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Revisiting a Decade: Decades Denim Exclusive Interview


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Decades Denim is the new “must have” denim (here at Denim Therapy, we were quick to hand out a rave review). The jeans have just hit the shelves, and now comes the buzz!  We present our exclusive interview with Cameron Silver and Angelique Soave.

DT: How can you keep your price point so low?
CS and AS: We worked really hard to make the collection affordable, yet look luxurious.. Even though the price point is low, we didn’t compromise on the quality of the collection.

DT: What kind of woman will be wearing your jeans? How will they wear it? And where will they be going?
CS and AS: All women will be wearing the jeans.  We have 11 styles in the Holiday Collection so we have something for everyone.  They will wear the collection from day to night from casual to cocktail.

DT: What made you want to design something new?
CS: I work so often with high end luxury couture pieces that I wanted to create a brand that all women can wear.
AS: I could never find a pair of jeans that fit so it was natural for me to want to create a denim collection.

DT: Do you have a muse? Favorite designer?
CS: Angelique is my muse for the collection. She’s stylish, beautiful and creative.
AS: There are so many designers that I love it’s hard to pick one.

DT: Does your collection have any correlation to vintage couture?
CS and AS: Definitely. Because we both love vintage, our collection is vintage inspired with a timeless yet modern feeling for the everyday woman.

DT: Why denim? And why now?
CS and AS: We decided that we wanted to create something affordable.  We both love luxury items but wanted women to be able to pair their high end pieces with a great denim jean..  For so many women, they build their wardrobe
around denim and we are offering chic denim that enhances your wardrobe.

DT: Where do you see the future of denim?
CS and AS: It isn’t going anyway that’s for sure.  I think after so many seasons of distressed denim,  our cleaned-up and minimally branded collection looks fresh.

DT: Any trends or denim styles you love?
CS and AS: We love the boot cut!

DT: Can you give us some insight for the next decades season?
CS and AS: For Spring, we have expanded the collection to include items other than jeans.  We will have new styles of jeans, vests, dresses, and shorts. We are very excited in where we are going with the collection.

Here are a few celebrities already rocking the look—photos from Denim Blog.

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It’s time to follow their lead – check out Decades Denim to find a pair that’s perfect for you!

– Jackie Racer

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Posted Dec 06 2010 in Denim Fashion » Denim News » Interviews

Ladies, It’s Your Decade


Cameron Silver, the retail genius behind haute-vintage store Decades and haute-consignment shop Decades 2, is branching out a step further with a line of luxury (yet affordable) jeans. We’re talking luxury Japanese denim with price tags between $99- $119.00. Dubbed Decades Denim, the new line features everything from body-conscious to boot cuts, with each look named after a different woman. The first style in the collection is named after Angelique Soave, who is co-founder and chief merchandising officer (not to mention the muse behind it all).

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The debut holiday collection screams- HOT! There are 11 styles titled the denim trousseau, since each style has a useful place in a woman’s wardrobe. The chic everyday basics in the line include the Angelique, a pocketless skinny jean, the Cheryl—a true straight leg, the Angie, an all-American boot cut style and the Tina, a clean jean legging with an exposed mixed metal zipper.

Following Decades Denim’s basics are the line’s sophisticated fashion pieces, made up of timeless styles such as the Marilyn—a cropped cigarette jean, the Martha, a jean legging with strategically placed figure-flattering seams, the Sophia, a curved-seam jean legging with a half elastic waist, perfect for fuller figures, and the Ali – a multifunctional and fashionable slim cropped-cargo jean with wrap around pockets.

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Decades Denim also caters to the stylish woman who wants a sleek, dressier look with pieces such as the Marlene – a sexy tuxedo pant with a shoe revealing rounded hem, the Charlotte—a sophisticated high waist trouser jean, and the Nadja, a long and virtually seamless velvet skinny jean aimed for the taller femme fatale and black-tie chic! Check out all of the styles here.

Ladies, this is your DECADE! But don’t worry guys, there’s a men’s line in the works as well… Stay tuned for an exclusive interview with Decades Denim.

– Jackie Racer & Michelle Christina Larsen

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Posted Nov 23 2010 in Denim Fashion » Denim News
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