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Hand Printed Denim? Copperwheat Is What We’ve Been Waiting For


Talent runs in the family for cousins Ben and Lee who co-own the fashion-forward clothing brand Copperwheat (Yes, that is the same Lee Copperwheat who was co-designer of the hot London fashion brand Copperwheat Blundell). The eye-catching printed denim instantly pulled us in to their booth at the PROJECT show here in New York, right where the brand is based. The brand is in the process of experimenting with a bunch of different areas, such as furniture, shoe wear, and accessories. Ben, who hand designs the prints himself, filled us in on how Copperwheat is not the brand for the conservative man—it is already a hit overseas in Hong Kong and we have no doubt in our minds that us here in the states will fall in love very soon as well. If neon colors are too bold for you, they offer a more subtle black on black print that is just as appealing as the rest of the collection. While they are not currently available in stores, look out for their online store that will be up in the next month (we know we’ll be waiting in anticipation).

copperwheat-rack-image

Photos by Raffael Flores Contreras

Elyssa Linden

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Posted Jul 18 2011 in Denim News » Interviews

Dzojchen Brings Overseas Denim To The U.S. At PROJECT Show


It may not even be lunch time yet but our 2nd day here at PROJECT is well under way. We were able to catch up with Chelsea Scott, the owner of Dzojchen (doh-jen). Originally based out of London and Singapore, the brand is taking its first steps onto American soil at the show this week. Scott believes that good denim shouldn’t have to follow the trends of a season, but rather be able to transcend through collections. By having a few elements that pop, like asymmetrical zippers, pleats, leather accents and unique inseams, Dzojchen denim maintains a classic and simple look with comfort being a top priority. Head on over to the Dzojchen online store to be the first of your friends to rock Dzojchen before it hits U.S. stores later this year.

dzojchen-denim-rack

dzojchen-asymmetrical-zipper-zoom

dzojchen-dark-denim-pleats

dzojchen-mens-pleated-denim

dzojchen-distressed-denim-inseam-zipper

dzojchen-leather-accents

dzojchen-campaign-frame

dzojchen-chelsea-scott

Photos by Raffael Flores Contreras

Elyssa Linden

 

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Posted Jul 18 2011 in Denim News » Interviews

An Exclusive Q&A with Doctrine Jeans


A doctrine is something learned or taught–We couldn’t ask for a greater mentor than designer Teresa Sung of Doctrine Jeans. She manages to show us just the way American premium Men’s and Women’s denim should be done through her unique washes and details in a hand-made jeans. Their range is wide, from slim jeans, to gaucho pants and capris. Doctrine’s jeans all have a unique but subtle signature back pocket detail derived from their arrow logo. We showed you five ways to wear your Doctrine denim, and now you can read our exclusive interview below…

 

Denim Therapy: Lets start from the beginning.  How did you know you wanted to be a designer?

Doctrine: I realized that I wanted to design after many years of working at product development and different technical aspects of the industry.  As I became more involved in design and development of the denim category, I knew in my heart that I had the strongest desire to find out more about the markets, trends, fabric, silhouettes, etc… it was then that I knew then I wanted to design.

DT: Are there other denim brands you consider your immediate competition? How do you differentiate yourself from the hundreds of popular denim brands afloat right now?

Doctrine: At Doctrine Jeans we truly believe that patience is a virtue and this is what separates our brand from the others. We start our designs with thorough market research and carefully select our fabrications.  With patience, we strive to get the most out of each chosen fabric after numerous tests and processes here at some of L.A.’s best laundry houses.  It is important to determine the best fit for each particular fabric and then be meticulous about the design process.  We feel this extra effort is essential to keep consistency in our fits and comfort, which ultimately is the most important thing!

DT: Do you have any pre-designing rituals?

Doctrine: We have a great design team where we put our teamwork first before anyone or anything.  This allows us to work in cohesive environment where our creativeness comes about. We have our own conventional ways to prepare designs.  We start out by researching the trends, concepts, colors, details, fabrics, and treatments then proceed, with precise and effective planning.

DT: Describe the person who represents your ideal target customer—the customer you have in mind when you’re planning a collection.

Doctrine: My ideal customers are people who want to look and feel great in a pair of denim but also understand the value of good design, great fabrics, superior wash techniques, and excellent workmanship with attention to detail.

DT: Can you give us hint about what’s next?

Doctrine: We just finished our fall line and in process of starting our SS2012.  I want to give a twist in our spring/summer with light colors and lighter weights. I’m just excited to see how it’s going to play out at the end.

DT: What would be your dream collaboration? Any plans of that in the future?

Doctrine: It’s too early to tell right now since we are such a young company.  I just want to be focused on what is working.

DT: What are the most popular washes/fits in the line? What are your favorites, and how would you style them?

Doctrine: Straights and slim straights are most popular fits for men’s.  And the popular washes are dark denims and dark stone washes with natural whiskers.  As for women’s, our “moto jeggings” is the most popular fit and we also offer super bellbottoms and gaucho which are drawing a lot of attention.

DT: Do you have any favorite/least favorite denim trends right now?

Doctrine: My favorite denim trend right now is flare jeans.  You can dress up and look hot in great blouses and blazers.  Also, I love wearing boyfriend fits.  It’s so relaxing and casual to wear!

DT: Street style and style blogs are huge in the industry right now as a source of inspiration, influencing the high-end labels rather than vice versa. How much does street style influence your designing?

Doctrine: Its influence is phenomenal and helpful when identifying new trends and developing the designs.  Eclectic styles from the streets and comments from knowledgeable bloggers are inspirational.  The fashion mix from an ever changing culture and the insights available by way of comment about their fashion tastes are refreshing and courageous as well as empirical.

DT: How many pairs of denim do YOU own?

Doctrine: Too many to count!

DT: Favorite celeb wearing your brand?

Doctrine: We have literally just had our first run of production for men’s  and many of the top celebrity stylists, representing the likes of Adrian Grenier, Jonas Bros, Ryan Seacrest and Zac Efron have all picked key styles.. As mentioned above – Doctrine Women’s is being eagerly awaited by many stylists and female celebrity notables.

Check out their website and their facebook page to share your thoughts.

—Jackie Racer

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Posted Jul 12 2011 in Denim News » Interviews

An Exclusive Q&A with HA-67 Denim


Denim brand H.A- 67 is the brainchild of Michael Mechaly, former Brand President for Sacred Blue and Coil, with a unique mix of vintage and contemporary edge. If you want a pair of jeans that look “right now” but are still hinting towards classic retro styles, you can turn to this brand. H.A- 67 was inspired by the infamous “Summer of Love” movement that took place in San Francisco’s Haight and Ashbury district in 1967. H.A-67 has the style details and washes that will remind you of vintage, while the fit keeps the sexy silhouettes of today. Read on for our exclusive interview, and stay tuned for an upcoming giveaway on Monday!

ha-67 denim

Denim Therapy: Lets start from the beginning. How did you know you wanted to be a designer?

HA-67: I came to the US about 10 years ago to work for my uncle on the brand Blue Cult, about a year later I was heading up my own division Sacred Blue, I started working closely with the wash, design, and fabrics and became very passionate about designing.  A few years later I left the company and knew I was going to start my own brand.  In 2008 H.A-67 was born………

DT: Are there other denim brands you consider your immediate competition? How do you differentiate yourself from the hundreds of popular denim brands afloat right now?

HA-67: Diesel and G-star.  We differentiate ourselves by mixing up the vintage wash and style details with today’s fit.  H.A-67 is the best quality and price combo for today’s market.

DT: Do you have any pre-designing rituals?

HA-67: Yes first I source fabrics and cut about a million legs to wash up and see what fabrics call out to me.  Once I have narrowed down my choices I start working on all my wash development first and then I begin the style research.  The wash has always been my big interest so I love to play with techniques and tones so this is what I spend most of my time working on.

DT: Describe the person who represents your ideal target customer—the customer you have in mind when you’re planning a collection.

HA-67: My target customer is the woman and man, 20 to 50 yes we want to include the older customer because everyone ages but that doesn’t mean they lose the desire to look hip or to follow the trend.  When we work on the collection it’s to cater to that age group but to their own since of style.

DT: Can you give us hint about what’s next?

HA-67: Fall Winter 2011 we have all new branding – back leather patch with logo engraving and front woven label with USA Flag is a great touch to add back with the vintage washes we do.  We have a variety of both basics and fashion bodies. Key styles are the Boy Scout – slouchy drop crotch for both and women (we did this in denim and canvas which was a big eye candy at Project) , Cargo- for men and women in both denim and coated denim.  We are offering our men’s slim and jegging for women in coated fabric top seller for us.  Lastly we did our original straight legs in selvage but again with a twist coated selvage offered in both 5 pocket and the Brett Buckle Back Raw which is another Top sellers.

DT: What are the most popular washes/fits in the line? What are your favorites, and how would you style them?

HA-67: Selvage med used in 5 pocket straight, dirty sand in canvas for men and women slouchy skinny, stardust coated denim for men and women in slim/skinny leg.  All styles are very versatile you can wear them very causal or dressed up it depends on the customer’s style we cater to all.

DT: Do you have any favorite/least favorite denim trends right now?

HA-67: Favorite trend the return of the flair and bell bottom for women, for men has to be the drop crotch and destruction washes. Least favorite is a jegging because you are limited sometimes to the amount of wash technique you can do

DT: Street style and style blogs are huge in the industry right now as a source of inspiration, influencing the high end labels rather than vice versa. How much does street style influence your designing?

HA-67: A lot we have customers worldwide and as you know the fashion trends of France are different to the Trends of the US so we always have to make sure we check out the street style for all countries to get our customer the right product.

DT: How many pairs of denim do YOU own?

HA-67: My whole closet is full of denim I could not tell you how many pairs I own but never enough.

You can check out the H.A-67 denim styles on their website .

—Jackie Racer

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Posted Jul 08 2011 in Denim News » Interviews

An Exclusive Q&A with Maurizio Donadi of Levi’s Made & Crafted Jeans


We just had the awesome opportunity to speak with Maurizio Donadi, Global Senior Vice President of Levi’sXX. Levi’s XX is an independent creative division of Levi Strauss & Co, which houses two exclusive brands, Levi’s Vintage Clothing and Levis Made & Crafted. He granted us this exclusive interview, discussing the amazing brand that stems from the household name we all know to be synonymous with denim.

maurizio donadi

Denim Therapy: Lets start from the beginning.

Levi’s Made & Crafted: First of all, I am not a designer. What was interesting and inspiring for me in the beginning was the opportunity to work on a project so deeply rooted in history (with the Levi’s® Vintage Clothing line) and on bringing a sense of modernity and true innovation into the Levi’s world with the Levi’s® Made & Crafted™ line. Both brands are about high quality, fanatical attention to details and serious craftsmanship. It is indeed a unique project.

DT: Are there other denim brands you consider your immediate competition? How do you differentiate yourself from the hundreds of popular denim brands afloat right now?

Levi’s M&C: Our brands are both product and lifestyle driven instead of category-driven. For example, we design the shirt, sweater, jacket, chinos and jeans all at the same time within a story, a concept narrative. For us, we set very high standards and look at brands, companies and projects in the market that are not necessarily fashion/apparel related.

DT: Does your team have any pre-designing rituals?

Levi’s M&C: We are all engaged in the design process together from design and merchandising to product development and production.  We as a team have an exercise internally called: The Creative Week. This ritual is more about developing the origin together until we each set off to get it done!

DT: Describe the person who represents your ideal target customer – the customer you have in mind when you’re planning a collection.

Levi’s M&C: We typically design into what the brands’ foundation is – not necessarily for a customer. The definition of customer is debatable. Fundamentally we have a dialogue with those that have a deep respect for the history of denim and most often for Levi’s®. And that is who we are. However, we are lucky that we are capturing a new type of audience who is intrigued about our point of view so we have an opportunity to educate them about what it is/who we are in new ways. With Levi’s® Made & Crafted™, we focus on quality, details and functional relevance to modern needs like travel and work, in a city or small town.  The flexibility encourages mixing of our pieces with others because in the end, we want our personalities to show through, not just the clothes. All of that is for us very innovative, subtle and elevated.  This creative positive tension between heritage and innovation is a magnetic story. It is also a story about testing, experimenting and finding new solutions.

DT: Can you give us hint about what’s next?

Levi’s M&C: Every retailer is free to buy what they think is the best assortment for their clientele.  So if one shops at: Fred Segal in Santa Monica; Barney’s New York; Liberty in London; Fred Segal Melrose; Present in east London; American Rag LA; Brooklyn Denim; Isetan Tokyo; Antonia in Milan; Net-a-Porter, Mr Porter and LNCC online; and many others around the world, one will find a very personalized selection and depth. What’s next from us will not be necessarily a trend but nothing else than a strong point of view on fits and finishes. We design with longevity in mind, not for a quick seasonal trend. However I think that our Made IN USA assortment for both brands is quite remarkable in terms of quality, the natural aging of fabrics and original fits selection.

DT: What would be your dream collaboration? Any plans of that in the future?

Levi’s M&C: With Levi Strauss himself! Therefore, no plans for the future.

DT: What are the most popular washes/fits in the line? What are your favourites, and how would you style them:

Levi’s M&C: Levi’s® Made & Crafted™ has an amazing selection of classic chinos in a range of fits and finishes. The Sander Cinch, for example is a modern interpretation of the Levi’s® Spring Bottom pant, a style Levi’s® started producing 1880. For women, the Pins Skinny is a deep blue coloured classic skinny fit jean. It has hand sponged ageing that gives it a natural worn feel.

DT: Do you have any favourite/least favourite denim trends right now?

Levi’s M&C: Everything that is truly authentic, simple, well made and fun is a good trend to me.

DT: Street style and style blogs are huge in the industry right now as a source of inspiration, influencing the high-end labels rather than vice versa. How much does street style influence your designing?

Levi’s M&C: The galaxy of blogs is an interesting one. And as in a real galaxy you can find stars/blogs that are exploding, imploding, disoriented and gone mad. Some of them are a case study, some are fascinating and some are truly rubbish. We look at them with a telescope …… from a safe distance. Different matter is the inspiration that comes from the Street. Generally speaking, people utilize inventive spirit in order to make a statement about their personality and characters. Clothing creates an interesting way of showing up publicly and is quite different from person to person. The beauty of being humans is that we can really add a twist on every expression of self. It is the Circus of the Human Condition. Therefore a good show to go see.

DT: How many pairs of denim do YOU own?

Levi’s M&C: Enough – it runs the gamut from vintage collector pieces to the one pair that I wear almost everyday and get mended every time I go to San Francisco’s Levi’s® Tailor Shop.

DT: Favourite celeb wearing your brand?

Levi’s M&C: In our own world we are all celebrities. With and without clothes on!

You can visit their website to see more styles from the Made & Crafted Collection.

 

—Jackie Racer

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Posted Jul 05 2011 in Denim News » Interviews » Lookbooks

An Exclusive Q&A with Chloe Lonsdale of MiH Jeans


Made in Heaven was originally launched in England 1969, a brand which is now in it’s reincarnation, MiH Jeans (still remaining true to it’s British roots). From Farrah Fawcett to Jane Birkin in the 70′s to Claudia Schiffer and Sarah Jessica Parker today, the jeans are just as heavenly. That’s all due to the creative master behind it all, Chloe Lonsdale. Read on for our Exclusive Interview and learn more about the brand as well as Chloe’s favorite movies, a dream vacation, and the secret belongings in her handbag! And don’t forget to check out the MiH lookbook review.

mih fall 2011

DT: Lets start from the beginning. What inspired you to get this brand off the ground?

MiH: I grew up with my parents in the denim industry and I always knew I wanted to follow in their footsteps. My Mum had an amazing sense of style and was my muse and inspiration from day one.

DT: Are there other denim brands you consider your immediate competition? How do you differentiate yourself from the hundreds of popular denim brands afloat right now?

MiH: We compete with a variety of brands in the premium denim market from J Brand to Citizens of Humanity but we all have our different aesthetics and people come to us for our incredible fit and timeless jean jeans which set us apart.

DT: Do you have any pre-designing rituals?

MiH: Every design season always starts with a trip down the Portobello Road, which is right on the doorstep of where I live, and a selection of vintage garments that capture the mood of the season. I then attend the denim fabric fair in Paris because you can only really design a jean when you have picked the perfect denim for it.

DT: Describe the person who represents your ideal target customer—the customer you have in mind when you’re planning a collection.

MiH: We design for a free-spirited and independent woman who has an effortless sense of style and a personality in the way she wears her jeans.

DT: Can you give us hint about what’s next for following or upcoming season?

MiH: For Autumn-Winter 2011 we have a lot of rich mid-blues with a soft velvety hand feel which are available across all our core fits. We have also launched our MiH Collection, a range of key outerwear pieces for every occasion: the perfect tuxedo to wear with jeans, a battered leather jacket for everyday cool, a beautiful shearling wrapper and a Tibetan gilet for a touch of 70s styling.

DT: What would be your dream collaboration? Any plans of that in the future?

MiH: Designing jeans for Celine would be incredible. I absolutely love the aesthetic and it would show how the woman who buys into high fashion can combine it with denim for a more easy everyday look. No one dresses head to toe in one brand anymore and collaborating with a designer label is a great way of speaking to the customer about how she can bring a modern edge to her jeans.

DT: What are the most popular washes/fits in the line? What are your favorites, and how would you style them?

MiH: The most popular fits seem to change all the time. Our Marrakesh has definitely come to the fore in the last few seasons because it has the perfect kick flare, but for someone who wants something less dramatic the Sugarland has the most perfect boot cut. Our Kara Navy Blue wash is unique in the denim market, always a bestseller and available every season, but for AW11 we also have the beautiful Hutton wash – a rich deep indigo. The Bird wash is my favourite in both the Sugarland and slim-leg Boston. It has a lovely jeansy feel and a great point of difference.

DT: Do you have any favorite/least favorite denim trends right now?

MiH: Seeing the return of the wider leg is lovely as it is so much more flattering on a curvy figure, something most woman know something about! My least favourite denim trend is neon bright colours, but maybe that is just reflective of my age!

DT: Street style and style blogs are huge in the industry right now as a source of inspiration, influencing the high end labels rather than vice versa. How much does street style influence your designing?

MiH: Watching what people are wearing on the street is everything. When you are designing it is so important to keep your ideas relevant and always be looking to how people are wearing things from the simple way they turn up their hem, to maybe a jean or item of clothing they have had for 20 years and how it has aged. Colour combinations, layering… The list of little things you can pick up is endless. You never want to be one step behind.

DT: How many pairs of denim do YOU own?

MiH: Not as many as I you would think! I stay true to my old favourites, although each season I top them up with new washes. I live in my London jeans.

DT: Favorite celeb wearing your brand?

MiH: Claudia Schiffer wears them so well, or else Gwyneth Paltrow. A new convert to MiH!

DT: When it’s time to chill out and have a drink, what’s your poison?

MiH: Since it’s English summertime, it has to be Pimms or a glass of rose wine.

DT: Any dream-vacation destinations (this summer)?

MiH: I’m going to Umbria with my husband, two little boys and our extended family. Some relaxation would be nice but I imagine it will be quite busy!

DT: What are your favorite classic flicks for great fashion?

MiH: There are so many for different reasons. I love movies like Breathless for the beautiful, classic 70s French styling, and I recently watched I Am Love with Tilda Swinton and was really inspired by the colours and silhouettes.

DT: What are three things you always carry with you during the day?

MiH: Unfortunately my answer to this is quite boring! My Blackberry, keys and my passport, as I never know when I’ll be getting on a plane.

You can visit their website to shop and “like” them on Facebook as much as we do.

Thank-You!

 

—Jackie Racer

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Posted Jul 01 2011 in Denim News » Interviews

An Exclusive Q&A with Marc Allison Jeans & Fall 2011 Lookbook


The team behind Marc Allison Jeans is none other than husband and wife duo, Marc and Allison Flashberg. The veterans of the denim industry had a revolutionary breakthrough when they came up with a completely new fabric that no other denim brand offers— a four way  X-fit stretch denim infused with Supima cotton (woah)! The innovation gives the Marc Allison Jean a great fit and even after much wear (day after day, wash after wash) their shape remains flawless.  Read on for our exclusive interview!

marc allison jeans fall winter 2012 interview

Denim Therapy: Lets start from the beginning.  How did you know you wanted to be a designer?

Marc Allison Jeans: Though everybody talks about fit and comfort in denim nobody did anything about it. Spending my entire career in fabric I realized in order to have a great fit with real comfort you need the right fabric. Once the fabric was developed it was a natural progression to design a great jean.

DT: Are there other denim brands you consider your immediate competition? How do you differentiate yourself from the hundreds of popular denim brands afloat right now?

MAJ: When Allison and I started the company we kept thinking of the definition of insanity. “Doing the same thing over and over again and expecting different results.”  We are the only jean manufacturer whose primary emphasis is fit and comfort. Though we compete with all the premium denim companies for the same dollars, I feel I can say we have no direct competition. I do believe a good part of the premium market will copy our model. Remember, at every price point fabric of 98% cotton/ 2% lycra is manufactured. Eventually the customer is going to see and feel the difference in our denim. Not only do we use T400, which is superior to Lycra in strength and recovery, we then cover the T400 with Supima cotton, which is the strongest and softest cotton in the world. And while most denim manufacturers use fabric that only run lycra in the filling (one direction), we run our T-400 in the warp and filling (length and width; known as x-fit), which enables the jean to comfortably move with the body.  We never let the word “cost” be part of our lexicon. We realize if we are anything like the hundreds of brands out there, the retailer and the consumer will have no reason to purchase our jean. We must always think differently.

DT: Does your team have any pre-designing rituals?

MAJ: I can’t be more emphatic about it.  We have a mantra FEEL THE FIT; EXPERIENCE THE DIFFERENCE. That is all we think of when we design a Marc Allison Jean.

DT: Describe the person who represents your ideal target customer—the customer you have in mind when you’re planning a collection.

MAJ: We find our best customer is thirty plus. She understands quality, but is most importantly this upscale woman who is willing to take a chance on something new. She won’t buy a jean just because it is the brand of the week. We find when she puts on a Marc Allison Jean, when she “feels the fit and experiences the difference”; in most cases, she is SOLD.

DT: Can you give us hint about what’s next?

MAJ: We are continuing to expand our colors. As I mentioned in one of your previous questions we never let price deter us. When most manufactures do denim in colors they dye a natural fabric. It is the least expensive way to do colors. When we do colors we take a dark indigo fabric, bleach it down and then dye to colors on top of the remaining indigo. When colors are done in this way, one achieves incredible highs and lows on the surface of the fabric. One more point.  We are able to produce colors in this manner due to the strength of T400.  If you use regular lycra, adding that much bleach to the fabric increases the risk of killing the stretch, thereby diminishing recovery. At Marc Allison Jeans we only use T400 along with Supima cotton. These jeans are amazing.

DT: What would be your dream collaboration? Any plans of that in the future?

MAJ: My dream is not necessarily to ask others to collaborate with our company, but to have other major companies come to Marc Allison Jeans and ask us collaborate with them.

DT: What are the most popular washes/fits in the line? What are your favorites, and how would you style them?

MAJ: The market is changing. Last year the skinny was king, but we are in a fashion business which means change. We see our customers going to a sixteen inch flair and our basic rise moving up to 81/4″. My favorite washes are still dark, but I do love the colors. With regard to styling, the consumer still believes we are in tough economic times. Fashion is important, but we must keep the garment somewhat clean. Our customer wants to be able to wear a beautiful jean day after day without being concerned someone is saying “she’s wearing that jean again”.  We know our jean is not inexpensive. When you purchase our jean it is an investment and will continue to look great day after day, wash after wash.

DT: Do you have any favorite/least favorite denim trends right now?

MAJ: I’m not a fan of a loose fitting jean. I’ve always felt it’s all about the woman’s butt. A jean better make a women’s butt look as good as she believes it can. When a woman puts on her jeans she wants to look great, feel sexy, and let’s not forget, be COMFORTABLE.

DT: Street style and style blogs are huge in the industry right now as a source of inspiration, influencing the high end labels rather than vice versa. How much does street style influence your designing?

MAJ: Every time I see something unique whether on the street or in the blogs it’s difficult not to be inspired, but, we must always remember who our customer is, and modify it to their lifestyle.

DT: How many pairs of denim do YOU own?

MAJ: At this time I have fourteen pair of jeans which I enjoy wearing, in my closet.

DT: Favorite celeb wearing your brand?

MAJ: Any time I see a celebrity wearing Marc Allison Jeans I get excited. I don’t believe it will ever change. As to a favorite, the one I am admiring at that moment is my favorite.

Visit their website and “like” them on Facebook as much as we do.

 

—Jackie Racer

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Posted Jun 29 2011 in Denim News » Interviews

An Exclusive Interview with David Kahn Jeans (Plus Their Fall lookbook!)


David Kahn is a name well-known to denim lovers. The designer jeans company was originally launched in 1999 to cater to a market that was flooded with tops, yet shy of bottoms for women. It quickly grew a following but it wasn’t until it’s re-launch in the Spring 2011 under designer Bryan Boone that the collection embarked on it’s journey into the contemporary premium denim market. He then added rich textures and colors, luxurious premium fabrics, new silhouettes and fashion forward elements—the fantastic fit remains. Read on for an exclusive interview!

david kahn fall/winter red chameleon denim

Denim Therapy: Lets start from the beginning.  How did you know you wanted to be a designer?

David Kahn Jeans: Denim has been such a great tool for me to show my creativity. I’ve been drawing and painting since I was young but now I just do all my ideas straight on to the jeans. The David Kahn brand has such a cult following that wanted newness and excitement. That’s what I’m providing them with my collection.

DT: Do you have any pre-designing rituals?

DKJ: The inspiration for my collection has been brought on by great female bands and vocalists. So for the past seasons, it’s me getting into a new muse’s music.

DT: Describe the person who represents your ideal target customer—the customer you have in mind when you’re planning a collection.

DKJ: The David Kahn woman is always on point with trends and knows her body and what works and what doesn’t work for her.

DT: Can you give us hint about what’s next?

DKJ: It’s going to very earthy and happy!

DT: What are the most popular washes/fits in the line? What are your favorites, and how would you style them?

DKJ: My current favorite is our Brenda Skinny. Brenda is our new contemporary fit. My friend Jessica is super tall and typical “skinnies” only reach above her ankle. I wanted to do a true skinny. So we made it with a 34” inseam. Its super long!  But its great for shorter girls too because they can wear a higher heel. Because it’s on Japanese power stretch fabrication it contours to the body perfectly and adds a cool bunchiness look in the bottom. Some girls might like it cleaner so they can always get it hemmed.

DT: Do you have any favorite/least favorite denim trends right now?

DKJ: Drop crotch denim silhouettes don’t really appeal to me.

DT: Street style and style blogs are huge in the industry right now as a source of inspiration, influencing the high end labels rather than vice versa. How much does street style influence your designing?

DKJ: Street style is definitely an important part of my inspiration. Seeing how individuals dress and outfit themselves sparks new ideas and it just grows from there.

DT: How many pairs of denim do YOU own?

DKJ: Less now. Probably 10-15.

DT: Favorite celeb wearing your brand?

DKJ: Definitely Fergie. She really knocked it out of the ball park with her Nikki Goldrush Wash, especially exciting since it was the brands first celeb spotting.

You can visit their website for a greater insight into the brand and “Like” them on Facebook as much as we do.

Thank-You!

—Jackie Racer

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Posted Jun 27 2011 in Denim Fashion » Denim News » Interviews » Lookbooks

An Exclusive Q&A with Sold Design Lab Denim


Going once, going twice… Sold!—to the denim lovers of the world! SOLD Design Lab established its mark on the premium denim world in Fall of 2010. Eventhough it may be somewhat of a new brand to the market it’s roots are deeply embedded within the denim industry. With the expertise of it’s founders (Mel Geliebter and his son Mike Geliebter, plus son-in-law, Daryl Rosenberg; It’s all in the family) they have achieved their  goal of creating great fitting jeans using innovative technology (they have developed a virtual stretch denim), amazing fabrics and classic core mixed with forward styling all at an easy price point. Read on… and Stay tuned for Denim Therapy’s upcoming denim giveaway with SDL!

sold design lab jeans

Denim Therapy: Lets start from the beginning.  How did you know you wanted to be a designer?

Sold Design Lab: When I was 12 my Dad bought me a sewing machine, and I would make uniforms for all the kids that played sports in my school, I started the first cheer leading team and made and designed the outfits.

DT: What inspired you to get this brand off the ground?

SDL: I wanted to offer a premium jean with the greatest fit to the consumer at a better price than my competitors, and show the public what amazing technology we created in virtual stretch, the revolutionary pull on jean.

DT: Are there other denim brands you consider your immediate competition?

SDL: I believe Citizens of Humanity has the technology in their denim that equals Sold design Lab’s denim, but we deliver our jeans at a better price.

DT: How do you differentiate yourself from the hundreds of popular denim brands afloat right now?

SDL: Sold design Lab jeans are equal in quality of the popular denim premium brands, but at a better price to the consumer with I fell a even better fit.

DT: Do you have any pre-designing rituals?

SDL: Fabric, Fabric, Fabric, Research, Research, Research, Fit, Fit, Fit rituals yes.

DT: Describe the person who represents your ideal target customer—the customer you have in mind when you’re planning a collection.

SDL: Sold design Lab clothes a determine strong woman with a confidence that is unmeasurable, she is Sold on her opinion, Sold on her Man, Sold on the way she runs her life, and Sold on Sold in her Sold design lab jeans she is very sexy.

DT: Can you give us hint about what’s next?

SDL: Sexy jeans with the utmost technology in its fabrics to sculpt and mold her body to create the steam line silhouette that she loves.

DT: What would be your dream collaboration?

SDL: Sold design lab and Claude Montana. I would love to sculpt denim with his inspiration.

DT: Any plans of that in the future?

SDL: One never knows what is in the future.

DT: What are the most popular washes/fits in the line? What are your favorites, and how would you style them?

SDL: I love dark washed in virtual stretch, in our High Heel Bell shape, it makes every woman look long and lean.

DT: Do you have any favorite/least favorite denim trends right now?

SDL: I Love trouser looks with wide hem details, slim from the top down to A line at the bottom.

DT: Street style and style blogs are huge in the industry right now as a source of inspiration, influencing the high end labels rather than vice versa. How much does street style influence your designing?

SDL: Not at all, I think they try too hard.

DT: How many pairs of denim do YOU own?

SDL: Too many to count, but they are all my own brands that I have designed.

DT: Favorite celeb wearing your brand?

SDL: Megan Fox, she wears it with style.

You can visit their website or “like” on Facebook as much as we do.

Thank-You!

—Jackie Racer

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Posted Jun 20 2011 in Denim News » Interviews

An Exclusive Q&A with Court Denim & Fall 2011 Lookbook


Here Ye, Here Ye! We are gathered here today to introduce to you New York City based, Court Shop very own label, Court Denim. They offer a range of washes in blues, black, white and gray  in high-waisted style jeans (and only high-waisted but not too high). The fits for the skinny, straight, boot and belle cut are amazing for all hip fashionistas to the everyday moms looking for a bit of clean extra coverage– think good riddance to muffin top. Read on for our exclusive interview and we will let you give us your verdict.

court denim- high waisted jeans

Denim Therapy: Lets start from the beginning. How did you know you wanted to be a designer?

Court Denim: I always wanted to be a designer. I have a degree in fashion design and a background as a juniors & denim designer. As retailers since 2004, with our downtown store Circa Now and Court, specializing in vintage & designer denim, we saw a void in the market for affordable designer denim with an emphasis on clean, classic, natural waist styles.

DT: Are there other denim brands you consider your immediate competition? How do you differentiate yourself from the hundreds of popular denim brands afloat right now?

CD: We consider our competition to be Ksubi, J Brand, Acne. We are different as we specialize in hi waist fits. Most brands offer one hi waist style per season.  We offer natural waist fits in skinny straight bell or boot in tons of washes every season. In both 5-pocket and novelty fits. Also, because we are partnered with our manufacturer, we are able to offer premium, designer denim at about half the price of our above named competitors.

DT: Do you have any pre-designing rituals?

CD: We do a lot of travelling throughout the year and gather inspiration everywhere from the streets of nyc and paris, to vintage ads and jeans, art, music, design and it all finds its way on to our seasonal inspiration board.

DT: Describe the person who represents your ideal target customer—the customer you have in mind when you’re planning a collection.

CD: Cool, comfortable, confident. The downtown fashion girls love our hi waist styles, as do upper east side moms looking for a little more coverage.

DT: Can you give us hint about what’s next?

CD: For spring 12 we will continue our classic Americana feel with modern take on 60′s and 70′s influence. Think Jane Birkin.

DT: What would be your dream collaboration? Any plans of that in the future?

CD: Our dream collaboration is Alexander Wang!  For current spring 11 collection, we collaborated with LIPS Jeans re-releasing their cult favorite Zoe jean. For fall 11, we are working with organic dyer Audrey Louise Reynolds to offer one of a kind hand dyed denim in limited runs.

DT: What are the most popular washes/fits in the line? What are your favorites, and how would you style them?

CD: Our staple piece is the HI waist skinny. Most popular washes are Black OD, Blue OD and indigo rinse. We love seeing them with a feminine vintage inspired blouse or your favorite tee, with lots of Pam Love jewelry. We also love and have done extremely will with our hi waist bell. Bells are great with this seasons wedges (and we cut them long specially for this reason).

DT: Do you have any favorite/least favorite denim trends right now?

CD: We don’t like over branding or too much “stuff” on our jeans. We like clean classic fits and washes. With us all the attention is in the fit and washes rather than any tricks. We are loving bells and straight legs, but always end up in our hi waist skinnies!

DT: Street style and style blogs are huge in the industry right now as a source of inspiration, influencing the high end labels rather than vice versa. How much does street style influence your designing?

CD: Very much so. NYC girls are a constant source of inspiration for design and style.

DT: How many pairs of denim do YOU own?

CD: Personally I own about 100 pairs of jeans. Lots of vintage archives, Judi Rosen, H&M, Deisel, J Brand, Grey Ant, Acne and lots of Court!

DT: Favorite celeb wearing your denim?

CD: Musician MNDR. She’s been buying up every wash for her tours with Mark Ronson!

You can “Like” their Facebook Page or visit the Court Boutique at 178 Mulberry St NY, NY

—Jackie Racer

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Posted Jun 03 2011 in Denim News » Interviews » Lookbooks
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