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Denim Dose: News & Links


Welcome to your morning dose of denim news, links, sales, and other irresistible glimpses of inside info. Catch up on what’s happening (and what’s definitely not happening) and browse our personal picks after scanning the web this morning. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!

1. Go behind the seams…er, scenes, with Edwin Japan‘s new short film, in which the denim company pays homage to the beauty of jean production, from washing to construction, against beautiful scenes from Japan.

2. Photographer Karlheinz Weinberger spent his early years photographing American-obsessed Swiss youth in the 1950s and now the Swiss Institute in New York is publishing Jeans. The posthumous tome is aptly named, featuring blue jean-wearing teenage boys in the streets, factories, and industrial warehouses–a sign of their rebellion in a conservative, post-war world. Check out images from the book and an interview with one of the editors, Gianni Jetzer, here.

3. Face of DKNY Jeans, actress Ashley Greene, wears awesome graphic, printed jeans in new images from her spring 2012 campaign. We’re loving the mad mix of patterns.

4. Cimarron Jeans has been around for over thirty years, but they’ve recently focused on providing tons of color options–seventy, to be exact–under the helm of Benjamen and Michael Djeribi. The brand has released this cool image, a gradient of all your hue options in one space. Take your pick!

5. The new year may have started, but we haven’t forgotten 2011 (yet). According to Advertising Age, Rihanna’s Armani Jeans ad campaign was voted the sexiest of the year. You can’t deny there’s something seriously smoking about skinny jeans, a leather jacket, and RiRi. It’s not rocket science.

—Brie Hiramine

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Posted Jan 06 2012 in Denim News

Leebo Freeman Sports Neo-Americana Denim Looks In Indie Magazine


We love this editorial out of the pages of Indie Magazine featuring Leebo Freeman dressed in some of the latest denim wears of the fall season. Styled by Ingo Nahrwold, newness is added to the still strong Americana trend by mixing in classic vintage varsity graphic tees a jerseys—a definite must have for anybody who wants to stay on trend. Long three-quarter blazers matched with double denim gives the otherwise casual-cool look a slightly more dapper appeal. Take a hint from the editorial below!

Badlands, Indie Magazine August 2011

Images via Indie Magazine.

Sandoval Gomez

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Posted Aug 26 2011 in Denim Menswear » Editorials

True Religion Does Western Americana For It’s Fall 2011 Campaign


This fall True Religion ditches its usual bohemian hippie vibe  and highlights its western side in a classic Americana mix of leather, vintage plaids, ditsy florals, and denim essentials. Shot by Nino Mu?oz and modeled by Anne Vyalitsyna, head-to-toe denim looks accented with Navajo printed belts and turquoise jewelry definitely give the double denim look a killer (though not-so-groundbreaking) revamp.  A suede chunky platform in a saturated camel hue instead of a cowboy boot could definitely take this from ultra-conceptual to totally wearable. We dig! The west is officially back ya’ll!

Denim look from True Religion Fall 2011

Images Via Fashion Gone Rogue.

Sandoval Gomez

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Posted Jul 13 2011 in Campaigns » Denim Fashion
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