Double denim is such a current, happening thing that you might forget how not cool it would have been to wear it two years ago. Here to remind you of where this trend originated from is a ’90s ad for Propa PH, a skincare solution marketed towards young women. The young women pictured lounges in double denim, letting her friend in on the secret of how she got a date with the hottest guy in school. Her answer is the advertised product, but we bet it was actually her double D’s.
…Oh man, what a knee slapper!
Tags: '90s fashion, 90s ad, 90s denim, Denim On Denim, double denim, propa PH, vintage ad
This week’s mood board is a tribute to the 90s phenomenon acid washed denim—it may have become big in the 90s, but you can’t escape it these days! Fashion blogs and retail sites prove that i’ s experiencing another intense reign over the world of denim trends, from hand-dyed DIY jeans and bags to high-end designer installments. This prime example of vintage-cool has affixed itself back onto the rock’n'roll lifestyle, and we can tell it won’t go anywhere soon.
—DT Staff
Tags: 90s denim, 90s style, acid wash, acid washed, DENIM, summer trend, vintage style