Neil Barrett blue washed denim shirt ($455) – buy it at Stylebop.
6. Polo Ralph Lauren custom fit denim Ranger shirt ($145) – buy it at Mr Porter.
—Michelle Christina Larsen
Tags: bleached denim, chambray, denim for men, Denim Menswear, denim workshirt, dip-dyed, Fall 2011, fall fashion for men, fall style, ombre, pinstripe, shopping tips for men, wardrobe staples
Feeling creative? We’re going to show you one way to take a boring old pair of shorts and turn them into a super-happening pair of strategically bleached-out cut-offs! If you’re looking for a professional bleach job or dye job done by the pros, Denim Therapy offers incredible bleach/dye services that will turn your jeans into a dream. But if you want to experiment and have some fun, read on and we’ll guide you through one of the many ways you can modify your denim!
We started out with a pair of bright blue shorts (with a bit of stretch) that hit just below the knee. We decided to give these run-of-the-mill bottoms a new life by turning them into a multi-color, semi-destroyed pair of cut-offs.
Step 1. Cut them to your preferred length. There are no definite measurements for this—it’s up to you if you want to show a bit of your behind or if you want to be more modest. Always try them on, and then mark them. Remember the fabric will rise up about 1/2″ once cut, depending on the fiber content. Cut them longer if you plan to cuff them up.
Step 2. Do a bit of destroying. You can always continue after you have finished bleaching them. Use a scissor, razor, or any rough/sharp edge. Separate fibers at the hem and slits you make in the denim (patience is a virtue). You will see an increase in fringe and loose threads after you wash them, so don’t worry if they look too clean cut at the beginning.
Step 3. Set up a bleaching station. You will need bleach, a bin of water and bleach (our ratio was 2/3 bleach, 1/3 water—but you’ll have to experiment to find your ideal mixture according to your denim’s wash, texture, and fiber content), protective gloves, and a toothbrush.
Be sure you’re doing this in a well-ventilated area, such as nearby an open window.
Step 4. Apply bleach with toothbrush. Flick, spray, splatter, and otherwise distribute the bleach how ever you please. We brushed ours downward from the seamline of the waistband, and then flicked some bleach at random on the fabric.
Step 5. Wait and watch! If the denim isn’t quite bleaching, add more.
Step 6. Repeat step 5 until you’re happy with your bleach-out! At this point, we added a towel to keep the bleach from hitting the wood base the denim was laying on.
Step 7. Once the front is dry, you can rinse and dry, or flip them over and do the same thing (quickly, because you don’t want the bleach to sit in the denim too long). By now you’ll have a good idea of how much bleach to use and how long to leave it.
We also added faux-pockets with bleach to our shorts, because the welt pockets weren’t doing it for us.
Step 8. Rinse thoroughly in hot water (don’t worry if some of the dye runs out of the shorts. It’s probably going to happen—just make sure there are no dishes in your sink). Hang them or lay them to dry somewhere with plenty of ventilation. Once they’re dry, you’re done!
Step 9. Embellish! If you’re feeling extra creative, grab a patch or some studs, and decorate your shorts!
In one afternoon, you can have brand new shorts to flaunt. Be sure to take them out this weekend, and make your friend jealous. If they ask where you got ‘em, tell them about your friends at Denim Therapy. *wink wink*
—Michelle Christina Larsen
Tags: acid wash, bleached denim, bleaching services, cut off shorts, denim bleaching tutorial, Denim Therapy, DIY, how to bleach denim, summer denim, tie dye
It happens to the best of us. We trip, we fall, we have kids, we gain and lose weight, we don’t always shop for the best-fitting jeans because we’re blinded by a brand on sale, etc… shopping for denim and building a relationship with your favorite pair of jeans is no low-maintenance task. There are a myriad of things that can go wrong along the way, but rather than giving up on them, why not let us bring them back to life?
It requires lots of love (and sometimes therapy) to keep your favorite jeans in good shape, but if you commit, they’ll be with you through the years. Scroll down our top 5 list of reasons you might need a little Denim Therapy of your own.
It’s true. You’re too hot to handle! If your jeans are ripped and torn in the crotch, knees, or anywhere else you might experience an intense amount of friction throughout the day, you can trust us to restore them as closely as possible to their former glory.
Denim Therapy uses the MatchPerfect™ cotton thread selection process to create the best looking repair possible. The goal of every repair is excellence in appearance and function. Selection of the finest materials makes it possible. Learn More About MatchPerfect™.
Ready to have your old best friend back? Repair your jeans!
You don’t want to be caught looking silly when you’re on a hot date, do you? Don’t trip! Make sure your jeans are the right length to wear with your favorite shoes (whether they’re stilettos or sneakers). We’ll assist you in figuring out the perfect length, and then we’ll do all the work!
We can repair an existing denim hem or adjust to make a new one. A hem can wear thin and create a tear or hole. We can repair that, no problem.
Step lively, denim-addicts. Hem your jeans now!
While you may be jumping for joy at the thought of a new tot on the way, your jeans are struggling to keep up with your maternity waistline. Instead of ditching your favorite denim for 9 months and buying maternity clothing, why not let us adjust your jeans so you can keep wearing them?
Here’s how it works: You pick your own favorite figure enhancing jeans. Denim Therapy will work their magic by inserting expandable side seams to move and grow with you! Once you’ve brought yourself back to your pre-maternity figure, Denim Therapy will restore your jeans back..
Ready to be a Haute-Mama? Get adjusted!
’80s and ’90s style is are totally hot again (Saved By The Bell, we never thought street style would return to your wardrobe stylists’ hands), and that means tie-dye and bleach-job denim is all the rage. Jump on a bandwagon we very much approve of with a look that will say “I’m a fashion-conscious denim-lover who knows how to work vintage trends in the NOW”!
Ready to bring back the best of the past? Check out our bleach & dye denim services now.
Whether you jumped the gun and bought a pair of jeans that are too big, or just can’t seem to find denim that fits your butt AND your waist, you’re in luck. We’ll take in wherever needed to be sure you look stellar and have a go-to pair of jeans that will never let you down.
While the fit process is very specific, we’ve developed a system for you to use so you can mark your jeans and mail them in to be adjusted without ever having to see one of our staff for a fitting.
Ready to look awesome? Get your jeans re-fitted!
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Those are just five ways we can help your favorite jeans stay up to speed with the demands of your life, aesthetically and beyond. Don’t forget to check out the other denim services we offer, and watch our Denim Therapy video for a one-two-three of how we work!
—DT Staff
Tags: bleached denim, Denim Repair, Denim Therapy, fitted denim, fitted jeans, fix denim, fix my jeans, get jeans re-fit, Hem Jeans, maternity denim, perfect hem, tie dye denim
Like this look? So do we. That’s why we offer bleaching and dying services for your jeans, so you can step out looking like a full blown rockstar (and give faded jeans a second life)! Whether you need a quick re-dye to freshen then up with a solid color or an artistic stone wash treatment, we’ve got your back. Read on to learn more.
Tie-Dye services: Get in-season grunge-chic action with our tie-dye service! A unique bleached-out pattern
Stone-wash services:
Re-Dye services. We’ll also re-dye your jeans to restore them to their former glory!
Turn-around time for dye jobs is typically 2 weeks from the time payment is received. Have an idea that you want to try? Our dye experts are ready for any challenge. Please contact us at info@denimtherapy.com for any requests. All special requests will be priced on an individual basis.
Click through to see before/after shots of the Denim Therapist’s work and learn more about Denim Therapy’s dying services.
Tags: bleached denim, bleached jeans, denim dying, dye my jeans, stone wash
A shot of Lady Gaga in Dallas, wearing what are being reported as 14″ heel cowboy boots that took over 21 days to make, was posted today revealing her continued endorsement of denim-on-denim. This bleached out denim top keeps popping up in her off-duty photos, like late night twitpics about her gaga hair. We love the way she wears it tied up with these short-shorts and black cowboy hat. Dallas-appropriate, no?
Image via The Cut.
—Michelle Christina Larsen
Tags: bleached denim, born this way, cowboy hat, dallas texas, DENIM, denim shorts, Lady Gaga
Who’s ready for spring? Marc Allison Jeans caught our attention with a couple of their jeans in a spring-friendly Selly straight leg jean in Powder.
? Click below to read our review! ?
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Tags: bleached denim, boyfriend jeans, faded jeans, Marc Allison Jeans, Spring Jeans, straight leg jeans, vintage jeans
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