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Behind the Scenes at BLK DNM’s NYC Opening


Were you at the BLK DNM grand opening early last month? For those of us who weren’t, here is behind-the-scenes footage, shot by Marius Crowne, of the store opening, from set-up to flowing vodka. Keep your eyes peeled, because Johan Lindeberg is seen in several shots chatting up his guests.

BLK DNM opens its <strong>Pop 1</strong> store at 237 Lafayette, New York.



While you’re there, the ladies might want to check out Jeans 6 for women, which is a high rise jean, and Jeans 15 for men, which is a slight drop-crotch for men, with fuller thigh openings which narrow at the ankle. Hurry: this is reportedly a temporary store, which might be open for another week or two more. BLK DNM’s New York City store is located at 237 Lafayette Street, New York City.  For more information, go to BLK DNM online.

—Kathy Ng Hassan

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Posted Jul 25 2011 in Denim News » Store Openings

Reuse Jeans Father’s Day Sale & Model Search


Reuse Jeans has lots of exciting news to share with you besides for the fact that they are recycled, eco friendly jeans. They are offering great deals on the entire line of Reuse Jeans, but we need to keep Father’s Day in mind—it’s right around the corner! In honor of our amazing dad’s, we can style them in some amazing denim at  50% off. All you have to do is enter promo code Fathers50 at checkout at Reusejeans.com. Or you can spend Memorial Day shopping at the soon to be opened flagship store of Reuse jeans at 1020 S. Coast Hwy. in Laguna Beach, California.

Want a chance to become the new face of Reuse jeans? Head out to the Reuse Jeans casting call on May 28th from 12-3 PM for a chance at your big break. They can’t wait to meet you!

—Jackie Racer

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Posted May 25 2011 in Denim Buys » Sales » Store Openings

Artisan De Luxe Opens Pop Up Shop at Sy Devore


What do you get when you mix old school with an outlook of what’s old is now new? Artisan De Luxe best known its unique craftmanship whereas each piece of denim is individually “imperfect” has opened its very first pop-up shop in Studio City’s iconic Sy Devore retail store. The store, which has been around for over 65 years, started in Hollywood and served as the go-to men’s store since the fifty’s. Owner, Danny Marsh, says “Sy Devore started as the original Ratpack store and has been pushing the envelope ever since with ground-breaking styles for men.” He is very excited for Artisan de Luxe to take position in the store and thinks Artisan de Luxe’s designer, Philippe Naouri, is “one of the most talented designers out there, and has a unique perspective on denim sportswear.” We think old blue eyes would be very intrigued to be wearing some blues, Sammy Davis Jr. too!

—Jackie Racer

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Posted May 09 2011 in Denim News » Store Openings

Levi’s Debuts Their Newest Concept Store


Levi’s latest concept store has us feeling as though we’re shopping through high-end vintage boutique as opposed to a typical clothing store.  The concept cleverly dubbed “Made Here” not only sells the Levi’s brand but also hosts a number of other U.S. based brands that focus on hand-made goods produced in the same fashion that Mr. Strauss himself did, keeping in line the Levi’s tradition.

Images via Denim Blog.

Sandoval Gomez

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Posted Apr 29 2011 in Denim News » Store Openings

7 For All Mankind Calgary Store Party Pics


We let you know when 7 For All Mankind announced their plans to open a stand-alone boutique in Calgary, and now we’ve sorted through the super-fun party pics of the big opening reception to bring you inside the celebration! You can almost taste the colorful hors d’oeuvres, hear Calgary’s own DJ Roofeo dropping denim-shopping beats, and sense the lust of all the eyes gazing at rack after rack of ready-to-be-worn 7FAM jeans… (oops, we just let our imaginations run away with us!)

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? Click below to see more!  ?

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Posted Mar 28 2011 in Denim News » Events » Store Openings

Has The God of Denim Arrived?


Praise the heavens, the Gods of Denim have finally arrived!… but they only carry five brands? Denimology reports that three international buddies got together and decided to start up an online denim store—Gods Of Denim. When we first heard the name, the mental picture was something like Greek statuesque ripped dudes in heroic poses holding flags with ever denim brand ever embroidered on them. (Okay, our imaginations are a tad vivid). But they’re not quite there yet. Their initial brand picks are Denham The Jeanmaker, Denim Demon, Jean Shop, Momotaro and Pace Jeans. And while that might keep things simple, we’ll have to wait and see whether this retailer lives up to their name-legacy.

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—Michelle Christina Larsen

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Posted Mar 19 2011 in Denim Buys » Store Openings

Cult of Individuality Opens Shop in NYC


The new kid in town (denim retail town, that is) has arrived with impressive aesthetic swagger at Limelight Marketplace in New York City. The very cool Cult of Individuality shop interior includes the former church/former club’s original stained glass window (who wouldn’t want to shop near that?) and a makeshift-looking wooden interior, with walls lined in selvedge, stretch denim and other offerings. The price range is $78—$185 and both the ladies & the gents will find something they adore.

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Images via The Cut.

Need some shopping therapy? Take a trip to the Cult  of Individuality!  Lime Light Marketplace: 47 West 20th Street (at 6th Avenue), New York, NY; 212-226-7585. Don’t forget to check out our coverage of their SS’11 lookbook as well.

—Michelle Christina Larsen

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Posted Mar 17 2011 in Denim Buys » Store Openings

Gap 1969 Soho Store Opening


The Gap has finally opened its doors to the new all-denim store, located in the center of Soho (513 Broadway, New York).  The new shop houses over 2,500 pairs of jeans, including styles from the 1969 premium jeans collection.  ”Denim continues to be the heart of this brand and our goals will always be to create styles that are modern and sexy for our customer,” said Patrick Robinson, executive vice-president of design at Gap. This is the third Gap 1969 store to open in the U.S.

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The store itself has a clean, bright feel with wood seating in the center of the store, installed with an iPad “bar” which is preloaded with favorite fashion sites.  Prices range between $59.50 to $69.50, with premium price points for some of the more unusual and specially sourced pairs (Gap will be offering exclusive Italian and Japanese denim at this store).  For a brand that was based on denim it was about time for them to delve into the ever growing luxury denim market.

—Jackie Racer

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Posted Feb 25 2011 in Denim Fashion » Store Openings

Levi’s x Opening Ceremony Exclusively at Levi’s Plaza


We recently wrote about the new Levi’s Chambray x Opening Ceremony collaboration, and now you can nab yourself some at its new brick and mortar location, which quietly opened last month at Levi’s Plaza in San Francisco (1155 Battery St.).  The Levi’s x Opening Ceremony chambray collection will be sold at this location, one of only four stores in the country to carry it.  The official opening is said to be announced in March.

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dockers-khakis-levis-plaza-storeSource: SF Gate and LS&Co. Unzipped (photos).

—Kathy Ng Hassan

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Posted Feb 14 2011 in Denim News » Store Openings

7 For All Mankind Opens Its First Canadian Store


What, you didn’t know?  7 For All Mankind is opening its first stand alone boutique in Canada.  The new boutique is set to open March 9 at Chinook Centre, Calgary.  This new Seven jeans outpost will strategically placing this popular premium denim label for North American domination.  The jeans have been stocked by top retailers like Holt Renfrew, Harry Rosen and Simons, so 7FAM jeans are not total unknowns.

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CALGARY – Another high-profile American retailer will open a new location at Chinook Centre.  The popular southwest shopping centre will be home for 7 For All Mankind beginning March 9 as the Los Angeles-based premium denim-lifestyle brand aggressively expands with its first fully-owned stores in Canada.  Read the full article at Calgary Herald.

—Kathy Ng Hassan

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Posted Feb 11 2011 in Store Openings
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