Brazilian denim line John John’s spring 2012 line offers bleached and studded denim vests, casually cuffed threads, distressed denim shorts, and flared jeans, complete with a devil-may-care attitude. But it’s always best to see these looks in action! Part I of John John’s most recent video campaign takes us along on a road trip through the dusty desert, ending with a pool party of epic proportions, while Part II is a Venice Beach paradise of surf, sun, and skateboarding. And all these fun times happen while wearing jeans (that’s just how we roll too).
—Brie Hiramine
Tags: bleach jeans, denim shorts, flare jeans, john john denim, spring 2012 collection
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