The wonder twins Ashley Olsen and Mary-Kate Olsen launched their newest project, Stylemint, on July 1st. The line features monthly collections of limited edition T-shirts (the ultimate compliment to your favorite denim cut-offs this summer). Ashley explained, “There’s nothing better than a simple chic and versatile T. When it’s done right, you just know. That’s what we do at Stylemint.”
The brand is membership-based and aims to create a unique, personalized shopping experience for each customer through interactive styling advice, a blog, behind-the-scenes videos, and the T’s themselves. Check out some of the promo shots for the brand by Terry Richardson below.
Learn how to use the website and build your personal style profile at the Stylemint website.
—Michelle Christina Larsen
Tags: ashley olson, denim cut off shorts, mary kate olson, new fashion label, perfect t-shirt, stylemint
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