Welcome to your morning dose of denim news, links, sales, and inside info! Catch up on what’s happening and browse our personal picks for the most interesting what-not that turns up during our morning web crawl. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!
1. Brooklyn Denim Co. is having a store-wide sale right now on select items at 50% off.
2. When we saw these mini-jeans from Momotaro, it was a unanimous “aaaaw” reaction.
3. Take an exclusive trip to the Mr. Porter Office with A Continuous Lean as they ponder whether the world is ready for specialized men’s online shopping outlets.
4. In the mood for some preppy fashion, dudes? The GANT Rugger “Nouveau Prep” SS’12 menswear Campaign is being accused of trying too hard, but we think it delivers the brand’s DNA pretty directly.
5. Denim endures! We love seeing denim artifacts from the 1800′s that, with a bit of washing and Denim Therapy, could probably be worn again!
—Michelle Christina Larsen
Tags: antique denim, Brooklyn Denim Co., denim 1800s, denim artifacts, denim for men, denim sale, GANT Rugger Nouveau Prep, Momotaro Jeans, Mr Porter, vintage denim
If you thought novelty items constructed with denim was a modern thing (we spotted a patchwork denim ottoman in a department store recently that sported “pieces of jeans” with fake labels mixed into the seams), think again! This late 1800s denim umbrella just goes to show that the obsession with denim and desire to stretch the textile into as many areas of ones life as possible is a long-running tradition!
Image from Tenue de Nîmes.
—DT Staff
Tags: antique denim, denim accessory, Denim Umbrella, Tenue De Nîmes, vintage denim
At Repeat To Fade, we get the chance to see the Blue Highway brothers (who design Sweden’s Blue Highway line in a small Eskilstuna basement) follow their obsession with denim knowledge to the deserts of Nevada, in search of really old denim. They find scraps of 1880s Levi’s, 1900s Levi’s lookalikes, 1922 Levi’s, tattered and torn (in need of a few months of Denim Therapy). According to the blog, they actually dug these up out of the desert. Is that wild or what? This post is from Xmas 2009, but considering how old this denim is, it doesn’t seem so outdated. Check out the photos below.
Images via Repeat To Fade.
—Michelle Christina Larsen
Tags: 1880s levis, antique denim, denim found in the desert, repeat to fade, vintage denim, vintage Levi's
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