Custom jeans are all the rage right now, as denim shoppers increasingly crave a personalized, made-to-order product that they can really be proud of. A few years ago, the idea of designing your own jeans wasn’t even tangible. Now you have to sort through the various design studios willing to make your custom denim dreams come true. One such company is 3×1, a bespoke denim maker that lets you select your fabric, fit, trims, buttons, pockets, belt loops, and everything else you need to end up with a finished product you can truly call your own creation.
Your meeting begins with the head pattern maker and a team of denim experts who’ve already pulled together some ideas for you to browse, and from there, the sky’s the limit. Custom denim starts at $1,200 and you can learn more about the process here.
Photos by Raffael Flores-Contreras.
—Michelle Christina Larsen
Tags: 3x1, bespoke denim, custom denim, custom jeans, design your own jeans
Los Angeles denim brand House of Cassette‘s Peter James Lee talks candidly about what influences his brand strategy and what makes his jeans so special. Note that the language might be NSFW, so dial down your audio. Lee provides a bit of denim history and reveals how his jeans references vintage Levi’s construction with the use of interior chainstitching on the yoke and waistband. Also referencing Cassette’s use of vintage machinery and their “analog” design ethos, you get the idea that their jeans are individually crafted with a lot more care than mass-produced jeans. This is part 2 of Episode 1, entitled “Cut & Show.”
Video directed by Karlyn Michelson. For more information, go to House of Cassette online.
—Kathy Ng Hassan
Tags: bespoke denim, chainstitching, handmade jeans, House of Cassette, Los Angeles denim brands, Peter James Lee, selvedge jeans
Nestled on a quiet little corner in Old Pasadena sits Rising Sun & Co. Indigo Goods, a denim and duck (cloth) shop and haberdashery. If you have an appreciation for denim history, tailoring and vintage furnishings, you’ll want to hang out here. Currently on display in the window is some frontier-inspired denim wear: a dress, workwear jeans and shirts. An imposing fur coat stands in the foreground to modern slim and straight leg selvedge jeans folded on wooden pallet tables. Scroll down to the end to see a tailor at work on someone’s jeans inside the back room haberdashery!
Stay tuned for our up-close interview with the folks behind this super cool shop.
—Kathy Ng Hassan
Tags: bespoke denim, custom jeans, denim shop, haberdashery, Pasadena, window displays, window shopper, window shopping