This spring, Big Star is throwing their hat into the ring to bring you hard, crunchy jeans for men that look like they’re meant to get a little down and dirty, which is in contrast to the women’s colorful set of denim cutoffs and bell bottoms—too pretty to get grungy. A well-known brand in Europe (founded 1974), this Los Angeles-made denim brand has the experience to make jeans that are relaxed enough for those summer camping trips: from freak rain while you’re sleeping under the stars to impromptu hay rides out on the farm. Although hugely influenced by an Americana aesthetic, Big Star is just trendy enough to meet the demands of the fickle denim aficionado.
Go to Big Star online for more information.
—Kathy Ng Hassan
Tags: Big Star jeans, Big Star Spring-Summer 2012
At PROJECT NY we saw just how Big Star has been able to remain a prominent player in the denim world since 1974. They stay right on top of all the current trends, stay true to their heritage, and put out the best of the best, like these gold-coated denim jeans. We’ve been fans of the coated denim trend for quite some time now (example A & example B), and we know that this pair from Big Star gives us the quality and style that we can trust, just as we’ve been doing for almost 40 years now.
Photos by Raffael Flores Contreras.
Tags: 1974, Big Star, Big Star jeans, coated denim, coated jeans, gold jeans