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Artisan De Luxe Opens Pop Up Shop at Sy Devore

What do you get when you mix old school with an outlook of what’s old is now new? Artisan De Luxe best known its unique craftmanship whereas each piece of denim is individually “imperfect” has opened its very first pop-up shop in Studio City’s iconic Sy Devore retail store. The store, which has been around for over 65 years, started in Hollywood and served as the go-to men’s store since the fifty’s. Owner, Danny Marsh, says “Sy Devore started as the original Ratpack store and has been pushing the envelope ever since with ground-breaking styles for men.” He is very excited for Artisan de Luxe to take position in the store and thinks Artisan de Luxe’s designer, Philippe Naouri, is “one of the most talented designers out there, and has a unique perspective on denim sportswear.” We think old blue eyes would be very intrigued to be wearing some blues, Sammy Davis Jr. too!

—Jackie Racer

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Posted May 09 2011 in Denim News » Store Openings

Artisan De Luxe Fall 2011 Denim Preview

Artisan De Luxe is a premium denim brand that prides itself on the fashion that brings the beauty and imperfections of the individual artistic touch. Each piece is unique in its craftmanship and the Fall 2011 collection does not differ nor disappoint in any way. You can see this in the Mexican Blanket inspired jacket, as well as the Aztec scarves, and colorful prints that could electrify any wardrobe. Founder and Designer, Philipe Naouri says: Fall ’11 is pure American Vintage with a Southwest Influence”. We’d like to have one of each! Here is a sneak peak into Fall 2011.

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You can also read our exclusive interview with Philipe Naouri himself.

—Jackie Racer

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Posted Apr 13 2011 in Denim Fashion » Lookbooks
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