Memo Pad: Levi’s New Man
From WWD ISSUE 08/26/2009
LEVI??™S NEW MAN: Levi Strauss & Co. is bringing in more executive talent from outside the company. The San Francisco-based denim giant has hired Jaime Cohen Szulc to become its first global chief marketing officer for the Levi??™s brand. He will report directly to John Anderson, president and chief executive officer, and will wield one of the biggest budgets in the apparel world. Levi??™s as a group last year spent $297.9 million worldwide on advertising in the year ended Nov. 30, according to its annual report.
???Jaime is a strong, strategic business leader with a deep understanding of how to translate consumer insights into marketing programs that drive growth across geographies and channels,??? said Anderson.
Szulc joins Levi??™s from Eastman Kodak Co.??™s consumer digital group, where he was worldwide chief operating officer. He was also managing director for global operations. Szulc??™s experience working in Latin America, Europe, Africa and the Middle East seems to have been of particular interest to Levi??™s, which is targeting growth in emerging markets. He began has career at Procter & Gamble Brazil and also served a stint with S.C. Johnson.
Szulc is the second executive with a strong background in global business to join Levi??™s this summer. On July 1, former Yahoo Inc. chief financial officer Blake Jorgensen started his tenure as chief financial officer and vice president of the company. ??” Ross Tucker
–Nikki Cho Russo
Tags: Levi's, WWD
Clarabella Closing Sale
What: L.E.S. shoe haven Clarabella is closing their doors this week. But before they say au revoir, they’re holding a huge goodbye sale with all shoes and boots marked down to must-go prices??” between $10 to $75.
When: Tuesday, August 25, from noon to 8 p.m.; Wednesday, August 26, from 4 to 8 p.m.; Thursday, August 27, from 2 to 8 p.m.; and Friday, August 28, from 2 to 8 p.m.
Where: Clarabella, 279 East Houston Street, (between Clinton and Suffolk streets); 212-979-0270.
Barneys Warehouse Sale
What: Barneys infamous Warehouse Sale is underway at their Chelsea Co-Op store. Take advantage of 50% to 75% off markdowns on their designer merch for men and women??”including pieces from Phillip Lim, Marc Jacobs, Rag & Bone, Prada, and so much more.
When: Now through Monday, September 7; Friday, August 21, from 8 to 9 p.m.; then next week, weekdays, from 10 to 9 p.m.; and weekends, from 10 to 7 p.m.; Monday, September 7, from 10 to 7 p.m.
Where: Barneys Warehouse Sale, 255 West 17th Street, (between 7th and 8th avenues); 212-450-8400.
Source: the Cut
??? Temperley London is hosting sample sales at its Soho and East Hampton locations. The Mustard leather jacket is $318.75 (originally $1,275), the Mini Ermine dress is $373.75 (originally $1,495), and the Mousseline jacket is $318.75 (originally $1,275). Soho: Through 8/29. 453 Broome St., at Mercer St., second fl. (212-219-2929); W (8-8), Th-S (11-7). Hamptons: 53 the Circle, East Hampton, New York (631-329-6505); W??“Th (10??“6), F??“S (11??“7).
??? Jimmy Choo heels are 70 percent off. Through 8/26. Metropolitan Pavilion, 125 W. 18th St., nr. Sixth Ave.; 1??“6.
??? Handbags, clutches, and one-of-a-kind samples are up to 60 percent off at Gustto??™s summer sample sale. Prices start at $150. Through 8/27. 182 Fifth Ave., nr. 22nd St. (212-537-5897); W (10??“8), Th (10??“8).
??? Take an additional 20 percent off everything at Built by Wendy‘s summer sale. 7 Centre Market Place, nr. Broome St. (212-925-6538); 46 N. 6th St., nr. Kent Ave., Williamsburg, Brooklyn (718-384-2882); M??“S (noon??“7), Su (noon??“6).
Tags: Barneys Warehouse Sale, Built by Wendy, Clarabella, Jimmy Choo, Temperley London
Source: mediabistro.com: Unbeige
by Stephanie Murg
Takin’ It to the Street: Gap Outfits New York Stock Exchange in Jeans
In case you’ve not yet been touched personally by the multimedia publicity blitz, we should let you know that Gap is celebrating its fortieth anniversary with a new line of jeans that head designer Patrick Robinson describes as “rengineered…cool, sexy, and relevant for right now.” However, as double-digit decreases in comparable store sales have become the norm at Gap Inc., can the investor community be convinced that the company is a smart buy? Free jeans can’t hurt. On Friday, a day after announcing second-quarter earnings, Gap outfitted 1,200 New York Stock Exchange Traders in its new 1969 Premium Jeans. “The fact that we’re dressing the New York Stock Exchange in jeans for the first time in history really speaks to the role that Gap still plays in our culture today,” said Marka Hansen, president of Gap brand North America. We smell a tautology there, but the plan seems to have worked, at least in the short term. When members of Gap’s founding Fisher family rang the closing bell on Friday, Gap stock had reached $19.48 per share, its highest price since last September.
–Nikki Cho Russo
Tags: Gap, New York Stock Exchange
De Castelbajac ‘s Youth Quake
From WWD ISSUE 08/25/2009
Jean-Charles de Castelbajac Spring 2010 looks (Photos by Courtesy Photos)
YOUTH QUAKE: Jean-Charles de Castelbajac is hoping to capture the street-savvy teen market for spring with the launch of a diffusion line called JCDC. The line will include pieces such as T-shirts, skirts and jackets emblazoned with the designer??™s signature kooky designs ??” one T-shirt features an image of Donald Duck, while a skirt is made from a fabric in a newspaper print. Prices for the line start at 60 euros, or $86, for a T-shirt and run to 230 euros, or $329, for a military style red-and-blue jacket with gold buttons. A spokeswoman for the designer said the line is unrelated to the collaboration de Castelbajac launched in 2007 with Lee Cooper denim, which she said has since ended. The collection will launch with a presentation held in London on Sept. 17, ahead of London Fashion Week, while a presentation in Paris will be held Sept. 23. And in a bid to find real-life hipsters rather than hired models to appear in the shows, the label has teamed up with Dazed and Confused magazine in London and Jalouse magazine in Paris to scout for unknowns, who can apply through the magazines??™ Web sites for a chance to appear in the presentations.
Saks Unveils New Designer Floor
From WWD ISSUE 08/25/2009
After lengthy and tricky vendor negotiations and more than $30 million in construction costs, Saks Fifth Avenue has delivered its ultimate designer experience.
The 61,000-square-foot third floor of the Manhattan flagship has been completely remodeled with 22 hard shops, 49 designer labels in total and an expanded Fifth Avenue Club with 18 ???suites,??? a kitchen for serving lunch, a VIP room and Josie Natori-designed changing robes.
With Rube Goldberg-esque complexity, the floor required a year of negotiations with designers on location and adjacencies, and then another year for construction. The result: Rather than the usual run-up of shops, there??™s a sense of discovery, since just about every designer created something unique for Saks.
The floor, which happens to be the nation??™s largest for designers, was conceived with the help of architecture firm Mancini Duffy and is adorned with Tibetan rugs, decorative laser-cut or carved-glass panels and a mix of floor coverings ??” from travertine marble to distressed wood and carpeting. There are also gold-leaf-gilded screens and bronze chandeliers in the form of weeping cherry trees, both created by Michele Oka Doner; copper arm chairs by Stephanie Odegard, and a chrome yellow table from India Mahdavi.
There??™s a greater sense of openness, achieved by three wide aisles instead of having one main one previously, removing the walls, which encased the escalators, and the ceiling variations ??” in some shops, such as Akris, they seem like floating canopies. The wrap desks are concealed from public view, and there are 32 dress styles being displayed, which were all created exclusively by designers to mark the launch.
???If you are buying designer, this is what you deserve,??? said Joseph Boitano, Saks??™ group senior vice president and general merchandise manager of women??™s.
On Sept. 9, Saks and Charlize Theron will host a dinner party for 150 designers, fashion press and others. A 16-page insert featuring Stella Tennant photographed by Bruce Weber is in the September Vogue and will run in The New York Times.
The timing of the new floor has some irony considering the difficult economy and the fact that Saks has been aggressively cutting expenses in response to difficulty selling designer merchandise and other categories. But vendors contributed substantially to the cost involved in creating the floor, and Saks hopes the investment lifts the floor??™s productivity next year to more than $3,000 in sales per square foot from the current $2,700 to $2,800. Only the main floor for cosmetics, designer handbags and fine jewelry is more productive.
???This is a major investment for its future,??? said Ron Frasch, Saks president and chief merchandising officer. ???We??™ve built something that we expect to be here for a very long time. It??™s modern and classic.??? However, Frasch did acknowledge: ???The designer business has been challenging.???
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MOUSE MUSINGS: Jil Sander isn??™t the only one joining forces with Uniqlo these days. Mickey Mouse is also linking with the Japanese brand. The casual apparel firm, owned by Fast Retailing Co. Ltd., said Tuesday it has reached a licensing agreement with the consumer products division of The Walt Disney Company to roll out a line of Disney-themed apparel at its stores next month. Details of the project will be released next week.
–Nikki Cho Russo
Tags: Jean-Charles de Castelbajac, Saks Fifth Avenue, Uniqlo, WWD
My favorite fashion closets always have a good mix of high and low priced items. So, when I had to choose a jeans closet to profile I naturally turned to my friend Chrystal Burns, who is a master at mixing cool, trendy pieces at various price points. Chrystal’s jeans collection is just as versatile as the rest of her closet. In it, one will find designer denim from labels like Seven for all Mankind and Citizens of Humanity, and more affordable options from the Gap and H&M.
Chrystal allowed me to take a look in her closet and even modeled a few of her favorite looks. “My main goal, when wearing and accessorizing denim, and clothing in general is to make sure that I stay on budget but look like a million bucks,” Chrystal says. From the looks of things, she’s been pretty successful at pulling this off.
“I love the versatility of denim and really have fun trying out casual and dressy looks,” says Chrystal. “During the day, I like to wear a pair of dark denim with a simple tee and flats, and at night I love to wear a pair of super skinny jeans with a sexy top and a great pair of heels.”
Pictured above, Chrystal shares some of her favorite looks. Chrystal has tons of different styles of jeans, so I thought I’d ask her what trend she is looking to wear next. “I really want a pair of boyfriend jeans, and also want to get a pair of distressed skinny jeans to wear with boots for the Fall.” We can’t wait to see the new editions to your closet Chrystal!
— Pam Simmons
Tags: Citizens of Humanity, Gap, H&M
It was the year 2000 and I was on a mission to find a pair of jeans. After trying on what seemed like an eternity of high-end jeans at Henry Lehr, I finally found a pair that I truly felt was the one. They were Paper Denim & Cloth jeans and at a hefty price, at that time, a little shy of $200, I made the purchase and never looked back.
Paper Denim & Cloth were classic blue jeans, free of all the silly bling. They elongated my legs, enhanced my butt, had just enough stretch making them ultra comfortable. And, I eventually got married in them! Love was always in the air when I wore those PD&C jeans.
Now let’s fast forward to the present. Chris Gilbert, ex co-founder of Paper Denim & Cloth, after sailing through some rough waters after the success of Paper Denim & Cloth, is getting back in the game by launching his new denim label, Resin, in September. With a back to basics ideology and a promise to deliver well designed, high-quality denim at a price point of no more than $150, I am at the edge of my seat excited to try on my first pair of Resin jeans. Stay tuned folks for more information on stores to carry Resin!
–Nikki Cho Russo
Tags: Chris Gilbert, Paper Denim & Cloth, Resin Jeans