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Help Fund The BLUER Denim Project


Jeff Shafer, designer of Agave Denim, introduces his newest endeavor: BLUER DENIM. It’s a transparently sourced, American-made premium denim brand with free at-home try-on and “impossible” price point. “BLUER aspires to become a global leader in ethical business practices that include providing recycled and re-purposed denim to people in need, as well as strict corporate responsibility and a reduced environmental impact.”

These jeans feature Georgia-grown cotton, Cone White Oak denim milled in North Carolina, YKK buttons, rivets and zippers forged in Kentucky, and a full production executed in LA using an eco-friendly ozone laundry process. Both men’s and women’s styles will be available exclusively online. The retail price? Less than $100.

THE BLUER DENIM PROJECT

You can learn more about the project and contribute to the fundraiser here.

—Michelle Christina Larsen

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Posted Jun 18 2013 in Campaigns » Denim News

Agave Denim Men’s Jeans: It’s All In The Details


This season, the ever-innovative Jeff Shafer of Agave Denim is bringing the men’s denim line to a new level. Their men’s jeans feature novelty selvage trimmings, a unique silhouette with an emphasis on flawless fit and an underlying theme of “respecting the textiles themselves”. Our favorites? One is the Harp—a slouchy tapered leg jean in 12oz Italian denim with a herringbone texture, reminiscent of the texture found on mens industrial workwear. Everything is thought of, down to the hand-stamped English brittle leather patch.

mens denim jeans agave

 

Our second pick, the Rocker classic tapered leg in Japanese true indigo .10 oz denim. They feature a tailored look that translates well from casual wear to a more formal environment (if you’re the kind of dude who gets to wear jeans to work).

agave mens denim

 

Finally, the Maverick slim cut straight leg jean is made on an Old Glory Red, White & Blue cone mill white oak shuttle loom, featuring patriotic selvage to boot. This textile is also known as Heritage vintage denim. It’s all made in America (LA, specifically), and we think it’s safe to say these pieces are setting a new standard for the men’s denim industry.

project 2nd and 3rd day 391

 

—Photos & write-up by Raffael Flores-Contreras

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Posted Feb 07 2013 in Denim Menswear

Agave Denim Men’s & Women’s Fall 2012 Lookbooks


Agave Denim released their men’s and women’s fall 2012 lookbooks, featuring their usual spectrum of rich colors in innovative fabrications. What sets this release apart is that it’s Agave’s 10th anniversary, for which the husband and wife design team drew inspiration from the 1960s and the Olympics in Squaw Valley, CA.

agave-denim-men-women-fall

Some highlights in the men’s collection include the Nihilist slim fit, Harp and Maverick limited edition selvedge styles, and a new bootcut, aptly named Bootist. Fabrications include kaihara and kuroki denim, as well as non-denim luxury fabrics like “Wolf Canvas” (100% cotton italian yarndyed canvas with rinse finish) and “Mad Plaid” (100% Italian moleskin  with rinse finish).

Agave-Men-FA12 15

 

Some highlights from the women’s line include the Tomboy skinny boyfriend fit jean, the slouchy Peace Corps trouser, and the Sophia high-rise pencil skirt. Fabrics are overdyed in a fall color palette with hues like Picante, Hunter Green,Tapioca, Pewter, Otter, and Rose dawn. An innovative indigo denim that has the look of raw, but a more comfortable hand, has also been introduced.

 

Agave-Women-FA12

 

Check out the Agave Denim website for more.

—Michelle Christina Larsen

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Posted Aug 27 2012 in Denim Fashion » Lookbooks

Francine’s Agave Jeans Are Versatile & Comfortable


Francine recently tried a little experiment with her Agave Jeans (we’re in the experimenting mood lately). She tried wearing three different pairs with one top and necklace combo, to see if the classic styles would all work with her favorite top of the moment. The results were three new favorite outfits, and some rave reviews about Agave Jeans’ fit and fabrication!

agave denim review 01

The Fusta Slim Jegging: These are so soft (literally like butter) and versatile. Perfect for summer… these are definite beach pants material, and the button-up ankle detail gives it a bit of a nautical twist. I can also see myself wearing these for fall.

agave denim review 02

The Paloma Classic Skinny: Before trying them on I knew they had to be amazing, because Paloma it’s my daughter’s name! But seriously, these super-skinny jeans are an instant favorite. They fit like a dream.

agave denim review 03

The Tomboy Boyfriend Straight leg: Another pair with super soft, comfortable fabric (and another potential pair of favorite summer beach pants). Despite being boyfriend jeans these have a classic feminine fit, which is perfect for me. Love them!

Stay tuned for more on Agave’s latest styles, and don’t forget to check them out online!

—DT Staff

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Posted Jun 25 2012 in Denim Fashion » Reviews: Brand

Shop Agave Denim’s Online Sale This Week


Agave Denim is going on sale online this week, with 33% off select items to kick off the start of summer. Enjoy free shipping on all orders as well!

Shop Agave Denim online now!

—DT Staff

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Posted Jun 21 2012 in Denim Buys » Sales

Score Some Luxe Denim At Agave’s Warehouse Sale


Wanna hear live music and have a blast while shopping some mega-discounted luxe denim this June? You’re in luck. From June 2nd – 3rd, Agave Denim is having their summer warehouse sample sale in Portland, OR.

agave denim warehouse sale 2012

The upcoming giant warehouse sale will take place on Saturday June 2nd and Sunday 3rd between 10:00AM -5:00PM and promises to be a fun day out for everyone. There will be amazing deals all day with 40-80% off all men’s and women’s jeans. If you get there early there will also be a chance to snap up one of- a- kind samples if you are lucky to be sample size!

In addition to great shopping bargains there will be live music Saturday by Le Cellar Rats + Tommy Tutone and refreshments including coffee and popcorn. Visitors are also encouraged to take part in Agave’s “Denim Exchange” and to bring in used, clean denim for an additional 10% discount to benefit local non-profit organizations Neighbors Helping Neighbors and The Arc of Clark County.

Check it out, and let us know what you bought!

Agave Denim Warehouse

6210 S 11th St. Ridgefield, WA

Tel: 360-887- 5400.

—DT Staff

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Posted May 31 2012 in Denim Buys » Sales

Denim Dose: News & Links


Welcome to your morning dose of denim news, links, sales, and inside info! Catch up on what’s happening and browse our personal picks for the most interesting what-not that turns up during our morning web crawl. Got a tip you think we should include, a sale you want to share, or a style you just saw and can’t live without? Email us!

1. Speaking for all us vertically challenged folk, it is always hard to find jeans that you don’t have to alter. Agave Denim has some great options for petite ladies, like the Chica jean with a 29″ inseam.

2. Hudson Jean‘s new Turbotech initiative will allow you to pick your own personal denim wash, so you can “take your jeans from raw to vintage in 30 days.”

3. Check out Superdry‘s men’s and women’s collections–they’re full of preppy, sporty looks.

4. For fall/winter 2012, Lee 101 has a collection of cords, denim outwear, and chambray selections. The collection is called Field & Country, which is just where you should be wearing these!

5. Need advice on what shoes to wear with your jeans? Here are 15 options to pick from.

—Brie Hiramine

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Posted May 11 2012 in Denim News

Exclusive Q&A With Agave Denim Designer Jeff Shafer


Denim Therapy had the chance to interview Agave Denim designer Jeff Shafer on their latest releases, evolving design process, and what sets them apart from other denim brands on the market right now. Check out the answers below!

Denim Therapy: Thanks so much for taking the time to Q&A with us. First, tell us a bit about what the design process is like for each collection.

Agave Denim: First, we have a meeting to discuss our current inspiration. We talk about the mood, colors, textures, graphics, etc, and Lauren makes a giant story board. We review several “top secret” color trend services to compare to our inspiration board before generating a first draft color story. We review thousands of fabrics and order hundreds of swatches. Once we narrow down swatches and finalize our color story, we review accessories, packaging, fits, shapes, and silhouettes. We edit, design, drop, and curate, while keeping emerging trends in mind.

Lauren creates patterns and sews samples for the womens line based on the fits and silhouettes we’ve developed. Then comes the merchandising plan and ordering of sample fabrics. After cutting and sewing the first protos, we make the necessary adjustments, and then start shooting our lookbooks!

DT: Agave Denim is definitely known for rich, interesting fabrics. How do you go about sourcing them? When do you know a fabric is perfect?

AD: Over the years, we’ve gotten to know the best mills in the world, from Japan to Italy, Spain, Greece… But you can only “learn” so much about fabric. In the end you either have the passion and an instinct to know or you don’t.  Really beautiful denims and other quality fabrics get me super stoked.

Similar to a chef, a winemaker or a cheesemaker or quality butcher. I can see the potential of a fabric in its color, yarn character, texture, etc. It’s instinctual.

DT: We think it’s awesome that the two of you work as a team and have the technical and creative aspects of the process covered. How has that shaped the way Agave Denim does things differently?

AD: Lauren taught me all the basics of the industry 20 years ago, including how to put a collection together. Our roles differ in that I’m more into colors, pretty fabrics, seeing the design process through rose colored glasses while she is more technical, tailoring, cost sheets, etc. We both have incredible respect for each other.  We share the same vision for design, quality and integrity.

DT: Give us three key words that describe Agave’s line.

AD: Authentic WestCoast Luxury

DT: Do you have any favorites in the spring line you want to shine a spotlight on?

AD: For women, the Chica jegging, the Peace Corps tomboy fit Capri, and the Linea jean. For men, the slim fit Maverick limited edition selvage jean, the vintage slub Lobster hoodie, and the classic fit Pragmatist cotton/linen jean.

DT: Describe your ideal female and male customers.

AD: They’re into music, art and fashion… and they’re definitely health conscious.

DT: What would your ideal collaboration be?

AD: I would like to shoot a look book with Ansel Adams.  I would like to do a leather collection with Belstaff.  I would like to do a Tesla “Model X Agave Edition” automobile.”

DT: What message do you have for denim consumers who are more or less lost in the sea of options right now?

AD: Invest your hard earned cash in high quality timeless pieces. Choose vintage whenever possible, especially where quality is involved. Know the difference between disposable and quality and don’t get ripped off!

Visit Agave Denim online and on facebook to learn more—also, don’t forget to check out their spring 2012 lookbook!

—Michelle Christina Larsen

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Posted May 01 2012 in Denim News » Interviews

Agave Denim Exclusive Spring 2012 Inspiration Mood Boards


Love Agave Denim’s spring 2012 collection?  So do we. And we’re psyched to be able to share this exclusive sneak peek at the inspiration behind the line. Husband and wife team Jeff & Lauren Shafer took their inspiration palette from the Sea of Cortez and trips they made to Baja in the ’60s and ’70s. The colors, textures, and shapes on the mood boards below were transformed into the spring 2012 line.

Agave Denim spring 2012 Inspiration Mood Boards

Agave Denim spring 2012 Inspiration Mood Boards

Keep up with Agave online and on facebook.

—Michelle Christina Larsen

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Posted Jan 26 2012 in Denim Fashion

Agave Denim Men’s & Women’s Spring 2012 Lookbooks


Agave Denim is coming back strong for spring in both the men’s and women’s lines, with their signature rich colors and innovative denim fabrics (remember their gorgeous fall 2011 line?). Husband and wife team Jeff & Lauren Shafer took their inspiration palette from the Sea of Cortez and trips they made to Baja in the ’60s and ’70s. The dream vacation inspiration shines through in delicious hues and resort-esque styling. The “West Coast Luxury” motto of the spring line leaves behind age restrictions and trend-chasing for something more universally applicable (and appealing): “ones inner confidence and ability to enjoy the simple beauty of life.”

They source only the finest Japanese, Italian or USA-made Supima cotton denims and luxury fabrics and work with select boutique mills to design exclusive fabrics. With Jeff’s denim-obsessed eye for unique, high quality textiles and Lauren’s intense pattern making background and precise fitting fanaticism, the two of them have created a line that redefines the spring wardrobe (or maybe just reinforces what it should have been all along).

agave-denim-men-women-spring-2012

Men’s lookbook:

 

Women’s lookbook:

 

Keep up with Agave online and on facebook, and stay tuned for some exclusive inspiration boards right from the design offices of Lauren & Jeff Shafer…

—Michelle Christina Larsen

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Posted Jan 26 2012 in Denim Fashion » Lookbooks
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