We’ve all seen Jessica Alba, Kim Kardashian, and Jessica Biel, and we’ve all seen how amazing their butts look in jeans. If you’ve been struggling to find jeans that make your rump look famous, Denim Therapy can help you get there. Our expert tailoring service can turn even the most basic-fitting jeans into a denim glove for your bottom. Try it out! It’s so easy.
—Sarah Greene
Tags: custom jeans, denim repair service, denim tailoring service, good butt jeans, how to make your butt look good in jeans, jessica alba butt jeans, jessica biel butt jeans, kim kardashian but jeans, perfect fitting jeans
Want some sexy summer jeans? Siwy Denim is having a sale with up to 25% off select styles to celebrate the 4th of July. From destroyed-denim cut-off shorts to colored skinnies, they’ve got all the summer denim staples you want! Use code USA25 at check-out.

—DT Staff
Tags: 4th of july sale, denim sale, jeans on sale, sexy jeans, Siwy Denim, summer jeans
In case you hadn’t noticed, we’re big fans of the three Rs (reduce, reuse, recycle), plus one more–repair! Denim Therapy can help you extend the life of your jeans, but if you’re looking to buy some eco-friendly denim, we’ve also got you covered. Here are six awesome brands doing their best to help the environment:
M2F
With colored denim being such a big hit this season, it’s especially cool that M2F created a dye bath that uses 50% less energy and water than traditional methods, while also eliminating commonly used toxic materials. Plus, their Made2Fade Technology Yarn is certified by the Swedish OEKO-TEX lab to be free of any harmful substances.
Pastel Skinny Jeans | Light Wash Skinny Jeans | Traveler Denim Jacket
G-Star RAW Sustainable
G-Star RAW Sustainable collection is not only made entirely out of organic cotton, which minimizes the use of harsh-on-Mother-Nature pesticides and other pollutants, G-Star also touts various sustainable operations practices, like reducing energy use and only using transportation companies that meet certain environmental standards.
Navy Shirt | Navy Pencil Skirt
Nudie Jeans
For spring/summer 2012, Nudie Jeans produced 43% of its garments from organic cotton, with the longer-term goal to amp that number up to 100%. As part of their larger efforts to reduce waste, their Post Recycle Dry program takes old Nudie jeans and makes them into new, limited edition pairs.
Thin Finn Organic Jeans | Grim Tim Organic Blue Fade Jeans
Levi’s Water<Less Jeans
Making jeans is a water-intensive process, and a lot of the environmental cost of production comes from water. Often, jeans are washed multiple times before we take ‘em home, but the Levi’s Water<Less Jeans finishing process uses up to 96% less water than usual. 172 million liters of water (and counting!) have been saved so far.
511 Skinny Jeans – 3D Coated | Modern Demi Curve Ankle Skinny Jeans
Edun
Perhaps you know Edun best in relation to its founders Ali Hewson and Bono, but the ethical clothing line isn’t simply a celeb pet project. The company focuses on fair wage and labor practices, and uses organic cotton to produce their line.
Indigo Denim Jacket | Denim Flares
Kuyichi
With jeans made from organic cotton, hemp, recycled wool, and more, Kuyichi prides itself in using eco-friendly and recycled fabrics, including natural dyes. Their full list of sustainable materials used is pretty informative as well, if you pride yourself in knowing the benefits of the alternative fabrics used.
Kuyichi Denim Pants | Kuyichi Denim Pants
—Brie Hiramine
Tags: denim shopping guide, eco friendly denim, eco-friendly jeans, Edun, G-Star Raw, Kuyichi, m2f, Nudie Jeans
Keeping with the theme of super-sexy high-contrast photo shoots of fierce girls in no-fuss clothing, Terry Richardson shot model Eniko Mihalik in some seriously destroyed cut-off Levi’s shorts for a recent project.
See the full set here. (NSFW)
Want some destroyed cut-off’s of your own? Also, what do you think of Terry Richardson’s work? Let us know on facebook!
—Michelle Christina Larsen
Tags: cut off shorts, destroyed denim, Eniko Mihalik, Levi's, summer style, terry richardson
Selma Blair stepped out recently looking adorable in Siwy’s Hannah Slim Crop Jean in ‘Air Kiss’, paired with a fresh looking white button-down shirt and a white fedora. The colored denim trend in the summer includes plenty of candy-hued pink denim like this.
Grab a pair of Siwy’s Hannah Slim Crop Jean in ‘Air Kiss’ asap!
—DT Staff
Tags: colored denim, hannah crop jeans, pink jeans, selma blair, Siwy Jeans
As Denim Therapy previously reported, American Eagle has embarked on a summer-long campaign which features 15 people from all walks of life, from athletes to students to graphic designers. The campaign debuted with actress Shay Mitchell (“Pretty Little Liars”), wearing the Skinny Kick jean. The denim campaign “is about positioning the customer at the epicenter of the brand, celebrating individual style through unique, real people and how they express themselves in their American Eagle jeans.” The campaign marks the first time the brand has ever departed from showcasing traditional models in their ads. View the gallery for all the looks.
The full American Eagle Outfitters “Live Your Life” campaign includes:
Aaron Bergantz – General Contractor from San Luis Obispo, CA, shows off the Bootcut jean.
Angel Taylor – Artist/Musician from Los Angeles, CA, shows off the Favorite Boyfriend jean.
Chase Wilson – Surfer from Newport Beach, CA, shows off the Original Straight jean.
Cleo – Student from Washington, D.C., shows off the Jegging.
Dez Duron – Singer/Songwriter from Shreveport, LA, shows off the Slim Straight jean.
Frankie Ball Jr. – Artist from Los Angeles, CA, shows off the Skinny jean.
Genevieve Rokero – Surfer from Kailua, HI, shows off the Slim Boot jean.
Jasmine Snow – Magazine Accessories Editor from Ocean City, NJ, shows off the Artist jean.
Julie Sariñana – Fashion Blogger living in Los Angeles, CA, shows off the Super Skinny jean.
Len Burton – Stylist from Nashville, TN, shows off the Original Boot jean.
Romina Puga – Student from Miami, FL, shows off the Skinny jean.
Sammy Prahalis – Professional Basketball Player from Dix Hills, NY, shows off the Straight jean.
Sandy Ley – Graphic Designer from San Francisco, CA, shows off the Original Boot jean.
Shay Mitchell – Actress from Mississauga, Ontario, CA, shows off the Skinny Kick jean.
Ty Foster – Actor/Musician from Granite Bay, CA, shows off the Relaxed jean.
For more information, go to American Eagle online.
—Kathy Ng Hassan
Tags: advertising campaign, American Eagle, juniors denim, misses jeans
Here at Denim Therapy, we love it when our customers document their DT process and then share it with us. Today we have a review from one of the first Denim Therapy customers to have taken advantage of our Denim Shorts Service. Watch as she tells us about her old Gap 1969s that were almost tossed out until she saw us on NBC’s New York Live and we turned her unflattering flares into perfectly fitted capris.
—Sarah Greene
Tags: denim repair service, Denim Therapy, denim therapy customer review, gap jeans, how to fix your jeans, how to turn jeans into shorts, repair denim, shorts service review
Francine recently tried a little experiment with her Agave Jeans (we’re in the experimenting mood lately). She tried wearing three different pairs with one top and necklace combo, to see if the classic styles would all work with her favorite top of the moment. The results were three new favorite outfits, and some rave reviews about Agave Jeans’ fit and fabrication!
The Fusta Slim Jegging: These are so soft (literally like butter) and versatile. Perfect for summer… these are definite beach pants material, and the button-up ankle detail gives it a bit of a nautical twist. I can also see myself wearing these for fall.
The Paloma Classic Skinny: Before trying them on I knew they had to be amazing, because Paloma it’s my daughter’s name! But seriously, these super-skinny jeans are an instant favorite. They fit like a dream.
The Tomboy Boyfriend Straight leg: Another pair with super soft, comfortable fabric (and another potential pair of favorite summer beach pants). Despite being boyfriend jeans these have a classic feminine fit, which is perfect for me. Love them!
Stay tuned for more on Agave’s latest styles, and don’t forget to check them out online!
—DT Staff
Tags: agave denim, boyfriend jeans, denim review, How to wear it, skinny jeans, straight leg jeans
We think Miley Cyrus has the right idea for summer: wear as little as possible. She was spotted in a pair of high-waisted American Apparel shorts recently, paired with a simple black tube top (also AA) and some lace-up boots. If you love this pair you can score a similar pair of high-waisted denim shorts from Topshop and put this look into effect asap.
—DT Staff
Tags: american apparel shorts, denim shorts, high-waisted shorts, Miley Cyrus, topshop shorts
We’re excited to show you the results of our Earnest Sewn denim challenge DIY! After some experimenting, we finally came up with the idea to stencil a pattern using fabric paint and lace (works best with thick, synthetic lace in case you want to try). We added a sophisticated tuxedo stripe down the side of each leg, and we think they’re totally chic! What do you think?
Watch our video below to see how we did it!
—DT Staff
Tags: denim DIY, Denim Therapy, Earnest Sewn, fabric paint diy, paint jeans, stencil with bleach, stencil with lace